Branding in the age of Attraction Marketing
Gone are the days of the madmen era of branding. In are the days of attraction marketing- an era in which brands are expected to create memorable experiences that add value at every touchpoint. Branding is more than a logo and color palate; it is a clarifying process that helps you strengthen your ability to communicate effectively with your ideal clients and customers.
Leverage the power of storytelling to help sell your products and services.
Establish the role your brand plays in email marketing campaigns.
Discover how to figure out YOUR brand.
Find out the biggest mistake small businesses make when it comes to their branding.
Free Gift: 5 Essential Elements of Effective Brands [PDF guide with assessment]
Great branding tells consumers their own story and effective brands leverage the power of storytelling to sell their products and services. To achieve this success, you must understand your customers on an emotional level.
This self -paced guide will show you the exact structure that the world’s best-loved brands follow and how your business can use it to your advantage. At the end of each section, you will be provided with the exact questions you need to ask yourself in order to evaluate and strengthen your current brand. This quick read is a must have for every marketer.
About Paige
Paige Rolfe is the founder of Signify. Signify is a boutique branding agency on a mission to give independent entrepreneurs and small businesses a fighting chance against big budget competitors by helping them to establish strong brands that speak directly to their audiences. Signify offers a diverse range of graphic designers and brand communication specialists that are hand picked to fit each individual client needs, style, and budget.