2015-10-06

Miami, Florida based smartphone brand Blu Products today said the company’s latest smartphones will now be available on Amazon. The company recently launched two Windows based smartphone – BLU Win Jr LTE and BLU Win HD LTE – in the Indian market and these devices are currently distributed on SnapDeal.

Blu said it has expanded its global association with Amazon to India and the smartphones would be available at Microsoft’s retail outlets besides having presence at the online stores.

The BLU Win Jr LTE is available for Rs 5,999 and the BLU Win HD LTE is available for Rs 7,999 on Snapdeal.

As part of its strategic and focused move to tap into the fast-growing smartphone market in India, the company has set up its India office in Gurgaon.

“We are extremely excited about building our brand in India. We believe that the Indian consumer is very savvy and knows what he wants.  We are committed to developing aspirational products in a price range that will make them attainable” said Samuel Ohev-Zion, CEO of BLU Products. “BLU aims to be a major player in the Indian mobile market.”

The BLU Win 4G LTE Series, come with big and bright screens, great cameras and super-fast LTE processing. Powered by a 64-Bit Qualcomm Snapdragon 410 processor, both devices come in a number of vibrant, trendsetting color options, with BLU continuing to push the boundaries to bring the best quality, eye-catching designs with exceptional pricing to unlocked smartphone fans in India.

“BLU Products has seen tremendous growth in the past few years. In a relatively short time span, BLU has sold over 30 million mobile devices in over 40 countries, which include the U.S., and other international markets like France, Germany, Italy, Spain, and the UK. The company is also planning to launch Android and feature phones in the month of November,” the company said.

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