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After graduating with a business degree from Dublin Institute of Technology (DIT), Coleman failed to get his dream job working at Google. Not one to wallow, he decided to forge his own path in the industry. In 2007, he set up his own digital marketing...

According to a joint study conducted by Amárach, the Marketing Institute and MCSquared, Irish marketers predicted 2014 to be better than the previous six years. Respondents reported a 30% growth in social media, as well as a 19% increase in content marketing...

Zum Thema “Paid Advertising: The constantly changing face of Google” haben wir Alan Coleman und Brendan Almack für die OMCap gewinnen können. Beide haben sich unseren Fragen gestellt und verraten euch schon was zu ihrer gemeinsamen Session. Im Jahr...

It’s usually the first rule of SME marketing – don’t let the work experience guy near your company’s social media accounts.  But with more freshmen opting for digital marketing degrees, and more small companies using the...

Welcome to the Building & Construction Industry Results of the SMB Internet Marketing Survey 2013. Following the publication of the full SMB Internet Marketing Survey 2013 results, we started to take a look at specific industries and their...