About TradeGecko
Here at TradeGecko, we’re building the world’s leading order and inventory management platform by redefining B2B commerce operations, connecting the global supply chain and making boring business software a thing of the past.
We’re always being asked how we’ve gotten such quick traction in the market and the answer is simple….we hire relentlessly resourceful individuals, hackers, freethinkers and people that make it their mission to make our customers even more awesome.
TradeGecko is fast becoming the face of Singapore technology. Join one of the region’s coolest startups and we’ll give you the hottest tools, a competitive package, surround you with the smartest coworkers, and access to a well- stocked pantry.
Please apply here: https://tradegecko.workable.com/jobs/20963
Team & Role - The Marketing Team
We’re witnessing a shake up in the B2B e-Commerce and wholesale world and we're seeking to be at the forefront of this multi-billion dollar industry. We help our customers grow, both through our product, as well as industry-wide educational content.
We’re looking for a conversion rate superstar that can analyze the customer journey, create new landing pages and run experiments to maximize lead generation. The ideal candidate will have a strong front end development background and interesting track record with conversion rate optimization and funnels, preferably in a B2B SaaS company. They will love crunching numbers and understanding behavior patterns, know their way around web analytics, usability testing, know plenty of HTML and CSS and be able to code. We’re aiming to become the leader in customer website personalization and need a thought leader to do this.
No Robots Allowed.
We don’t want a candidate to be a robot, we want to make sure you grow as a marketer by asking questions and thinking for yourself. If you just want to find a great job and listen to instructions for the sake of making a salary then don’t apply here! . If you want to grow personally, engage with super smart co-workers, be challenged, break down barriers, experiment with new marketing methodologies under experienced and enthusiastic mentors, then TradeGecko might be the place for you. Remember you’re not only being recognized by your work, but your attitude.
Responsibilities:
Develop and execute conversion optimization strategy with a goal of creating conversion rate and revenue lift through use of AB testing software, web analytics, and UX enhancement.
Work with outbound marketing, inbound marketing teams to identify new landing page opportunities and actually implement these.
Work with Design team to manage design and implementation of new pages
Manage your own experiments: A/B test landing pages and emails templates to ensure maximum conversion
Analyze experiments, present findings, document processes, work with internal Growth Team to optimize experiments and track findings.
You have plenty of HTML and CSS knowledge to implement the changes suggested by analytics (FYI, our website is built with Hubspot COS)
You are willing to become a specialist in website personalisation (transforming web pages depending on the visitor data in our database)
Work to improve and progress the optimization processes, tools, and strategies to increase efficiency, affectivity and augment both sellpoints and the industry.
Develop hypotheses, testing roadmaps and reports for A/B and Multivariate tests.
Take the lead in educating and guiding new and future team members to success in their implementation of conversion optimization strategy, client services, and personal growth.
Goals:
Increase conversion ratio at each stage of the marketing funnel
Must have:
Working Experience
Experience with coding in HTML5 standard - CSS3, HTML5, Javascript (Any library)
Ability to optimze for web
Experience with A/B Testing tools like optimizely, Google Exeriments, HubSpot AB
The ability to work and thrive in a fast-paced, rapidly changing work environment.
Ability to manage multiple experiments
Nice to have:
Background in supply chain, understanding of eCommerce and Wholesale business practices
Basic PowerPoint/Presentation/Keynote Skills
BENEFITS
Work with a multi-national, multi-talented group of marketers, sales people, engineers, designers.
Hone your skills or even experiment with other parts of marketing.
You will work with the best marketing automation software: HubSpot
You will work inside a globally competitive marketing team that uses the most modern practices
Be part of a fast growing company that nurtures the entrepreneurial nature and startup culture and always encourages everyone to be themselves and be creative.