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Intel Vibrant Data from Incubate Design on Vimeo.
Data is nothing new to us. We are surrounded by it on a daily basis, and generate it by the petabyte. Data is quickly becoming an influencing factor in our lives and the lives or others. Data weaves a story that speaks to who we are, what we do and we inhabit our lives.
Data is also important to companies. Knowing how to capture, read and interpret the data we generate gives a brand a more accurate way to address our needs and wants as users and consumers.
Incubate teamed up with Intel to look at many of these topics and to forecast what data might look like in a very near future. The Vibrant Data project was created to inspire internal Intellites (and people like us) by examining how data will impact our lives in the not too distant future. Studies like this are important in helping create more meaningful experiences tailored to our individual needs.