Over the holidays, the collective force of the internet suddenly became involved in an absurd debate about how dogs would wear pants (you know, if dogs wore pants).
The two options, seen in the image that was shared, each seemed to make a certain amount of sense, yet at the same time, no sense at all.
And now a Canadian company said the debate about dog pants is driving sales of its Muddy Mutts “underbody dog coats.”
The owner of the Ottawa company said his products, which resemble a pair of pants a dog would wear on all four legs, sold slowly for the first 3 1/2 years that they were available, but orders have spiked in the past 11 days.
“It’s a lot. We’re talking thousands of coats,” owner Tim Skelly said. “I don’t think there’s any turning back now. It is going to grow, and it’s out of my hands, and now we’ll just try and carve off more time for it.”
The ensuing social media debate brought Muddy Mutts to the forefront, with pictures of Skelly’s own dog, Oscar, going viral after being cited as evidence in the controversy.