Originally launched in 2015, the Horological Smartwatch was born after three years of research and development with Frederique Constant, the first watchmakers in the Swiss watch industry to introduce a Horological Smartwatch.
Working with Manufacture Modules Technologies Sarl. (MMT), a Swiss company established in Geneva in 2015 for the development and commercialization of Horological Smartwatch modules, firmware, apps and cloud, both conceive innovative and creative ways to bring the technological traits of the Smartwatch into the traditional, classic universe of haute horlogerie.
For the first time, Frederique Constant introduces five new Ladies models as well as presenting five completely redesigned men’s versions. For this latest novelty, the recognizable sub-dial which is used to display the date and the “activity tracking” percentage opens up and the focus shifts to the 2, 4, 8, and 10 o’clock positions which reveal its newest features: call notifications, sleep monitoring, activity tracking, and text notifications, respectively.
The new Ladies models are a result of the two worlds of technology and tradition coming together, and this case complement each other to perfection. A classic look to accompany the modern woman of today in all her daily activities from the workingwoman, to mothers and sport enthusiasts alike, motivating her to move more, sleep better, and ultimately improve her overall lifestyle.
Frederique Constant presents a feminine look with intricate detailed dials featuring guilloché decoration, various mother of pearl accents, applied Roman numeral indexes, and white diamonds. Three of the models come in an all steel offering and the last two in an elegant combination of steel and rose gold-plated bracelets. MMT SwissConnect designed the Ladies MMT-281 quartz module at a smaller scale to fit the more feminine, elegant 34mm case. The module is powered by 2+ years battery life.
This Wednesday last, Frederique Constant unveiled the World Premiere Horological Smartwatch for ladies. Specially developed for women, this Smartwatch is first smaller and more sophisticated Smartwatch in the world displaying smartwatch functions by hands and vibration. Main features are ACTIVITY, SLEEP, CALL and MESSAGE NOTIFICATIONS. Frederique Constant encourages women to Move More, Sleep Better, Improve.
Frederique Constant and Gwyneth Paltrow invited young students from the DonorsChoose.org program to attend a private fitness class hosted by the actress along with celebrity fitness trainer, Tracy Anderson. Held at the exclusive new venue Spring Studios, in New York City, the class was a high energy moment where Aletta Stas-Bax and Gwyneth Paltrow encouraged guests to join with them in the “1,000 Steps Challenge” in support of DonorsChoose.org. The challenge implied completing 1,000 steps under 10 minutes for a special donation to be made to the DonorsChoose.org organization. During the challenge, Gwyneth wore the new Frederique Constant Horological Smartwatch for Ladies connected to a large video screen to display the watch’s key functions and the actress’s real time fitness activity details.
“Frederique Constant is a company that inspires me because it creates high quality watches but also gives back to the community. I really responded to the values of the brand.”
Gwyneth Paltrow, Actress
Features of the Horological Smartwatch
NEW! Notifications: This new feature sends you a notification whenever you receive an SMS or chat message as well as calls from your contact numbers.
Activity Tracking: Keep track of daily steps, calories burned, and total distance.
Sleep Monitoring: Wear your watch at night or put it under your pillow to record your sleep. Sleep tracking function provides details on how much time you spent in deep sleep, light sleep, or awake.
Always On-Time & Date: You never have to set a time and date – traveling across time zones, the Horological Smartwatch picks up the time from your smartphone and displays new time automatically.
Sleep Cycle Alarm: Set a smart sleep alarm that will help you to wake up at the best appropriate time in your sleep cycle so that you wake up refreshed.
Get-Active Alerts: Set an alert to remind you to move if you’ve been idle for a set amount of time; you can customize your Get Active Alerts directly through the MMT-365 app.
Dynamic Coaching: Receive suggestions, tips, and information catered specifically to you based on your activity and sleep goals.
Cloud back-up and restore: Recover all of your data, even if you lose your watch or phone. The Horological Smartwatch independently stores your activity and sleep for 30 days without having to synchronize it to your smartphone. A great way to collect and keep your data on-the-go!
Worldtimer 24 time zones: Frequent traveler? Keep track of your hometown’s time by simply entering your city into the app. You’ll always be able to know instantly when is the ideal time to call your loved ones or business partners back home.
The new MMT-365 app which connects to the smartwatch via Bluetooth is available on both iOS and Android systems, with simple and easy-to-understand graphics to highlight how much one has moved and slept during the day, week or month.
Visit Frederique Constant
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