The overview presents an exhaustive list on ways and means of looking at keyword metrics, keyword value and Keyword potential from search engines. The tools outlined here help entrepreneurs to figure out how they could be applied for business expansion plans. Some of the keyword research data from the Search Engine center is specifically on Search Term Counts. This tool yields better result as it is more illustrative than the competitive keywords. The search parameter “In Title” counts in Google and Yahoo provides the pages where the term is specifically used in the Title Tag. This reveals to the website owner the number of pages that are truly focused on that particular term / phrase rather than those pages that have the search terms placed randomly in the content.
The “In URL Counts,” another keyword Analyzer tool, provides web owners only those results that target search terms or phrases in the web address of the page. Once again this technique helps the web owner and its business products to narrow its search by intent and focus. The “In Anchor Counts” has been designed to show only those pages where the target term appears in anchor text that points to the documents of a particular web page. For keyword information, “In Anchor” provides a good view of the quantity of pages that have attracted the anchored text targeted links.
The “In URL,” “In Anchor” and “In Title” combination counts are very precise keyword analyzer tools that definitely give an idea of the number of pages that are seriously targeting the audience with good SEO practices and particular search terms. The “In Anchor Count” reveals the number of serious SEO competitors designing a web page. “Blog Search Counts” is also a fantastic mode of picking the current topics or keywords in the blogosphere and in the realm of social media. As a blog search includes forums and other social media properties, this utilization of this technique discloses the search terms and key phrases that appear in the social networking sites.
Several search engines like Google, Yahoo and others offer “related terms”. Such data is invaluable for web searchers who are trying to find “related terms” that may not have been disclosed through competitive analysis or brainstorming. Using Google Adwords keyword tools reveal new keyword ideas and provide the option of entering a few descriptive words or phrases in the website’s URL. It is a fine way of selecting keywords. The common usage and phrase combinations use a search term which enhances the word character and gives a good idea of those terms / phrases that commonly precede or follow a given term / phrase.
The Frequency of Recent Usage is a very useful Google data search operator which displays the number of times in the previous days, week, month and the year a particular term has appeared. This tool provides the web owners with a seasonal data and also exposes the person producing similar content and in the process is seriously damaging business prospects. The overview attempts to display a well rounded view and is a valuable exercise that could be practiced for yielding the best results on keyword search terms.
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