This article is written by Sadanand Kamath, a fellow enthusiast of Hindi movie music and a regular contributor to this blog. This article is meant to be posted in atulsongaday.me. If this article appears in sites like lyricstrans.com and ibollywoodsongs.com etc then it is piracy of the copyright content of atulsongaday.me and is a punishable offence under the existing laws.
This is the story of a ‘self-proprietorship firm’ uniquely named ‘Atul Song A Day’ (hereinafter called the Company) which was set up on July 19, 2008 by Atul Besra. In his venture, he received encouragement from Raja, his Cricforum friend. The mission was to produce at least one song a day. However, due to abundant supply of ‘raw material’ and the demand for the ‘finished product’, the production was increased to more than one song a day within 3 months of its existence.
A glance at its monthly ‘production’ figures indicates that during the first year of its operations, the Company’s ‘production’ increased from 39 songs in August 2008 to as high as 194 songs in May 2009. There was a temporary setback in the ‘production’ during the first half of 2010 when it hovered around two digit figures. Thereafter the growth figures has been spectacular until the end of 2014. On July 19, 2014, the Company achieved an important ‘production’ milestone of 10000 songs in 6 years – an average of 4.56 songs per day. There has been sluggishness in the ‘production’ after January 2015, but the Company is confident of increasing the ‘production’ in the days to come. Going by the ‘production output’ for the last one month, the Company is back on the ‘rails’. Let us hope that the ‘top management’ gets the inspiration from the speed of a Talgo train in the days to come to maintain the pace of the ‘production’.
With the ‘firm’ on a growth path, the sole proprietor presumably missed at which point his ‘firm’ achieved the status of a ‘deemed shareholders company’ and in the milieu, he became ‘de jure’ MD & CEO. Now, it is truly a multi-national Company with its ‘shareholders’ spread across the globe. This is an unique Company where the ‘shareholders’ are not the stakeholders. The ‘Board of Directors’ are its think tank among the ‘shareholders’. Neither annual general meeting of the ‘shareholders’ is held nor the periodic meetings of the ‘Board of Directors’. Yet the Company is run on the democratic principles where everyone with the knowledge of the ‘product’ is entitled to participate in achieving the Company’s mission and vision.
In view of its unique nature of ‘business model’, the Company earns no income. On the contrary, there are expenses involved in running the Company. Despite the constraints, the Company periodically ‘distributes’ to its ‘shareholders’ dividend by way of special products like centuries songs, artists’ songs, anniversary songs etc. In July 2014, the Company paid ‘Special Dividends’ by way of special articles of songs on the occasion of attaining the ‘production’ milestone of 10000 songs.
Another uniqueness of this Company is that it is not listed at any recognised stock exchange but is listed on wordpress.com. The valuation of the Company is not judged in terms of monetary units but in terms of the number of visitors. As on July 18, 2016, the total visitors count exceeded 82 lakhs which is very impressive.
As a ‘shareholder’, I noticed a couple of important developments in the Company during the last 2 years or so. First, a new ‘product’ called YIPPIED Films was introduced under which all songs of a film covered were ‘Yippied’. These films which now number more than 800, are being tagged by a few think tanks among the ‘shareholders’ under the able guidance from Pradeep Raghunathan. Incidentally, he is the person who has coined the name for this new product. Second, MD & CEO took initiative in strengthening the statistical base by introducing the year-wise break-up of the songs. The project is still in process.
During the last couple of years, the Company has been popularly known as ASAD – the abbreviation of ‘Atul Song A Day’. I will not be surprised if the Company adopt its now popular name ASAD in not too distant future. This is in keeping with the trends noticed among many blue chip companies which, during the last few years, officially adopted their abbreviated names. A case in point is ITC for India Tobacco Company.
Whatever I have mentioned in the preceding paragraphs is my wild imagination of this Blog being a Company. Let me come to the reality. Today, July 19, 2016, the Blog has completed 8 years of its existence. The impressive growth of Blog within a short span of 8 years made me to think in terms of a sole proprietorship firm getting transformed itself into a giant joint stock company. This caravan will move on to achieve some more milestones in the days to come. Congratulations Atul ji and all the members of ASAD Bandwagon for keeping its flag high.
ASAD is now more of a family than a Blog. On the occasion of 8th anniversary of the Blog, let us enjoy a family bonding song ‘ek doosre se karten hain pyaar hum, ek doosre ke liye beqaraar hum’ from HUM (1991). The song is sung by Sudesh Bhonsle, Mohammed Aziz, Udit Narayan, Alka Yagnik and Sonali Vajpayee. This inspiring song is written by Anand Bakshi which is set to music by Laxmikant-Pyarelal. It is a multiple version song.
Video Clip (Version-1) :
Video Clip (Version-2) :
Video Clip (Version-3) :
Song-Ek doosre se karte hain pyaar hum (Hum)(1991)Singers-Sudesh Bhonsle, Mohammed Aziz, Udit Narayan, Alka Yagnik, Sonali Vajpayee, Mohammed Aziz & Vinay Mandke, Lyrics-Anand Bakshi, MD-Laxmikant Pyarelal
Male Singers Chorus,
All Singers Chorus
Lyrics
———————
Version-1
———————
bam chik chik bam
chik bam bam
bam chik chik bam
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
hum sab hain taale
tu sab ki chaabhi
hum sab hain taale
tu sab ki chaabhi
hamse na rootho
maan jaao o
maan jaao o
o bhaabhi
ek doosre ke
hain sharmsaar hum
ek doosre ke
liye beqaraar hum
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
iss ghar ke
iss ghar ke darwaaze pe likha hai
iss ghar ke darwaaze pe likha hai
ik sota hai to ek jaagta hai
ik sota hai to ek jaagta hai
ik doosre ke
hain pahredaar hum
ek doosre ke
liye beqaraar hum
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
ek doosre se
karte hain pyaar hum
hum
ek doosre ke
liye beqaraar hum
hum
ek doosre se
karte hain pyaar hum
hum
ek doosre ke
liye beqaraar hum
hum
ek doosre ke
liye beqaraar hum
hum
ek doosre ke
liye beqaraar hum
———————
Version-2
———————-
bam chik chik bam
chik bam bam
bam chik chik bam
General saab karo taiyaari
ta ra ra ra rum pum
rum pum rum pum
rum pum
General saab karo taiyaari
le jaayenge hum beti tumhaari
le jaayenge hum beti tumhaari
aayenge ghode pe
hoke sawaar hum
aayenge ghode pe
hoke sawaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
ek doosre se
karte hain pyaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
ek doosre se
karte hain pyaar hum
hum
ek doosre ke
liye beqaraar hum
hum
ek doosre ke
liye beqaraar hum
hum
ek doosre ke
liye beqaraar hum
————————
Version-3
————————
bam chik chik bam
chik bam bam
bam chik chik
ik pyaar ki hum pehchaan denge
is pyaar ki hum pehchaan denge
ik doosre pe hum jaan denge
ik doosre pe hum jaan denge
ek doosre pe
honge nisaar hum
ek doosre pe
honge nisaar hum
ek doosre ke
liye beqaraar hum
ek doosre ke waaste marna pade to o
hain taiyaar hum
hain taiyaar hum
