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17 Customer Retention Strategies That Work Every Time
via buildfire

Leads. Customer. Sales. These are the 3 most important goals of every business. If you want to build a thriving business, you need to take care of your biggest assets – Customers. Sadly, most businesses are obsessed with lead generation – but careless...
Compelling Content: 3 Key Points from the Consumer POV [Research]
via contentmarketinginstitute

As content marketers, we rely on research and data to help shape our current and upcoming programs: It’s what helps us benchmark, and set a budget. That’s why most marketers I know are data nerds (it’s ok to admit it; we’re all...
Why Local Businesses Don't Need Big Budgets for Their Content Marketing
via moz

Posted by MatthewBarby This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. Time...
5 Instagram Audience Development Strategies From The New York Times
via datarank

When was the last time you held a real, physical newspaper? Chances are much higher that you get your daily news fix from a smartphone, tablet, or laptop. This shift to digital media, accelerated by a decline in advertising revenue from print media,...
Best of B2B Marketing Zone for July 11, 2016
via b2bmarketingzone

Best of B2B Marketing Zone July 11, 2016 BIZIBLE | MONDAY, JULY 11, 2016 45 Impressive Marketing Operations Champions You Should Follow [Infographic] Marketing operations success continues to grow in importance. The marketing operations function allows...

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APL Media | Travel and Lifestyle Content Marketing

APL Media, content marketing specialists for the travel and lifestyle consumer. 360-degree content strategies for print, online, video, events and more.