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The famous psychophysicist Dr. Howard Moskowitz once said: “There is no perfect Pepsi; just different kinds of perfect Pepsi for different groups of people.” His point is that every visitor that comes to your website is different –– bringing along...

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...

Adam D'Angelo, CEO of the question and answer website, Quora, talks with EconTalk host Russ Roberts about the history, evolution, and challenges of Quora. Along the way they discuss the aggregation of knowledge and the power of experiments for improving...

Today’s tales from the worlds of economics, politics and the environment — plus added Fukusihmapocalypse Now! — opens with hope for modest relief for some via the Guardian: Sallie Mae and Justice Department in $60m deal over military...

Leads. Customer. Sales. These are the 3 most important goals of every business. If you want to build a thriving business, you need to take care of your biggest assets – Customers. Sadly, most businesses are obsessed with lead generation – but careless...