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EMERSON T. BROOKING AND P. W. SINGER NOVEMBER 2016 Direct link to the publisher – Like most every­thing today, the campaign was launched with a hashtag. But instead of promoting a new album or a movie release, #AllEyesOnISIS announced the 2014 invasion...

Three weeks ago, I dove head first into SPJ’s Code of Ethics revision process, which began nearly a year ago. The project is spearheaded by SPJ Ethics Committee chairman Kevin Smith. Therefore, my involvement hasn’t been necessary until this point. ...

B2Bmarketers are distributing their content in social communities more than ever before.A recent study conducted by the ContentMarketing Institute and Marketing Profs confirms that content marketing remains a top priority for B2B marketers, with...

With the vast majority of us using Google for our every search, web users might joke that the only prediction worth making when Bing is involved is what on Earth it’s going to return to you for your search terms. Still, appearances at Manchester’s SAScon...

Apple has altered its social media strategy as it prepares for its biggest launch event of the year. Ahead of the product launch later this week, Gorkana asks PRs from Babel, Berkeley, Wildfire, as well as Dan Grabham, editor of T3, about any changes...