2012-03-23

The Kinesis solution suite provides new time-saving features and additional next-generation market research capabilities

AUSTIN, TX (March 23, 2012) - Kinesis Survey Technologies LLC (Kinesis), the industry leader for future-proof market research software solutions, today announces the release of new versions of Kinesis Survey™ and Kinesis Panel™.

Kinesis Survey™ is the leading survey software solution for multi-mode (desktop/tablet/mobile) survey execution, and provides comprehensive online survey functionality for a wide range of market research projects. The latest version of Kinesis Survey™ offers more than 100 new and augmented features including various enhancements within the survey editor, document importer, invitation management, and reporting components of the solution. Kinesis Panel™ is a highly versatile panel management solution that supports market research panels of all sizes and includes a multi-mode community website solution, Kinesis Community™.  The new version of Kinesis Panel™ furthers expands the software’s robust querying and data import/export capabilities, as well as its Kinesis Community™ features.

“Kinesis strives to provide the highest degree of cutting-edge functionality and flexible ease of use available in the market research industry,” said Leslie Townsend, Kinesis President. “The latest versions of our software achieve this goal by providing our clients with a wide range of new features, as well as many usability enhancements that increase automation and efficiency.”

Software development for the new version of Kinesis Survey™ includes:

Additional capabilities for latest generation touchscreen devices including new conditional logic support and usage of matrix tables

Enhanced analysis capabilities such as dynamic target data weighting for both crosstabs and topline reports, and expanded template options for PowerPoint exports

Augmented survey programming/editing via enhanced drag-n-drop and right-click menu functionality

New progressive matrix table question type that reveals the next selection row once the previous row is answered

Availability of mobile phone make/model specification for all mobile survey sessions

Improved HTML question text editing via the automated interface

Additional mail server configuration options for enhanced email deliverability

Software development for the new version of Kinesis Panel™ includes:

Additional capabilities within the query tool, including the ability to share queries between projects

Increased security and encryption tools to support privacy protection and extend industry privacy standards

Expanded support for numerous panel recruitment options

Augmented branding and theme elements for increased customization

Numerous enhancements for Kinesis Community™ websites, including new page templates and design features, support for embedded videos, and display order randomization of quick polls

All Kinesis solutions will be featured at the Advertising Research Foundation’s Re:Think Annual Conference March 26-27 at the Marriott Marquis in New York City. Kinesis will be exhibiting at booth #407.

About Kinesis Survey Technologies

Kinesis Survey Technologies, LLC provides a multimode survey and panel management product suite to advance innovation in both mobile and web-based market research. Delivering intuitive, state-of-the-art applications, Kinesis software products can be effectively utilized without deep programming knowledge yet are robust enough to perform the most complex of survey and panel functions. Headquartered in Austin, TX USA, Kinesis offers product versions for both the market research industry and enterprise business organizations, and proudly supports next generation research applications worldwide.

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