Anna Dello Russo and
Giovanna Battaglia
The Moda Operandi girls are at it again, this time with some help from St. Regis Hotels. The video series takes viewers inside the fashion-centric memories of street style heavyweights by the likes of Poppy Delevigne, Giovanna Bataglia and Elettra Wiedemann who are on hand to discuss those looks that simply just got away.
Indre Rockefeller and Lauren Santo Domingo, the respective heads of creative content and business expansion for the budding Moda brand, devised the series. The duo sought to showcase the set of ladies they refer to affectionately as their “fashion friends” —take, for example, Ms. Anna Dello Russo who insists on a $50,000 outfit everyday. Us too, AdR. There’s also Karlie Kloss who sits perched in a suite at the St. Regis New York waxing poetic about her first shoot with Steven Meisel at the tender age of 15!
Lucky for us, the video series will continue to roll out new clips, so stay tuned for more inside scoop on the one that got away, and in the meantime check out the trailer for the series here.
Bravo, Moda!