On February 12th we are joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses.
The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?
Expert Panelists:
Don Campbell
Don is President of Expand2Web, a company that offers tools & training to help small businesses succeed online. Founded in 2008, Expand2Web helps thousands of small businesses create websites & position themselves for top local search results. Prior to this, Don was a Technology Evangelist for Microsoft, and in his latest project, Don helps small business owners encourage online review at GetFiveStars. Follow Don on Twitter & G+.
Greg Gifford
Greg is the Director of Search and Social at AutoRevo, a software company which helps car dealers with websites and online marketing. Greg also provides freelance web design and SEO for local businesses. In addition to being a contributor to the Local Ranking Factors study, Greg is a member of the Board of Directors for the DFWSEM, which promotes SEM through best practices. Follow Greg on Twitter & G+.
Susan Hallam
Susan is a recognised leader in the field of Internet marketing and an expert speaker at industry conferences including SMX. Susan is a regular contributor to sites like Moz, the BBC, and other traditional press, and as well as being a contributor to the Local Ranking Factors study, Susan runs the successful digital marketing agency Hallam Internet which was established in 1999. Follow Susan on Twitter & G+.
David Oremland
David Oremland specializes in local search optimization for businesses, and is a frequent commenter in the local SEO world. Over the years he has been a valuable contributor to the Local Search Ranking Factors study & was previously the Web Marketing Manager for one of the most established bartending schools in the DC area. Follow Dave on Twitter & G+.
About this Webinar
Host & Chat Support:
Myles Anderson (BrightLocal.com)
Linda Buquet (Localsearchforum.com)
Colan Nielsen (Imprezziomarketing.com)
Time & Date:
February 12th, 2015
2pm EST / 11am PST / 7pm GMT
60 minute duration
Webinar Topics:
Unique ways of localizing content
Mastering the content creation process
Using content to rank outside your immediate area
Creating content for multi-location businesses
Content quality vs. content quantity
Creating content that converts customers
And much MUCH more!
About InsideLocal Webinar Series
BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.
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