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As I have written about many times before, one of the really terrific things about having a podcast is that it is an extremely powerful tool for networking. Thanks to my podcast, my professional network has never been better – and the best part...

Starting a blog is perhaps the easiest way to get started with content marketing, so it’s no surprise that businesses continue to jump into the blogging game. The question is… What are you trying to accomplish with a blog? Assuming you have a strategy...

How to Increase Social Media Traffic Yours Sucks, Even If You Think it Doesn’t Social media traffic sucks? But, yours is great….. isn’t it??? Okay, so you think I’m full of crap! Lest you keep that opinion, let’s look at how I got there. Whether yours...

Let’s talk for a moment here. It was like this: I was having a cold and snowy Thanksgiving last year (#TruthBeTold I forget what we’re supposed to be celebrating on most holidays, so I typically just work and eat more food than normal on these days)...

What’s the most important factor of every blog post? Quality. But sometimes, it’s easy to find yourself in a grind, cranking out content because you think you’re supposed to. That’s when quality suffers. When it comes to blog posts, it’s really all...