2013-11-13

Godrej Eon Tour De India 2013- the biggest cycling event of the world announces its second edition

Brand Ambassador John Abraham along with political leaders & corporate personalities at the curtain raiser

Mumbai, 12th November 2013: Godrej Eon Tour De India 2013 in association with Avon Cycles, the biggest cycling event under the aegis of UCI and CFI announced its edition II today. The launch at the ITC Grand Maratha witnessed Brand Ambassador – John Abraham & corporate personalities from Godrej Eon, Avon cycle, Schneider Electric along with political leader Chagan Bujbal (Public Works & special assistance department) among others. The evening was lively with health guru Mickey Mehta conducting exercising session for the guests and also interacting with guests to understand their health regime. Also, John Abraham interacted with Red FM – RJ J Man who is the mascot for the Mumbai leg of the cyclothon. The multi-city event will tour Mumbai, Jaipur and Delhi on December 15th, 17th and 22nd respectively this year. Promoted by ID Sports, Cycling Federation of India and UCI and marketed by Total Sports Asia, the cycling event will culminate in Delhi NCR in Buddh International Circuit.

The event is well on track for its biggest year yet. Entry levels are on set to surpass last year’s figures and organizers are looking forward to welcoming more cyclists than ever before. As of November, the entry figure for the Cyclothon is 22,000 plus cyclists, including the 100 plus cyclists expected from overseas. This year will be far more exciting where the cyclists will be gunning to break the record of covering 160 kms within 180 mins, ensuring the race for the finish will be a close and exciting one. Empowering the cause of ‘You are the Engine-Find the Champion in you’ the cycling carnival will witness participation from Elite cyclists, specially able people, children and masses along with the masses from all walks of life. Godrej Eon, Avon cycles, Garnier, Honda, Renault, Sony Six, Golds Gym, Schneider Electricals are just some of the many companies who have encouraged their staff to do something inspirational like cycling this year and take on the challenge. The multi-city event will tour Mumbai, Delhi and Jaipur this year.

Speaking at the launch, Dr. Akil Khan, Chairman and Managing Director, ID Sports and Vice Chairman – Enso Care added, “We are thrilled at the level of interest the event has attracted this year. We have been working hard to grow the event and develop it into a recognized international race capable of attracting good cyclists. We will have a minimum of 150 plus runners from overseas. Through Godrej Eon Tour de India we plan to match up to the largeness of Tour de France in the coming years; a cycling event that runs through 21 cities and the future of World cycling living in India. The Fourth year will witness seriousness towards cycling by showcasing evolution of cycling from being a poor man’s transport to a healthy sport till date. We will see a lot of corporate participation, specially able champions, masses and international cyclists who are a part of top races of the world coming to India.”

Brand Ambassador, John Abraham on the launch of Edition II says “I am very excited about my association with Tour De India because cycling has been a fun activity that is enjoyed by people every age. It is a fantastic workout that not only enables you to derive pleasure, but also goes a long way in ensuring your overall fitness. The best part about this sporting activity is that, you find cycling a delightful experience, without even realizing that it has benefited to your body. Thus, when you like pursuing a particular activity, then carrying it out doesn’t appear cumbersome to you.”

This season, Godrej Eon has associated itself with the event again as the Title sponsor. Speaking about Godrej Eon’s association with Tour de India, Kamal Nandi, Executive Vice President, Godrej Eon said, “The Green Cause has been imbibed in the DNA of Godrej since its very inception. We at Godrej Appliances are committed to this cause and have been pioneers in the industry in developing and promoting eco-friendly and energy- efficient products. Today under our corporate philosophy of ‘Good & Green’ we have started many initiatives. One of the many green projects closest to our hearts is the Godrej Eon One Watt Project which is about spreading awareness on energy conservation. Tour de India and cycling also promote a greener lifestyle which resonates well with our philosophy and hence we are supporting this event.”

Adding about the youth appeal, Ramesh Chembath, Assistant Vice President, Godrej Eon says, “Brighter living starts younger and that is the space where Godrej Appliances wants to establish a strong connection with its Eon brand & ‘Design by curiosity’ proposition. Hence, we at Godrej Eon are glad to be associated with Tour De India whose vision is to promote a healthy living amongst youngsters through the sport of Cycling”

Chaggan Bhujbal, Minister of Public Works & Special assistance department, Maharashtra state “Cycling is an evolving sport in our country and we are excited about getting connected to Tour De India, the biggest cyclothon in India. We are hoping to find an Indian champion through this property.”

Vaibhav Maloo, Chairman Ensocare and Managing Director Enso Group added, “Ensocare is committed towards providing better healthcare to the masses. Though our association with Godrej Eon Tour De India, 2013, we intend to donate a share of proceedings to charity. This year a share of the proceeds will go towards World Vision, a humanitarian charitable organization.”

ID Sports has conducted 7 Cyclothons in the last 3 years, 1st year was in association with Salman Khan tapping 2 major metros close to 15,000 riders in Mumbai and Delhi and 2nd year saw the race going to Nasik ghats with finales again in Mumbai in 2011 with more than 17000 riders burning the roads followed by last year in 2012 when the race started from Sea Link Bandra to go across Dal lake in Srinagar and concluded at the Buddh Circuit in Delhi with 20,000 riders across 3 cities.

Joining Godrej Eon Tour de India in association with Avon Cycles; are associate sponsors such as Reliance Perfomax, Ensocare, and Money on Mobile. The webcast partner being Tata Communication, with lead car partner Renault motors, lead bike partner Honda Motors and Scooters India Pvt. Ltd., grooming partner Garnier men, tyre partner Ralco. Also joining in as energy partner is Schneider Electric, hospitality partner- ITC Hotel, ticketing partner- Bookmyshow, fitness partner-Gold’s Gym, digital OOH partner-DSN, styling partner-Just Men, venue partner-Buddh International Circuit, education partner-Amity and fiction consultant as Pulp Fiction

For Registrations log on to www.tourdeindia.asia. Contact details for inquiry on registrations: +91 9920128883; +91 22 23551305 or nilofar@id-sports.co.in. We look forward to the masses participating for this celebration of cycling.

All registered participants will be given a cycling kit consisting of a helmet, water bottle and certificate. Enthusiasts can sign up for individual participation or as part of a group or corporate team. A Godrej Eon Tour de India expo will be organized for participants to collect their official bib (participation) numbers and cycling kits. One can also register on the spot at the expo.

For further information please contact:

Mellicent Fernandes: +91-9920140543; mellicent@whitemarquesolutions.com

Palak Shah: +91-9819453080; palak@whitemarquesolutions.com

Rishi Basu: +91 7738920559; rishi@whitemarquesolutions.com

Tour de India link: http://www.id-sports.co.in/tourdeindia2012/#

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Surbhi Tiwari to enter Do Dil Bandhe Ek Dori Se

The popular television actor will make an entry this week…

IMG_5795.JPGA popular face in the television industry, Surbhi Tiwari, will soon be seen making an entry in Zee TV’s prime-time love story – Do Dil Bandhe Ek Dori Se. Doing a cameo in the show, Surbhi will be seen playing the role of Shivani’s best friend’s mother – Sunanda.

Talking about the show, Surbhi said, “My association with Zee TV goes back to their flagship show Agle Janam Mohe Bitiya Hi Kijo and since then, whenever I have been approached by Zee, I’ve never said ‘No’. I am glad to be doing a cameo in Do Dil Bandhe Ek Dori Se, as in a very short span of time the show has garnered a huge amount of fan following.” Talking about her character, she said,”I play the character of a lady called Sunanda who is a woman rigid in her thoughts and has her way of getting things done. She is scheming in nature but is fun and entertaining at the same time. My character is extremely colourful and has various shades.”

Going ahead, the story in the show would focus on Shivani’s trials with life as she tries to make a living away from Raghu. Shivani will be seen shifting to her best friend’s place where Sunanda, her friend’s mother, will make life hell for her as she is not rich anymore. Sunanda will not miss a single opportunity at hand to look down upon Shivani and humiliate her. Will Shivani be able to bear Sunanda’s torments or will she re-unite with Raghu?

To know more, tune in to Do Dil Bandhe EK Dori Se, Monday – Friday at 8:30 PM

Only on Zee TV!

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The forthcoming Hindi cinematograph film “Goliyon Ki Rasleela Ram-Leela” (“said Film”) has been censored by the Central Board of the Film Certification under the Cinematograph Act, 1952 and granted UA Certificate on 01.11.2013. The said Film is slated for release throughout the World including India on 15th November 2013.

It appears that some misinformation is being carried out regarding the said Film which we would like to clarify and state that the said Film is inspired and based on work of William Shakespeare “Romeo and Juliet’. The said Film is neither related to “Ramleela” folklore/traditional performance associated with Lord Ram nor related to “Rasleela” associated with Lord Krishna. Ram the character in the said Film does not depict or resemble LORD SHRI RAM in any manner.

The said Film neither intends nor attempts to insult, wound or outrage the religion, religious feelings or religious beliefs of any class of citizens of India.

We trust that this allays, clarifies and sets at rest all apprehensions, doubts and misgivings regarding the said Film.

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Its celebration time in Sony TV’s Kheta Hai Dil… Jee Le Zara, as Saanchi’s birthday is here. A lot of preparations, happiness, love and celebrations are planned in the upcoming track of the show. Our sources says, in an upcoming episode Dhruv (Ruslan Mumtaz) will plan surprise birthday party for Sancchi (Sangeeta Ghosh). Dhruv wants to leave no stone unturned to make this day special for Saanchi so decides to personally bake a cake for Saanchi and fill her house with colorful balloons. The twist in the fairy tale happens when Saanchi comes back home and is angry instead of being delighted.

Why did Saanchi get angry? How will Dhruv react to it? Will it really be a memorable day for Saanchi?

To know that tune in to Kheta Hai Dil… Jee Le Zara Monday- Thursday 9.30pm only on Sony Entertainment Television.

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Kangana Ranaut on Comedy Circus Ke Mahabali

Sony Entertainment Television’s longest running comedy show Comedy Circus Ke Mahabali has always been a hot spot for celebrities and film promotions. The Comedy Circus Stage has witnessed various eminent celebrities. This time it will witness our very own ‘Rajjo’, Kangana Ranaut along with her co-star Paras Arora who had come to promote their upcoming film “Rajjo”.

Kangana and Paras entered supported by Bharti and Krushna’s humorous act and played along with them. Kangana then joined the judges Archana Puran Singh and Arbaaz Khan at their table as Paras left the premises owing to prior commitments. The beautifully elegant actress was in to splits throughout the show and was extremely delighted to be there. She also made her way to the stage danced with Bharti and Krushna after their acts. She stole everyone’s hearts as she danced on the beats of the song ‘Jhulmi re Jhulmi’, which is from her upcoming film. Looking at everyone’s reaction, it surely was a ‘Jhulmi’ Performance.

Catch Rajjo; Kangana Ranaut on Comedy Circus Ke Mahabali this Sunday, 17th November at 10 pm only on Sony Entertainment Television.

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Shahid Kapoor and Sonakshi Sinha have become real good friends in real life.

While working for R… Rajkumar both have become good friends as they have a lot of common grounds of conversation.

Both are ace dancers, very good actors and are friendly with all in the industry.

In fact people who have seen them together say that they are generally seen chit chatting about everything other than Bollywood.

Both of them have lots of friends that come from different walks of life. So on sets it’s one hell of a gathering.

They had an extensive shoot for R… Rajkumar. While shooting in Bhuj, Sonakshi and Shahid were seen chit chatting and having a gala time on sets. Even between shots the two used the chat with each other.

Even when they were in Wai they caught up with Arjun Kapoor and Ranveer Singh who were shooting there. The four of them were seen chilling with together.

The duo has become good friends, so much so that when Sonakshi invited Shahid for the success party of Lootera, Shahid graciously accepted the invitation and was present for the party.

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SURESH RAINA – “SACHIN CARRIED THE WEIGHT OF THE INDIAN TEAM ON

HIS SHOULDERS”

Suresh Raina, Javagal Srinath, Waqar Younis and Shoaib Akhtar present at the Salaam Sachin India Today Conclave

Mumbai 12th November 2013: SURESH RAINA- “SACHIN CARRIED THE WEIGHT OF THE INDIAN TEAM ON HIS SHOULDERS”

SURESH RAINA- “THE FITNESS TRAINER USED TO GET TIRED BUT NEVER SACHIN“

RAINA- “WE WANT TO SEE SACHIN DURING THE 2015 WORLD CUP DRESSING ROOM”

JAVAGAL SRINATH- ‘ALWAYS BEEN A BIG FAN OF SACHIN’S TALENT”

WAQAR YOUNIS- “SACHIN IS RIGHT AT THE TOP”

WAQAR YOUNIS- “SACHIN’S CHENNAI 136 WAS BETTER THAN 2003 CENTURION 98”

SHOAIB AKHTAR- “IT WAS A BIT OF A FEAR WHILE BOWLING TO HIM”

Current and former cricketers showered encomiums on legendary Indian cricketer Sachin Tendulkar who will be retiring after playing his 200th Test in his home city of Mumbai this week.

Speaking at LAVA Salaam Sachin India Today Conclave’s session- SACHIN: AN INSPIRATION- being held in Mumbai, Indian cricketer Suresh Raina paid rich tribute to Sachin. The session was moderated by TV TODAY Deputy Editor Sweta Singh.

He said “Sachin is one of the most dedicated players I have ever seen. He motivates everyone. Sachin has a great respect for the team. Before the match he used to listen to Kishore Kumar’s song Lehro Ki Tarah.”

Raina further added that winning the 2011 World Cup in Mumbai was a really emotional moment for him

“He was very keen of winning the world cup. In 2011 after winning the World Cup he got emotional. He really wanted to win the World Cup.“

Raina acknowledged the legendary batsman’s yeoman service to the game and shouldering the burden of the Indian team for 24-long years.

“He used to respect everyone and used to carry burden on his shoulder”, Raina said.

Tendulkar’s contemporary and former Indian speedster Javagal Srinath complimented Sachin for his selfless service to the game.

“It was tough to argue with sachin and it was always a pleasure to bat with Sachin. At the age 19 the century which Sachin made will always stand tall.”

“When he does not bat well, he does not react and walks back without making any fuss. When he first became captain he always wanted to win. His talent was so high on him”, Srinath added

Interestingly Raina said that playing against Pakistan invariably brought the best out of Sachin Tendulkar .

“Sachin always gave his 200 percent while playing against Pakistan. During the 2011 World Cup semi-final both country’s Prime Ministers were present at the ground and there was tremendous pressure on us to win. Both camps were aggressive but Sachin asked us to relax. He advised us to put pressure on Pakistan on the field and they will crumble”

Talking about Pakistan the following session saw two Pakistan greats, Waqar Younis, former Pakistan captain and Pakistan speedster Shoaib Akhtar sharing their throughts on Bowling to Sachin.

The session moderated by TV TODAY SPORTS EDITOR VIKRANT GUPTA threw up some interesting anecdotes on Sachin’s famous rivalry against Pakistan.

Waqar said Sachin’s numbers tell their own story about his greatness

“Sachin is right at the top, his stats tell us what he has done.””

Shoaib Akhtar considered it as an honour to play against Sachin Tendulkar and recalled some of the historic duels during his career. Notwithstanding his perpetual fear while bowling to the Master Blaster

Akhtar recalled the 1999 Test at Eden Gardens when he had castled Sachin.

“I had no idea when I came to India that how big is Sachin is in India. When I got him out in first Test. I was stunned to see the people’s reaction.”

Waqar recalled Sachin’s 136 in Chennai which he rated it better than the 2003 WC Centurion 98.

“Chennai innings was better than his World Cup one because track was turning and Saqlain and Afridi were turning the ball.”

For more information, please contact:

Archana Pradhan: archana.pradhan@ketchumsampark.com, +91 9820330505

Harpreet Singh Marwah: harpreet.singh@ketchumsampark.com, +91 9910276332

Regards

Archana Pradhan

Assistant Vice President

Direct: +91 22 4042 5506

Mobile: +91 982-033-0505

www.ketchumsampark.com

Ketchum Sampark

break through

Celebrating 90 Years

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Cartoon Network celebrates superhero Kris’s birthday with Pune kids on Children’s Day

~ Double celebrations for the Bhartiya Samaj Seva Kendra kids ~

Pune, November 12, 2013: For the first time ever, Cartoon Network celebrated the birthday of super student and super hero Kris from Roll No. 21 on November 14! In addition to all the on-air hoopla, Kris made his birthday extra special by celebrating it with some of India’s less fortunate kids.

The children of Pune’s Bhartiya Samaj Seva Kendra (BSSK) were treated to a double surprise and party when Cartoon Network not only celebrated Kris’s birthday but also Children’s Day with them. The event brought a million watt smile to the faces of these young children, who deserve all the happiness.

Over 50 children were seen having a ball of a time watching Roll No. 21 episodes, playing games, winning special prizes and dancing. However, the highlight of the day was when Kris put up a stellar performance and involved kids in it! The event climaxed with the kids cutting Kris’s birthday cake and receiving photographs with their favourite superhero.

Krishna Desai, Sr. Director & Network Head – Kids, South Asia, Turner International India Pvt. Ltd. said, “We are excited to be celebrating the birthday of Kris from Cartoon Network India’s first originally animated series – Roll No. 21! Throughout the years, our aim has always been to give kids the ultimate experience by entertaining them on TV and beyond. By associating with Bhartiya Samaj Seva Kendra in Pune we hope to make Children’s Day special for these children and give them a memory to cherish with their favourite superhero.”

“We are very excited to have Cartoon Network celebrate Kris’s birthday with the children at BSSK on the occasion of Children’s Day. Kris brings an adventure for the children in their routine lives. It portrays a story to feel safe from the evil, to differentiate between good and bad, captures their imagination and thoughts to enjoy and have fun. Kris lights up a smile to every child’s face,” said Maina Shetty, Assistant Director, Bharatiya Samaj Seva Kendra.

Kids can also join in the celebrations of Children’s Day and Kris’s birthday by tuning in to Cartoon Network on November 14 from 12pm onwards for back-to-back Roll No. 21 episodes, movies and specials!

ABOUT CARTOON NETWORK

Launched in India in 1995, Turner Broadcasting System, Inc.’s (TBS) Cartoon Network is the leading kids’ entertainment channel in India reaching more than 34 million households. Drawing from the world’s largest cartoon library of Warner Bros., MGM and Hanna-Barbera titles, the Network also showcases original series including the Ben 10 franchise, Adventure Time and The Amazing World of Gumball. Cartoon Network is currently available in English, Hindi, Tamil and Telugu languages. Recognized as the resident kids’ expert with a 360-degree presence through successful on-air and online presence, ground-events, promotional licensing, product licensing, publishing and DVDs.

www.cartoonnetworkindia.com is India’s leading destination for kids’ online entertainment attracting close to 5.6 million page views. Kids can find the largest selection of cartoon character based games, video on demand, and a community site featuring personalized avatars and message boards. (*Source: Omniture Site Catalyst, July 2013).

ABOUT BSSK:

Bharatiya Samaj Seva Kendra (BSSK) was founded as an Indian Charitable Trust and registered under the Bombay Public Trust Act of 1950. The aim was to provide welfare services to families and children in need, irrespective of caste, creed, community or religion. This non-political, non-profit making organization is licensed as a “Fit Institution” by the Commissionerate of Women and Child Welfare, Maharashtra. October 21, 1979 marked the formal inauguration and beginning of BSSK from a rented stone bungalow on Koregaon Road, Pune.

They provide best services for the children, special care for health, food and education. They place children only after checking the proper background of the clients/candidates, if they find them appropriate for the child then only they hand them over to the client. BSSK’s board of Trustees is Dr. (Mrs.) Jeroo Coyaji – Chair Person, Dr. (Mrs.) Statira Wadia, Dr. (Mrs.) Usha Bambawale , Dr. (Mrs.) Meera Oke , Adv. Mr. Ajay Adhiya, Ms Nayantara Sabavala, Mr Subhash Bhate and Executive Director Mrs Roxana Kalyanvala. BSSK also have branch in Aurangabad, Sangli and Chiplun.

For further information, please contact:

Genesis Burson-Marsteller

Radhika Mehta

radhika.mehta@bm.com;

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Tinkle celebrates 33rd anniversary with Vatsalya Foundation, NGO, kids

Tuesday, 12th November 2013, Mumbai: Tinkle, India’s most loved children’s magazine, is celebrating its 33rd anniversary with the kids of Vatsalya Foundation NGO. More than 50 kids participated in the fun-filled workshop organized by Tinkle. They were happy to participate in ‘Make your own stories’ and ‘Easy drawing competition’ with Tinkle writers and artists. Each kid was gifted a small Tinkle goodie bag which consisted of Tinkle books & magazines. The kids were elated to click photographs with their favourite comic character Shikari Shambhu and Suppandi.

Tinkle was launched on 14th November 1980 by Late Uncle Paiand is all set to complete 33 glorious years in November 2013. Over 33 years Tinkle has beautifully adapted itself to the changing mindset of children in the form of engaging content sharing, making the process of learning fun.

“We are very excited to celebrate Tinkle’s 33rd anniversary with Vatsalaya Foundation kids and bring a smile on their face. We hope to continue to entertain and excite them in future also. It has been more than three decades now that Tinkle magazine has been encouraging reading and nurturing writing talent among children and adults, as well as fostering interaction with its readers”, said Mr. Manas Mohan, COO, ACK Media

Tinkle also unveiled their 33rd anniversary special issue during the event. The anniversary special is packed with specially-tailored features of all the popular & new Tinkle toons celebrating the journey of Tinkle. From classic stories of Tinkle’s popular writers and artists, to new stories featuring all the iconic characters, this edition is an issue for keeps for all those who love Tinkle.

“We are very happy to take this initiative to Vatsalya foundation and entertain and educate the street children”, said Ms. Rajani Thindiath, Editor Tinkle Magazine.“Starting from this year, the Anniversary issue will be a regular affair. We will seasonally introduce new characters and features in the magazine, which will also see design changes. With Fan Fiction, we have revamped Reader’s Choice, stories sent in by children. We hope to see more such stories in the magazine”, she further added.



Warm Regards,

Prathmesh Chavan

PRaxis Media

+919619287120

prathmesh.c@praxismedia.in

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Tinkle celebrates 33rd anniversary with Vatsalya Foundation, NGO, kids

Tuesday, 12th November 2013, Mumbai: Tinkle, India’s most loved children’s magazine, is celebrating its 33rd anniversary with the kids of Vatsalya Foundation NGO. More than 50 kids participated in the fun-filled workshop organized by Tinkle. They were happy to participate in ‘Make your own stories’ and ‘Easy drawing competition’ with Tinkle writers and artists. Each kid was gifted a small Tinkle goodie bag which consisted of Tinkle books & magazines. The kids were elated to click photographs with their favourite comic character Shikari Shambhu and Suppandi.

Tinkle was launched on 14th November 1980 by Late Uncle Paiand is all set to complete 33 glorious years in November 2013. Over 33 years Tinkle has beautifully adapted itself to the changing mindset of children in the form of engaging content sharing, making the process of learning fun.

“We are very excited to celebrate Tinkle’s 33rd anniversary with Vatsalaya Foundation kids and bring a smile on their face. We hope to continue to entertain and excite them in future also. It has been more than three decades now that Tinkle magazine has been encouraging reading and nurturing writing talent among children and adults, as well as fostering interaction with its readers”, said Mr. Manas Mohan, COO, ACK Media

Tinkle also unveiled their 33rd anniversary special issue during the event. The anniversary special is packed with specially-tailored features of all the popular & new Tinkle toons celebrating the journey of Tinkle. From classic stories of Tinkle’s popular writers and artists, to new stories featuring all the iconic characters, this edition is an issue for keeps for all those who love Tinkle.

“We are very happy to take this initiative to Vatsalya foundation and entertain and educate the street children”, said Ms. Rajani Thindiath, Editor Tinkle Magazine.“Starting from this year, the Anniversary issue will be a regular affair. We will seasonally introduce new characters and features in the magazine, which will also see design changes. With Fan Fiction, we have revamped Reader’s Choice, stories sent in by children. We hope to see more such stories in the magazine”, she further added.



Warm Regards,

Prathmesh Chavan

PRaxis Media

+919619287120

prathmesh.c@praxismedia.in

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92.7 big fm and emami present exclusive 10- city on-ground campaign

‘BOROPLUS MISS NATURALLY BEAUTIFUL’

Campaign to target college going girls between 17-24yrs of age with special talent hunt format

Mumbai, 5th November 2013: 92.7 BIG FM, India’s No. 1 FM radio network, known to use the power of the medium in new and exciting ways, announced the launch of an exclusive on-ground campaign named ‘Boroplus Miss Naturally Beautiful.’ This campaign which has already launched in colleges across 10 Indian cities gives young girls in the age group of 17-24 years a wonderful opportunity to participate in a specially conducted talent hunt to compete for the title of ‘Boroplus Miss Naturally Beautiful’ where they will be judged by noted local RJs. The campaign is led by Emami’s newest brands Boroplus Anti-Pollution Daily Facewash and Advansed Moisturising Lotion and ends on the 30th of November.

As 92.7 BIG FM and Emami take the campaign across the cities of Indore, Bhopal, Delhi, Chandigarh, Bengaluru, Ranchi, Surat, Kanpur, Allahabad and Jalandhar in the next few days, young girls can take advantage of the fantastic opportunity to celebrate their beauty by registering for the contest at their colleges. The talent hunt will be conducted in ten colleges in each city and will be actively promoted through 92.7 BIG FM.

Text Box: Boroplus Miss Naturally Beautiful – Campaign Mechanics Day1: On-Ground registration for the contest at respective colleges. Day2: Talent hunt contest amongst registered contestants conducted at respective colleges by 92.7 BIG FM RJs. Winners will be judged on the parameters of natural beauty, talent and intellect.

92.7 BIG FM has designed ‘Boroplus Miss Naturally Beautiful’ on the popular talent hunt format and is expecting to garner huge participation by way of unfussy registration processes, straightforward format and down-to-earth message of being naturally beautiful. Targeted at young girls across the country, the exclusive campaign in association with Emami urges India’s young, smart and confident girls to sample the brand’s new products while celebrating her beauty in a unique way.

Commenting on the launch of ‘Boroplus Miss Naturally Beautiful’, Mr. Ashwin Padmanabhan, Business Head – 92.7 BIG FM said, “This initiative allows young aspiring ladies to come to the fore basis parameters like natural beauty, talent and intellect. The property makes for an excellent sampling opportunity for Boroplus. We are happy to continue to offer value through our campaign to our listeners and marketers.”

About Reliance Broadcast Network

Reliance Broadcast Network Limited is a media entertainment conglomerate with play across radio, television and television production. The company houses the following verticals: 92.7 BIG FM – India’s largest FM Network with 45 stations, reaching over 4 crore Indians each week; BIG CBS Networks – a joint venture with CBS Studios International offering English Entertainment Channels – Love and Prime (which is available in dual feeds of English and Hindi), as well as a regional General Entertainment Channel for the Punjab, Chandigarh, Himachal Pradesh (PCHP) region called Spark Punjabi; BIG RTL THRILL – a dual feed channel from the Company’s joint venture with Europe’s RTL Group, targeted at male audiences and positioned as the ultimate action destination; BIG MAGIC – a General Entertainment Channel featuring family dramas, crime shows, sitcoms, reality shows and weekend blockbuster movies. BIG MAGIC has also expanded into the United States, Canada and Australia under the brand name BIG MAGIC International; The Company has further launched a channel called BIG MAGIC Bihar and Jharkhand, with specifically created programming for the market. BIG PRODUCTIONS – the television content production division caters to the creative needs of the diverse Indian television landscape. Reliance Broadcast Network also distributes BloombergTV India, the country’s premier business news channel as part of its television bouquet. For more information log on to www.reliancebroadcast.com



Neha Kandalgaonkar | Principal Consultant

Concept Public Relations Limited

Registered Office: Queen’s Mansion | First Floor | Prescott Road | Next to Cathedral School | Fort | Mumbai 400001

O: 022.40558900| M: +91 9892194965| F: 022.40558901

E: neha@conceptpr.com

www.conceptpr.com



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Salaam Sachin India Today Conclave kick-starts with Ajit Tendulkar

Mumbai 12th November 2013: Ajit Tendulkar LAVA Salaam Sachin India Today Conclave’s first session saw Sachin Tendulkar’s Brother Ajit Tendulkar share some insightful details into Master Blaster Sachin Tendulkar’s life and career.

The session conducted by India Today Group’s Consulting Editor Boria Majumdar saw Ajit reflect on life after 18th November when Sachin will quit the game.

“One thing after 18th November Sachin won’t be wearing I ndia cap again. It will be a big change for him. He has been wearing that India cap for last 24 yrs. He always stepped on the field and people expected to score him 100 always. Pressure is not going to be there further. He can eat as many butter chicken as he wants with no further media scrutiny.” Ajit said

He further added that his entire family will be watching the final test match at the Wankhede stadium in Mumbai beginning on 14th November.

“They are happy. Mother has never seen him play. This will be the first time. Also it will be a very emotional moment.

Surprisingly for someone who moulded Sachin’s illustrious career and guided him in his formative years has himself never seen Sachin play live.

So what prompted him to take Sachin to coach Ramakant Achrekar?

“Three things- He had a beautiful back lift. He had a lovely swing of hands. While playing with tennis ball he used to picked up length quickly.”

Ajit also had his fears during Sachin’s growing up years. Especially his love for fast cars!

“Never doubted his ability. A fast learner but few things which scared us. Like Dungarpur Sir called my father that he would often drive at 5th gear. I would ask my mother to pray and my sister used to fast and to create positive vibes.”

One of the low points of Sachin’s career was when his father passed away during the 1999 World Cup. That was the time when his family willed him on to continue playing the remainder of the tournament.

“That point of time (when he passed away during the 1999 WC) if father could have come for even 5 minutes. We would have said the same thing. We all tried to convince him (Sachin) to go and play.

So what is brother Ajit’s favourite Sachin innings?

“I do admit independently that his 136 vs Pakistan in Chennai is my favourite innings.”

Ajit concluded by saying that Sachin will leave the game as a contended man.

“From day one he was disciplined and talented we did not need to do any special. It’s ending on a happy note and most of his dreams have come true he has fulfilled the expectations.”

Regards

Archana Pradhan

Assistant Vice President

Direct: +91 22 4042 5506

Mobile: +91 982-033-0505

www.ketchumsampark.com

Ketchum Sampark

break through

Celebrating 90 Years

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Sidharth Malhotra from the beginning of his career has shown versatility and maturity. He is a self made guy from Delhi, who went from being a model to assistant director to finally getting break in Student of the year.

As an outsider it takes a while to understand the industry and inside workings.

Sidharth Malhotra is showing versatility not just with respect to choosing his roles, but also the banners he is working with.

His roles are varied and so are the banners he works with. On one hand he has worked with Dharma in his debut film, currently is working with Balaji and Phantom.

All three productions houses are varied in their culture of pre production, shooting and marketing. All three have different approaches to film making.

This is helping Sidharth Malhotra understand the industry and shape his career choices better.

Spokesperson says, “Sidharth Malhotra is lucky to work with the best in the industry. He is working with Phantom on Hasee tho Phasi and with Balaji on The Villain”.

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Hrithik Roshan and Priyanka Chopra share a 100% track record,score a hattrick with Krrish 3

The superhero entertainer Krrish 3 released on Friday only to create a splash at the box office with rave reviews from audiences and critics alike.

The film garnered a 3-day nett collection of approximately 72.8 crores,a huge feat,given the festive season.

The success of the film comes as great news to the film’s leads Hrithik Roshan and Priyanka Chopra who score a hattrick with this film after the riveting success of their previous partnerships- Krrish and Agneepath, making this a perfect track record for the actors who have achieved milestones in their careers.

As Krrish 3 inches towards the 100 crore club, their last project together -Agneepath also figured among the top ranking of films in 2012 managing to mint over 120 crores.

Says Priyanka Chopra, “The response has been overwhelming . Hrithik and I have worked on 3 huge films together and we couldn’t be more excited that our third venture has been received with so much love”.

The Powerful PeeCee brand only seems to be getting bigger and better by the day ,being one of the most celebrated personalities on the global platform and the first Indian recording artist in the US with major mainstream appeal and was recently announced as the global face for the international brand GUESS.

Proving yet again that she is indeed a game-changer , the award winning actor/international artist and entrepreneur was invited as a keynote speaker at the Fourth Annual SAMMA Summit in New York City.

The National Award winner also took home the award for the “Actress of the Decade” at the recent India Leadership Conclave & Indian Affairs Business Leadership Awards 2013, where she was bestowed the honor by the jury after a thorough screening of her landmark achievements and significant accomplishment in her field of work.

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Excel Entertainment to work with 3 generation of actors next year.

2013 has been a good year for Excel entertainment.

The production house has produced the movie Fukrey, which did well on the box-office and has got good response critically.

Next year the production house has a line-up pf 4-5 movie. They will be seen working with 3 generation of actors next year.

The young production house will work with Shahrukh Khan, Farhan Akhtar and Ranveer Singh.

Zoya’s untitled will have Ranveer Singh and Farhan Akhtar playing pivotal roles. The movie will be shoot on a international cruise on the South African shore.

The production house will team up again with Shahrukh Khan with a directorial venture of Rahul Dholakia.

All the three actors are from different schools of acting and have given hits in different genres.

Source adds, “Excel will be working with actors from across generation next year. The excitement is building up and the production house is really looking forward for it”.

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Miss India Earth 2013- Shobhita Dhulipalia, supports the ‘Unilever Pureit ‘Protecting Lives Program’

November 11, 2013: Pureit, world’s largest selling water purifier brand from Hindustan Unilever Ltd has associated with Miss India Earth 2013, Shobhita Dhulipalia to spread awareness about the importance of safe drinking water under its ‘Unilever Pureit Protecting Lives Program’. Integrated Village Development Program (IVDP) is Pureit’s key NGO partner in Tamil Nadu’s Krishnagiri district, where Shobhita spent a few days with the villagers to promote the cause of “Safe Drinking Water”. During her stay at Krishnagiri, Shobhita spoke to the villagers about the need for safe drinking water and also helped install Pureit water purifiers in many households in Thopdikupam village in Krishnagiri district.

Commenting on the initiative, Shobhita said, “I feel proud to be associated with ‘Unilever Pureit Protecting Lives Program’, a unique initiative that provides Pureit water purifiers to the poor through micro-financing, making safe drinking water a reality to these villagers through small installments. Besides providing safe drinking water, the program also creates job opportunities for the locals. Winning the Miss Earth crown will give me a global platform to reach out to NGOs around the world and mobilize support for the cause of ‘Safe Drinking Water’. With this initiative, together we can eradicate water borne diseases and look forward to a safer and healthier Earth. Thanks to Pureit & IVDP, I was able to educate villagers about the significance of safe drinking water and convince them to invest in a water purifier.”

Commenting on the impact of the Unilever Pureit Protecting Lives Program, IVDP Founder and Magsaysay Awardee- Mr. Kulandei Francis said, “United Nations had announced that everyone should get access to safe drinking water and that is when we decided to partner with Unilever Pureit to protect the lives of our people. Pureit is an ideal solution for us as it does not require electricity or running water; is extremely affordable and safe. Under this program, today over 95,000 households of IVDP members have access to safe drinking water through Pureit.”

“Every year, 2 million children around the world die of water borne diseases with 400,000 of these deaths occurring in India alone. Providing safe drinking water can save these lives. We are pleased that Shobhita has joined hands with ‘Unilever Pureit Protecting Lives Program’ which aims at making safe drinking water accessible to one and all,” said Mr. Badri Narayanan, GM (Water) at Hindustan Unilever.

Pureit has multiple variants in its portfolio namely: Pureit Intella (12 litres), Pureit Classic (14 litres), Pureit Classic (23 litres), Pureit Advanced (23 litres), Pureit Auto Fill (23 litres), Pureit Marvella OGT, Pureit Marvella UV and Pureit Marvella RO. Prices range from Rs.900 to 14,990. For more information, please visit www.pureitwater.com

For further information, please contact:

Sandeep Mosamkar @ +91 98206 73330 Email: sandeepm@text100.co.in

Anshul Raj @ +91 90294 29065 Email: anshul.raj@text100.co.in

Regards,

Anshul Raj

Associate Account Manager • Text100 Mumbai • Global Communications

113 Mittal Chambers, 228 Nariman Point • Mumbai 400021 • www.text100.com

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MONOPOLY PICTURES – “HAPPY FAMILYY PVT LTD”

007 Kilfire House

Fun Republic Lane

Near Yash Raj Studios

Andheri West, Mumbai 400053

TO BE RELEASED ON: DEC. 06, 2013

For More Information

Parul Doshi

paruldoshi@yahoo.com

9870921004

Nina Srivastava

nina@monopolypictures.com

A Comical Adventure for ALL Ages!

Happy Familyy Pvt Ltd

The standards of Gujarati Cinema had first been raised by the hit film Kevi Rite Jaish, then The Good Road, and now this December it gets even better with Happy Familyy Pvt Ltd! The film has been shot mostly in Bhuj and partly in Mumbai. Happy Familyy Pvt Ltd is pure family entertainment, which will make members of all age groups laugh! With a fresh concept and new take on the modern Gujarati family, this film will surely stand out.

The film poses the question, “What would life be like without the concept of money?” An interesting theme and of course it gets even funnier when the rich and dysfunctional Mehta family of Mumbai gets stuck in a place where their money means nothing! The film’s title comes from the name of a company, which is owned by the Mehtas, who are not truly happy! Each family member seems to be too caught up in their own life to really understand what the concept of ‘family’ really means. Will being stuck in this crazy village called Antillapur – which strictly funtions off the barter system, bring the Mehtas closer together?

Happy Familyy Pvt Ltd stars Rajeev Mehta, who is best known for playing the role of the lovable, yet silly, Praful on the hit TV show “Khichdi.” In Happy Familyy Pvt Ltd, we will see him play the complete opposite as the egoistic Uttam Mehta. Vrajesh Hirjee, who is also known for his comic roles, manages to bring humor to his villainous character – Pinky bhai! When both actors were asked why this film would be a ‘must-see,’ Rajeev Mehta answered, “Its rare to have a clean family comedy these days – and we can proudly say that this is one film that you would love to see with the family!” Vrajesh Hirjee added, “While remaining rooted in the Gujarati cultural ethos, Happy Family Pvt Ltd portrays the vibrancy of young Gujaratis – which the youth will immediately connect to.” Speaking of ‘firsts’ – the film is the first Gujarati film to come out with a motion poster – much like the trend in Bollywood (Dhoom 3).

With the catchy theme track sung by Divya Kumar, and the amazing chemistry between veterans and newcomers (Karan Ashar & Samvedna Suwalka), the film is set to rock! The film’s idea came about when Nina Srivastava, Salil Jamdar, Anand Doshi (Producer) and Raghuvir Joshi (Director) got together to come up with a new, yet relatable, concept. Happy Family Pvt Ltd will be released in 100+ screens throughout Mumbai & Gujarat on December 6th 2013.

CAST: Rajeev Mehta * Vrajesh Hirjee * Dinesh Hingoo * Shekhar Shukla * Sonia Shah * Karan Ashar * Samvedna Suwalka * Avnish Mehra

CREW:

PRODUCER: Anand Doshi || DIRECTOR: Raghuvir Joshi || Associate Producer: CDS India Pvt. Ltd || CO-PRODUCER: Ritam Bhatnagar || CONCEPT & CREATIVE PRODUCER: Nina Srivastava || SCREENPLAY: Salil Jamdar & Dilip Rawal || DIALOGUE: Dilip Rawal || CREATIVE DIRECTOR & ADDITIONAL DIALOGUE: Salil Jamdar || EXECUTIVE PRODUCER: Dhaval Pandya || DoP: Kenneth Lawrence || EDITOR: Manan Ashwin Mehta || SOUND DESIGN: Gaurav Kapadia || MUSIC: Advait Nemlekar & Chhavi Sodhani Joshi || LYRICS: Dilip Rawal, Salil Jamdar, Prem Gadhvi || BACKGROUND SCORE: Advait Nemlekar || LINE PRODUCERS: Dilip Dave, Sudhir Sherigar & Shahnawaz Dabhoiwala || PRODUCTION MANAGERS: Pravin Dangera & Hemvir Parmar || CASTING DIRECTORS: Ashish Kakkad, Parag Chadha, Vijay Rawal & Ramesh Sonpar || COSTUME DESIGNER: Nimish Parmar || ART TEAM: Mustaqueem Khan, Amit Pathania, Anar Shukla & Aslam || CHOREOGRAPHER: Bobby Batra || VFX: Jayesh Panchal & Neeraj Mundra || LIGHTS & GRIPS: Mulchand Dedhia & Ramesh Sadrani || PUBLICITY DESIGN: Seekred || VISUAL PROMOTIONS: Mangesh Naidu || DIRECTION TEAM: Sumit Irani (1st AD), Vikar Gaur (2nd AD), Dawal Sadrani (3rd AD), Dwarkesh Punjani (Continuity AD) ll ON SET EDITOR: Navneet Kumar ll PLAYBACK SINGERS: Divya Kumar, Chhavi Sodhani, Advait Nemlekar ll MAKING: Nathan J Gonsalvez

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AMERICAN SWAN announced Lauren Gottlieb as its Young Achiever’s Brand Ambassador

~After Shruti Hassan and Unmukt, AS promotes another young achiever with the launch of their latest collection~

12th November, 2013: American Swan, a premium international Fashion & lifestyle brand is delighted to announce Lauren Gottlieb as their Young Achiever Brand Ambassador with the launch of their latest Autumn Winter Collection 2013. The preppy casual brand is not only a reflection of young & restless youth today but also promotes young talent around the country through its various brand initiatives. After Shruti Hassan and Unmukt Chand who are self made young celebrities of India, American Swan associates with Lauren Gottlieb of Jhalak Dikhlaja and ABCD movie fame, as a part of their brand promotion program.

Lauren Gottlieb is an actor and a versatile contemporary dancer from US who gained popularity after her stint in the third season of reality show, So you think you can dance. She quickly established herself as one of Hollywood’s rising stars and one of the most sought-after dancers in the world. She also played the lead role in 2013 Indian dance film ABCD: Any Body Can Dance. Apart from that, she was the highest scorer and the runner-up of the popular Indian television dance show Jhalak Dikhhla Jaa (season 6). Speaking on the occasion, Mr. Anurag Rajpal, Director and CEO, American Swan said, “Lauren Gottlieb is an apt choice for the brand because of her international associations, sheer confidence and global appeal. She is someone our young customers can relate too; she has style, glamour and is extremely passionate about her work. This association marks the next level of our partnership with young talent and our seriousness about promoting them in the country.”

Lauren’s association with the brand echoes the brand’s ethos towards excellence in everything. American Swan stands for excellence in everything; the firm’s identity, product detailing, packaging & fulfillment are at par with International standards. Speaking on the association, Lauren said, “I am delighted to be associated with American Swan. I have always been interested in fashion and fashion trends around the world and the association with American Swan is both a challenging and an interesting opportunity for me. Being from the United States, I can very well relate to the brand and feel that is truly captures the essence of the country. I firmly believe that the brand is a preferred choice for youngsters who are looking for International quality luxury fashion at an affordable price.”

American Swan had earlier roped in India’s upcoming cricketer Unmukt Chand and actor singer Shruti Haasan to celebrate its “Young Achievers” campaign. This partnership marks the third engagement under the campaign.

American Swan is a part of The American Swan Lifestyle Company (www.taslc.com), a dynamic Fashion & Apparel Lifestyle Company. Four Cross Media (www.fourcrossmedia.com), a high-end global digital media conglomerate with a network of innovative businesses has invested INR 40 crores in this venture. To enhance the brand’s reach, American Swan has spread its wings and the merchandise is also available on other leading e-commerce sites including Jabong, Myntra, Flipkart, Pepperfry, Yebhi, Home Shop18 and select leading MBO’s across the country.

AMERICAN SWAN – THE BRAND

American Swan, a premium global online Fashion & Lifestyle brand, offers preppy fashion in a range of authentic smart Casuals to people who seek an Aspirational, Glamorous yet restrained lifestyle. The brand combines classic, iconic ‘Americana’ style with a quintessential European Fashion: its refinement, tailoring & sensibility.

American Swan, with its distinctive range of Men’s and Women’s apparel, accessories, footwear, beauty & fragrance and home products, invites people to experience a blue-blooded lifestyle. The styling is enduring, yet modern and chic, with an emphasis on sophistication, innovation and top quality. Simply put, American Swan delivers a distinctive connection between the old and new, epitomizing a dynamism that is born of a passion for setting trends.

www.americanswan.com

THE AMERICAN SWAN LIFESTYLE COMPANY

American Swan is a brand owned by The American Swan Lifestyle Company (TASLC), a dynamic fashion & apparel-led lifestyle company. American Swan is the first-ever global brand to offer such a large range of branded apparel & lifestyle products on an online platform, at the launch phase.

TASLC promoters, Four Cross Media (FCM) are a global digital conglomerate. They, in turn, are backed by Astro All Asia Networks, Plc, one of the region’s leading media companies. The aim of the company is to build an enterprise that is different in spirit, form and culture.

www.taslc.com

For Further Information Contact

Stuti

Associate Business Manager

cid:3405886543_1303216

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