Amazon.com, Inc., (Nasdaq: AMZN) opened on the World Wide Web in July 1995, and today has become a Fortune 500 company and the number one online retailer in the world, offering “Earth’s Biggest Selection”.
Core values and principles at Amazon.com include a constant focus on the customer, tireless innovation, long-term perspective, and openness to new ideas and concepts. Technology is not just about being faster and bigger (although this is important); it's ultimately about satisfying people's needs. We solve existing problems and anticipate potential new ones by starting with the customer and working back towards a solution.
In our zeal to help consumers find what they need, our understanding of end users’ shopping patterns is very relevant. It gives us the ability to show highly relevant advertisements for both Amazon and non-Amazon products/services. The Advertising team at Amazon focuses on showing such ads to end users, both on the Amazon Owned and Operated properties, and on 3rd party Publisher sites. By correlating purchase and browse patterns, we calculate the probability of a customer making a purchase (or clicking through), the cost of showing an advertisement, and make a data based decision on what advertisement is best to surface.
The Associate Publisher Network (APN) focuses on building a valuable supply source for Amazon advertising by leveraging the existing Global Associate Program. As the leader of a product group in APN, you will focus on Publishers as customers, and come up with innovative ad formats that enable them to maximize their revenue with the least effort. You will develop the strategic vision and execution roadmap for consumer and Publisher facing products through your own insights in the space, and by looking at competing products in the market. You will compete with other advertising giants on the internet. In addition to defining the products and setting the vision, you will work with product marketing to formulate Go-To-Market strategies, measure actual business impact, and refine the products further. You will have a deep understanding of technology and will appreciate the challenges in developing the best ad products. You will demonstrate a good understanding of the advertising ecosystem (specifically supply side), and will invent and simply to keep us moving fast in a highly competitive space.
You will lead an organization of product managers and software development teams that gives you end-to-end thought leadership and execution responsibilities. You will be excellent in written and verbal communication, and will regularly interact with executives in articulating your vision.
PROFESSIONAL BACKGROUND AND EXPERIENCE
This role will require in depth technical knowledge, and the ability to effectively work with customers to capture business requirements for product lines, the primary focus being advertiser/publisher products ( e.g. SSP/DSP background and yield optimization, RTB)
· 10+ years in Product Management w/ 2 or more years of proven experience working directly with advertisers and Brands in a “Data Driven Marketing” capacity
· Deep understanding of digital marketing and online advertising, or a similar industry
· 2 or more years of working directly in the Adtech/MarTech Omni-Channel Eco-System - especially Publishers, Trading desks, media buyers, Marketplaces and Agencies
· Proven experience managing and facilitating the Product Lifecycle from Product Development/Product concept (the planning phase) to completion
· 2+ years experience in Product management in Programmatic monetization platform (open RTB or demand side platforms)
· Have an exceptional technical background and expertise in internet technologies. Enjoy in-depth discussions with engineers and understand the implications and trade-offs of design decisions
MBA preferred
product building experience in advertising, e-commerce, domain
large global product company and startup experience
AMZR Req ID: 446064