2015-03-11

TasteTV and the Artisan Fragrance Salon are pleased to announce our newest book release is now available.

THE FRAGRANCE DESIGNERS PRIMER: A Roundtable of 14 Fragrance Makers answer 34 Creative, Brand and Business Defining Questions

The title, the first of its kind in our PRIMER series, has been released and is now available on Amazon. (photos below courtesy of Paul Kiler)

Insights and tips from artisan and luxury fragrance makers from around the United States and Canada.

Description: Are you interested in perfumes and fragrance design as a small business? There are many how-to books on starting an enterprise, but often the best advice comes directly from those with actual experience. Thus came the idea for this book; this “primer.” Why not ask perfumers firsthand what they have experienced and what they recommend? With this concept in mind, we composed 34 key questions and asked them to 14 interesting artisans with experience in either perfume, skin care, or both. Their answers on creativity, branding and business are very frank and often personal, and written in a journal or diary style. The information in the resulting primer is worth its weight in gold.



Featuring (by page number):

Fragrance Belles-Lettres Magazine   p6

Meshaz Natural Perfumes                p20

Olympic Orchids Perfumes              p38

Velvet & Sweet Pea’s Purrfumery    p58

LA FLEUR BY LIVVY                         p72

Ayala Moriel Parfums                      p84

Ineke                                              p102

COGNOSCENTI                                p114

PK Perfumes                                   p140

Pure Natural Diva                                 p156

EcoGenics Active Botanical Skin Care   p162

A Wing & A Prayer Perfumes                p172

MIKMOI                                                p188

En Voyage Perfumes                            p196

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