2014-08-08



MTV, a unit of Viacom Inc. (NASDAQ: VIAB, VIA), today announced that global entertainer, singer-songwriter and philanthropist, BEYONCÉ, who leads the pack this year with eight VMA nominations, will join an exclusive list of artists who have received the legendary “Michael Jackson Video Vanguard Award” as this year’s recipient.

MTV TO HONOUR INTERNATIONAL ICON BEYONCÉ WITH THE “MICHAEL JACKSON VIDEO VANGUARD AWARD” AT THE 2014 “MTV VIDEO MUSIC AWARDS”

Hot Off Her Sold-Out “ON THE RUN” Tour, BEYONCÉ Returns to the VMA Stage for an Epic Performance LIVE from The Forum in Inglewood, CA on Sunday, 24 August at 9pm ET/PT

Premieres LIVE in Asia on Monday, 25 August at 8am (WIB) and 9am (SG/MAL/PH)

Tweet it: .@mtv to honour international icon @beyonce with the “Michael Jackson Video Vanguard Award” @ 2014 MTV #VMAs

SINGAPORE, 8 AUGUST 2014 - MTV, a unit of Viacom Inc. (NASDAQ: VIAB, VIA), today announced that global entertainer, singer-songwriter and philanthropist, BEYONCÉ, who leads the pack this year with eight VMA nominations, will join an exclusive list of artists who have received the legendary “Michael Jackson Video Vanguard Award” as this year’s recipient. Additionally, she will bring her unparalleled artistry to the 2014 “MTV Video Music Awards” LIVE from The Forum in Inglewood, CA on Sunday, 24 August at 9pm ET/PT. The show premieres live in Asia on Monday, 25 August at 8am (WIB) and 9am (SG/MAL/PH). As a performer, BEYONCÉ has delivered some of the most memorable performances in VMA history including the arresting and explosive “Ring the Alarm” in 2006, the anthemic “Single Ladies (Put a Ring on It)” in 2009 and the unforgettable, surprise reveal during "Love On Top" in 2011. BEYONCÉ’S triumphant return to the MTV VMA stage marks her fourth time performing on the loudest, most influential annual live celebration of music in the world. To view BEYONCÉ’S VMA promo, click here.

BEYONCÉ is continuously pushing and re-defining boundaries with her music and earlier this year, she raised the bar of innovation by unleashing her groundbreaking, self-titled visual album with 17 artistically captivating music videos from “Drunk in Love” to “Pretty Hurts." As both a solo artist and as a member of one of the most beloved, chart-topping groups in history, Destiny’s Child, Beyoncé has won an astounding 11 “MTV Video Music Awards,” including “Video of the Year” in 2009 for “Single Ladies (Put a Ring on It)” and “Best Female” in 2007 for “Crazy in Love” ft. JAY Z. This year, she leads all nominees with eight nods including “Video of the Year,” “Best Female” and “Best Choreography.” Beyoncé will be presented with the highly coveted “Michael Jackson Video Vanguard Award” joining a prestigious list of past recipients including Michael Jackson, Madonna, Peter Gabriel, R.E.M., Beastie Boys, Red Hot Chili Peppers,Britney Spears and Justin Timberlake.

Fans can vote in VMA categories, including “Best Hip Hop,” “MTV Clubland,” “Best Video with a Social Message,” and more by visiting vma.mtv.com.

Nominees for a new socially voted category, “Best Lyric Video” will be announced at a later date on vma.mtv.com.

BEYONCÉ joins previously announced 2014 “MTV Video Music Award” performers Usher, Ariana Grande, 5 Seconds of Summer and Maroon 5. Additional performers and presenters will be announced at a later date.

For additional information on all 2014 “MTV Video Music Award” performers and nominees, please visit Artists.MTV on the web, or download the free MTV Artists app.

Public Sale tickets for the 2014 VMAs are available here.

MTV Video Music Awards

The 2013 "MTV Video Music Awards" delivered big, with the award show ranking as cable's #1 entertainment telecast of the year among P12-34 at the time. The first-ever award show to be broadcast live from Brooklyn's Barclays Center, the VMAs garnered a total audience of 10.1 million viewers, a 66 percent increase versus 2012, and the ratings jumped 47 percent compared to the previous year's telecast, delivering a strong 7.8 P12-34 rating. The encore presentation of the show on MTV earned an additional 2.8 million total viewers, amounting to 12.9 million total viewers across both airings on MTV. Ratings for the 2013 "MTV Video Music Awards Pre-Show" increased 100 percent compared to the previous year with P12-34 and garnered a 3.6 rating among that demographic, and total viewers grew a whopping 119 percent with 4.6 million tuning in.* Additionally, the 2013 "MTV Video Music Awards" aired across MTV's global network of more than 60 channels and enjoyed a double-digit ratings increase year over year in key international markets such as the UK, Australia, the Netherlands, Singapore, Spain, Argentina and more.

The 2013 "MTV Video Music Awards" shattered previous records across MTV's web, mobile and social channels at the time ranking as the biggest VMA day in history in terms of total visitors, page views and streams. More than 4 million fans visited VMA content on MTV.com, mobile web and MTV app generating more than 15 million total streams – five times higher than the previous year's show day – with the live stream portion now ranking as the biggest in Viacom's history. MTV mobile saw its biggest day ever with more than 2 million visitors, 6 million page views and 1.8 million streams. During the two-hour telecast, social media exploded as fans passionately reacted to the performances and winners generating 120 national and worldwide trending topics on twitter, and 1.2 million Instagram likes. Additionally, MTV launched a successful cross platform social communications campaign to build anticipation for the show entitled #RoadToTheVMAs, which featured the Moonman in a myriad of iconic locations, events and with various artists and celebrities throughout Brooklyn and New York City. The campaign garnered more than 100 million social media impressions, including over half a million likes on Instagram, nearly 60 million impressions on Twitter, more than 40 million impressions on Facebook and over 1.2 million impressions on Tumblr.

Jesse Ignjatovic/Den of Thieves is the Executive Producer for the 2014 "MTV Video Music Awards." Amy Doyle, Garrett English and Dave Sirulnick are Executive Producers. Joanna Bomberg, Jen Jones and Lee Lodge are Co-Executive Producers. Hamish Hamilton is Director. Wendy Plaut is Celebrity Talent Executive.

*Source: Nielsen. Live+SD. P12-34, unless noted. Ranked on 000s. Entertainment = excludes sports. Telecast rank dates: 12/31/12-8/25/13.

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About MTV:

MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. Outside of the United States, MTV is part of Viacom International Media Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms. For more information about MTV in Southeast Asia, visit www.mtvasia.com.

About the Forum:

The Forum underwent a reinvention that has created a thriving venue for both artists and music fans. The Forum opened on January 15 as the largest indoor performance venue in the country designed with a focus on music and entertainment. Architecturally, the interior of the bowl has been completely modernized and features flexible seating, ranging from 17,500 seats to 7,000 seats, enabling the venue to attract a wide variety of events. In addition to completely refurbished concourses, fans will enjoy approximately 8,000 square feet of new event level hospitality offerings, including food and beverage, merchandise and bathrooms. A tinted glass wall separates this concession area from the arena; ensuring fans do not miss a moment of the performance. Additionally, the Forum delivers a one-of-a-kind experience for artists thanks to its superior acoustics, intimate ambiance and state-of-the-art facilities. The new Forum was designed with artists in mind and includes seven, star-caliber dressing rooms that feature upgraded amenities, providing an unparalleled experience for all entertainers and performers. For more information, please visit www.fabulousforum.com.

Media Contact

Viacom International Media Networks

Loh Bi Feng

Senior Executive, Communications, Asia

t: +65 6420 7154 m: +65 9002 9607

e: loh.bifeng@vimn.com

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