2014-05-05

Life as you know it has officially changed. Now what? It has all of a sudden occurred that you do not bear the slightest hint what to do, let alone what to purchase. Or maybe this life changing event is not happening to you personally; rather it is your dearest friend. Either way, the breathtaking joy of introducing a child into this world can be very overwhelming and stressful!

Does this sound familiar? It appears more often than we think and is the foundation for creating a product that I call “A new mom’s dream.” Michelle Vick, a blissful new mom and Jennifer Clary, a cheerful new aunt came together to transform the way we feel about that first day leaving the hospital with our little one.

Imagine being given precisely what you need for your child. No pressure to research on your own, no feelings of anxiety about any products being unsafe and no worries about forgetting anything extremely critical. Well, today that dream has become a reality! The Baby Box Co.

The Baby Box Co. is inspired by the 75 year old tradition in Finland. The state provides expectant mothers a box of essentials that are known as a “starter kit” for the mom. Research has shown that once the boxes were introduced in Finland, infant mortality rates plummeted, and it is now considered one of the very best countries in the world to be a mother.The Baby Box Co. has taken the concept of the “starter kit” box and brought it to the United States in a unique and exciting way!

The Baby Box Co. has a variety of boxes offering different products based on your needs, from the hot must-have items in the Basic Box to the all-natural goodies in the Nature Box. Rest assured that each box has been thoroughly researched to provide new moms with the best quality products available. All models begin with the Bed Box, which is fashioned after the Finnish original. This custom-designed box is lined with a waterproof mattress, enabling it to be used as a safe place for the baby to sleep at night, or simply as a comfortable spot for baby to relax when Mom is busy.

I got a chance to sit down with the owners to get a more in-depth look into this company.

 

How did you start your company? 

BB: We’ve been best friends since we were 11 and wanted to embark on a joint venture to benefit new parents.

What is your company about?

BB: The Baby Box Co. is about providing high quality infant goods to new parents at competitive prices. Our “claim to fame” is that we are the only manufacturer of traditional Finnish baby boxes outside of Finland. We include top quality baby goods in our Baby Boxes and ship them off to customers all over the world! In doing so, we provide a comprehensive “starter kit” for new moms while giving back to less fortunate parents via our partnership with Children International.

What is a typical day like?

BB: It varies from day to day, but typically involves the review of brands for inclusion in our online store, product procurement and testing, blogging, interacting with parents, answering customer questions, and preparing orders for shipment. Michelle also is a wonderful, tremendously hands on mother and Jennifer works for her other businesses and plays Dr. Doolittle to her herd of pets.

 

In addition to providing remarkable products for moms, The Baby Box Co. is equally passionate about helping provide quality care for infants regardless of socioeconomic status. To show their dedication to this cause, they donate a portion of their proceeds to Children International. They also offer a 1-for-1 program whereby the company donates a box to a mom in need for every box sold.

To learn more about this incredible company, check out the website at: www.babyboxco.com

 

Tosha Cole Clemens



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