2016-09-16

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#Wangfest

The mama of all after parties, Alexander Wang hosted a wild bash tapping into the industry’s guilty pleasures with junk food carts, a fully functioning McDonald’s on-site, a truck selling merchandise from his collaboration with Adidas, and a long line of hopeful party crashes.

Image: Instagram.com/alexanderwangny

Madonna was spotted Instagramming with Wang (using the French fries emoji!) and lounging with daughter Lourdes in the VIP section till the early hours of the morning.

Image: Instagram.com/alexanderwangny

Lily Aldridge for Bulgari

After a string of famous brand ambassadors like Rachel Weisz, Julianne Moore and Carla Bruni, the Roman jewellers announced model Lily Aldridge to be the face of their new ‘Larger Than Life’ advertising campaign.

“I’m so honored to follow the footsteps of such beautiful, successful women, and to celebrate my own Italian roots,” enthused Lily. Captured through the lens of Mario Testino, the visuals were unveiled at Bulgari’s Fifth Avenue flagship.

Tommy’s Pier

No one does a set like Tommy Hilfiger. Getting bigger and better every season, this time around he constructed a fair ground called Tommy’s Pier, complete with a 40-ft ferris wheel, amusement rides, tattoo parlors, a record shop, a vintage Tommy store re-selling iconic looks from the ’80s and ’90s, hot dogs, pretzels and a Mr Softee ice cream truck.

Image: Instagram.com/sim.spys

“We’ve checked off every box,” said the excited designer, reliving his childhood days at the carnival.

Image: Instagram.com/tommyhilfiger

See now, buy now

Shopping straight from the runway was the hottest trend of the week, and the biggest game changer for the industry. Ditching the six-month production timeline, several designers offered a retail ready collection.

Image: Instagram.com/ralphlauren

Tommy Hilfiger set up two pop-up shops by his catwalk featuring the Gigi Hadid line, while Ralph Lauren and Rebecca Minkoff showed their Fall 2016 looks conveniently outside their stores. Thakoon and Tom Ford joined the bandwagon too, selling online moments after the show.

Image: Instagram.com/tomford

Michael Kors’ Access smartwatch

With wearable tech being all the rage, Kors offered a trendy solution to stay plugged in and be on time.

Image: Instagram.com/michaelkors

Singer Zendaya and model Martha Hunt demonstrated the features at the SoHo launch, tapping the touch screen display for fitness tracking, voice activated Google searches, social media updates, message alerts and changeable dial faces to match your mood, or outfit.

Image: Instagram.com/michaelkors

Marc Jacobs’ finale

From controversial candy-coloured dreadlocks, to eight-inch rainbow platforms, the Harajuku meets ’80s grunge theme gave critics something to talk about.

Image: Instagram.com/marcjacobs

The concluding event on the NYFW schedule took place in a Manhattan ballroom with 1,500 floating light bulbs, a parade of every It-model (think Kendall Jenner, Karlie Kloss, the Hadid sisters) and a front row that included Whoopi Goldberg.

Image: Instagram.com/marcjacobs

The post 6 things everyone was talking about at New York Fashion Week appeared first on VOGUE India.

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