Boxborough, Mass. – June, 2014 – Egenera, a leader in converged infrastructure and cloud management software, today announced its role as a collaborator in releasing the results of the fourth annual Future of Cloud Computing Survey, conducted by North Bridge Venture Partners, Gigaom Research and supported by over 70 other collaborating organizations. This year’s survey is the largest to date, and is the industry’s deepest and broadest examination of the cloud technology revolution. It analyzed the inhibitors and drivers behind cloud adoption, separating the hype surrounding the cloud from genuine industry trends and real world cases across a sample of 1358 respondents. See the complete findings slideshow here: 2014 Future of Cloud Computing survey, along with analysis and commentary on the results here.
“With four years of data, we’re now really beginning to see some interesting trends, such as the five-fold increase in SaaS adoption to 74 percent and the nearly six-fold increase in PaaS adoption to 41 percent.” said Michael Skok, founder of the Future of Cloud program and general partner, North Bridge Venture Partners.
Select Highlights from the Survey Data:
Cloud Adoption is Strategic
49% of respondents in this year’s survey using cloud to fuel revenue generation or new product creation.
45% of businesses say they already, or plan to, run their company from the cloud showing how integral cloud is to business.
SaaS Adoption Has More Than Quintupled
From 11% adoption in 2011 to 74% in this year’s survey, but in the enterprise, it is still mostly transitioning to existing applications.
The front office is leading the way with sales and marketing at 51% adoption; customer service and analytics both at 43% adoption.
IaaS and PaaS Adoption Reaching a Tipping Point
56% of businesses are using Infrastructure-as-a-Service (IaaS) technologies to harness elastic computing resources.
41% of businesses are using Platform-as-a-Service (PaaS) technologies to prototype and develop new applications.
Data Wants to be Bigger in the Cloud
Two thirds of respondents believe their data will come to reside in some form of cloud over the next two years as bigger data needs consolidation and collaboration and creation go online.
Transition To Cloud – The First Cloud Front
“This wave of cloud computing that’s revenue and new business driven is good news for long-suffering IT execs,” said David Card, vice president of Gigaom Research. “If they can offload tedious but necessary cost-center functions, and refocus resources on cloud-driven new business, they might be able to retake their seat at the C-table.”
“Even though it’s largely just a transition of existing apps, the first cloud front has rolled in confidently each year as existing applications transition to the cloud and are adopted as SaaS solutions. Cloud is now integral to business with 45% of executives saying they currently or plan to run their business in the cloud,” said Michael Skok, general partner at North Bridge Venture partners.
Transformation In The Cloud – The Second Cloud Front
“With over 11,000 cloud services/APIs, and developer adoption of IaaS at 56% and PaaS at 46% respectively we are going to seeing the birth of new, re-imagined, cloud-native applications,” said Skok. “These applications, which are only possible in the cloud, will result in an order of magnitude greater value creation than the first cloud front. This second cloud front will be transformative,” Skok continued. Examples of these applications and services can be found here.
For more about this second cloud front please visit the “2014 Future of Cloud Computing” results page.
Data Wants To Be Bigger In The Cloud
“If you get your head out of the sand and into the clouds you’ll see the explosion of cloud-created data. It’s not just big data it’s exhaustive data, as everything from clickstreams to commerce and personal cloud lockers create exabytes of data. According to Cisco, personal, cloud-carried data alone is estimated to grow from 1.7 exabytes in 2012 to 20 exabytes by 2017,” said Skok.
Cloud Drivers & Inhibitors
Over the last few years, the top three drivers for cloud adoption have remained constant. They are agility, cost and scalability. One area that is changing as a driver is that companies are increasingly moving workloads to the cloud to switch capex for opex. This is especially true for large companies with more than 5,000 employees.
“Companies may have different reasons behind their shift to transition to the cloud, yet the core benefits that are motivating this change, agility, cost and scalability, remain the same,” said John Humphreys, vice president of marketing at Egenera. “As more specialized services enter the market and more solutions to help improve monitoring and service level assurances are developed, the cloud is gaining more confidence and traction every day.”
When it comes to inhibitors, security continues to be a strong barrier with 49% of respondents concerned about how secure their data is in the cloud. Of note, interoperability saw a significant decrease from 27% last year to 17% in 2014 with greater attention being paid to issues like data portability. However, fear of vendor lock-in was still 29%, which put focus on open-source cloud projects like OpenStack, which have received a lot more interest in the last year. Lastly, privacy concerns rose once again to 31% in 2014 as increased tension manifested itself between the desire for anonymity and the convenience and utility of personalization. This is an area for vendors and enterprises to distinguish themselves as faithful custodians of personal data and engendering trust.
2014 Future of Cloud Computing Survey Collaborators:
451 Research
Acquia
Actifio
Akamai
Apperian
Amazon Web Services
Backupify
Black Duck
Brightcove
Bromium
BTI
Canonical
Carbonite
Chef
Cirro
Cisco
Citrix
Cloud Elements
CloudBees
CoreDial
Cloud Health Technologies
CloudNow
CloudVolumes
Couchbase
Demandware
Dyn
Endurance International
Engine Yard
Egenera
Equinix
Eucalyptus
451 Research
Gravitant
Imprivata
Intel
Internap
Intuit
Jamcracker
MassTLC
Microsoft
Mimecast
Nasuni
Newforma
Open-Xchange
Pax8
Piston
Plexxi
Rackspace
Ramp
Red Hat
Reval
Rift-IO
RightScale
Salsify
Saucelabs
Scribe
Signiant
Silver Sky
SnapLogic
6fusion
Sharethrough
SpringCM
Stratus
SumoLogic
SurveyMonkey
THINKStrategies
TradeGecko
Unidesk
VDX
Verizon
Virtustream
WPEngine
Supporting Links:
View presentation: 2014 Future of Cloud Computing Survey Presentation
Learn more about the survey: Future of Cloud Computing Program
Join the conversation: Future of Cloud on Twitter using hashtag #futurecloud and/or @North_Bridge and @futureofcloud.
About North Bridge:
North Bridge Venture Partners and North Bridge Growth Equity are active partners with entrepreneurs providing seed-to-growth financing for innovative companies looking to disrupt big markets. With $3.5 billion in capital currently under management, North Bridge partners, many founders themselves, work with entrepreneurs to apply their expertise in the creation, operation and scaling of market-leaders. The firm has funded more than 170 companies creating many billions in market value. Among those firms are Acquia, Actifio, Cool Planet, Couchbase, Demandware, Mavenir Systems, Paydiant, Proto Labs, Reval and Starent Networks. The firm has offices in Waltham, MA and Palo Alto, CA. To learn more about North Bridge go to http://www.northbridge.com. For more information on the Future of Cloud Computing program, visit: http://mjskok.com/resources/cloud-computing. Follow us at @North_Bridge.
About Egenera
Converge. Unify. Simplify. That’s how Egenera brings confidence to the cloud. The company’s industry leading cloud and data center infrastructure management software, Egenera PAN Cloud Director™ and PAN Manager® software, provide a simple yet powerful way to quickly design, deploy and manage IT services while guaranteeing those cloud services automatically meet the security, performance and availability levels required by the business. Headquartered in Boxborough, Mass., Egenera has thousands of production installations globally, including premier enterprise data centers, service providers and government agencies. For more information on the company, please visit egenera.com. Follow Egenera on Twitter, LinkedIn and Facebook.
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