2013-11-29

Times music presents Sharib & Toshi’s debut album “French Kiss” launched by Bollywood Superstar Sunny Deol at Sun N Sand, Juhu, Mumbai.

The very talented Sharib and Toshi first proved themselves as singers in reality shows. They first entered Bollywood as singers and then became composers. The Yamla Pagla Deewana 2 composers have now taken their musical journey forward with a debut pop album – French Kiss. The album showcases a young and upbeat sound for this party season. The video of the title track can now be seen all over.

Also present on the occasion were Suresh & Padma Wadkar, Ashutosh Rana, Abhijeet Sawant, Sabri Brothers, Gaurav Dagaonkar, Raja Hasan, Neha & Sonu Kakkar, Prashant Kumar (MD – Bluenote Entertainment) and Gauri Yadwadkar (Head – A & R, Times Music).

French Kiss is now available worldwide on Times Music.

Warm Regards,

Vijay Nikam

Times Music

9892080109

French kiss with Sunny Deol!

Bluenote Entertainment & Times Now launched duo Toshi & Sharib’s new non- filmy debut album “French Kiss “unveiled by Sunny Deol

The reality show singing sensations Toshi & Sharib have on public request come up with their debut pop album French Kiss which was unveiled by Sunny Deol.

The music album produced by Prashant Kumar of Bluenote Entertainment was a huge success as the Singh Saab himself unveiled the album.

Toshi & Sharib played perfect hosts for the evening & sang few musical notes from their upcoming album.

Other singing reality show stars that came in to wish the duo luck for their album included,suresh wadkar with wife Yogesh Lakhani from Bright Outdoor, Designer Amy Billimoria looking gorgeous,Kavitta verma,abhijeet sawant,Ashutosh rana,Music composer Gaurav dagaonkar ,Raja Hassan, & other close friends of Sharib & Toshi joined in the celebration of their new album.

Sharib exclaimed, “It is a very important day in our lives. I am blessed to have Sunny Sir unveil my album. I have huge respect for him ever since we worked together in Yamla Pagla Deewana. All my friends & family are here to support. I just hope our fans like our little effort behind creating French Kiss. It has been all possible because of prashant kumar who has produced the album. I am sure you will enjoy the song.”

Winning the hearts of the nation through their stint on a reality TV show, Toshi & Sharib rose as the sought after musicians in Bollywood having given blockbuster tracks Mahi Mahi from Raaz 2 & other Bollywood films & now gear up to release their non filmy album ‘French Kiss’; an initiative by Bluenote Entertainment.

Prashant Kumar, MD; Bluenote Entertainment takes up the initiative to release the musical duo’s upcoming album French kiss, he mentions, “Sharib & Toshi are powerhouse singers. Our youth loves them & apparently French Kiss was formed as the duo’s fans coaxed them to come up with something soon. Not only managing but Bluenote has even produced the album. It is a delight to work with such singers & music directors.”

Be it Qawwali or Pop, the brothers Toshi & Sharib have carved a niche for them & have managed to create a loyal fan base & for them the duo wanted to bring something different, non filmy music to connect more closely with their fans.

Prashant Kumar further adds, “Toshi & Sharib have fans worldwide especially hailing from Middle East, Pakistan & UK who have been following these young artistes right from the beginning of their musical career. It was a pressure on them to create something new & here comes French kiss… this album consists of 5 OST & 1 remix. It is a mix of hip hop, dance, and Sufi & Romantic songs.”

Talking about the album launch on the 27th of November with fanfare, Kumar mentions, “Last year we brought Grammy winner Sean Paul to India & this year Toshi & Sharib. We are happy to be associated with such artistes and we want to create platform for such talented people on an international level.”

Album Name: French kiss

Singers: Toshi & Sharib

Lyricists: Kumaar, Shakeel Azmi.

Album Produced By: Bluenote Entertainment; Prashant Kumar

Music Arranger: Aaditya Dev

French kiss remixed by: Anaamik Chauhan

All songs mixed & mastered by: Tosief Shaikh

Soniye Pind Version mix & mastered by: Bhanu Thakur

In association with Culture Mix (London) Special Thanks: Kalim Shaikh

==================================================================================

Thomson Reuters Secures Three Wins at FX Week Best Banks Awards 2013

Thomson Reuters named “Best Broker for Emerging Markets”, “Best Vendor for Dealing Technology” and FXall named “Best Professional Electronic Trading Venue”

India, 28 November, 2013 – Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals, today announced that it has been named “Best Broker for Emerging Markets” and “Best Vendor for Dealing Technology” in the FX Week Best Bank Awards 2013. FX Alliance Inc. (“FXall”), a Thomson Reuters company and the leading independent global provider of electronic foreign exchange trading solutions, was also named “Best Professional Electronic Trading Venue” in the awards. Since 1995, the FX Week Best Banks Awards have been a benchmark for the global foreign exchange industry and are indicative of who is leading the market, according to banks, corporate treasuries and investors.

Thomson Reuters was named FX Week’s “Best Vendor for Dealing Technology” for the sixth consecutive year while FXall was awarded “Best Professional Electronic Trading Venue” for the fourth consecutive year.

“We are delighted to have been recognized once again through these awards and want to thank our customers for their continued support and appreciation of the solutions we provide,” said Phil Weisberg, global head of FX, Thomson Reuters. “We have worked hard this year to ensure that Thomson Reuters is our customers’ first choice for venues and workflow, providing the insight, community, liquidity and execution and workflow management capabilities to address evolving needs of the FX market. These FX Week awards are testament to this continued commitment and we look forward to delivering further upon this vision into 2014.”

“Thomson Reuters has a strong, long-established foothold in a number of emerging markets and has had an active presence in Asia since 1851,” said Shanker Ramamurthy, president, Global Growth & Operations, Thomson Reuters. “The recognition of our FX offering in emerging markets is particularly exciting given that this year Thomson Reuters was instrumental in a number of initiatives across Asia to provide the region’s sell-side customers with FX services and solutions to meet their changing needs.”

This recognition comes on top of Thomson Reuters and FXall receiving ten other industry accolades so far this year. Thomson Reuters and FXall platforms have been named Best Online FX Trading System (Independent category) at the Global Finance Best Foreign Exchange Providers 2013 and 2014; Multibank and Independent Platform of the Year in the Euromoney FX Survey; Best FX Data Provider at the Inside Market Data & Inside Reference Data Awards 2013; Best FX Market Data Platform, Best Platform for Corporates and Best FX Request for Stream Platform at the Profit & Loss Awards 2013; Best Buy-Side Trading System at the FOW Asia Awards 2013; Best Multi-Dealer FX Platform at the Financial News Awards for Excellence in Trading & Technology 2013; and Best FX Dealing Portal in Treasury Management International Awards for Innovation & Excellence in Treasury 2013.

Best,

Anu Naveen Sharma

==============================================================================

Zee TV’s one-of-its-kind innovation for Zee Rishtey Awards!

Being the first ones to use a Heli-cam to shoot acts live at an event, Zee TV brings in innovation for its viewers…

JPEG205.JPGKnown for its flexibility and small-size, Heli-cams have off late been in trend in the market to obtain aerial pictures or motion images using video, still or motion film cameras. This technology has helped various astronauts and scientists procure panoramic views of earth, but after understanding the ease with which it allows to capture large audiences and fields, Zee TV used this innovation to shoot Zee Rishtey Awards this year. Being the first ones in the Indian Television fraternity, to use a heli-cam for a shoot, Zee TV amazed the viewers and the artists alike by using this state-of-art camera.

Used to giving re-takes for a particular scene to be shot from various angles, the artists were relieved and happy to have finished shooting a particular dance move in one go with the use of a heli-cam. While the still cameras did their work, Heli-cam was being used at the same time to shoot top angles of the entire evening. With a multi-rotar system that pans and tilts at the press of a button and goes upto the height of a 1000 ft, the use of Helicam made it easy to shoot various aerial stints and gigs done by the artists.

Operated by highly trained professionals, the heli-cam was used first time ever on Indian Television to shoot acts live at an event. An in-built GPS system helps the cam to navigate and shoot at ease and all those were watching the event live were amazed to see a flying camera taking shots. With special features like a battery operated on six motors, and a gyro stabilizer head that cuts the vibration to give a smooth shot, the shots taken through a heli-cam will interest the viewers as well.

The audience is surely in for a treat with some state-of-art technology that has been used to produce Zee Rishtey Awards. The innovation is sure to see a change in the way awards and events in Indian Telly industry will henceforth be made.

Do not miss, Zee Rishtey Awards on December 1st at 8 PM, only On ZEE TV!

Nupur Kothari

Executive – Public Relations

Zee TV Marketing

===============================================================================

“You only need confidence,” says Peddy Jey as his first single releases today.

Peddy Jey, young, confident, powerhouse singer talks about his first single ‘Tum Mil Gaye’ which releases today.

With no formal training in music but still having done almost 100 stage shows across the country, Peddy Jey is all ready to make his presence felt in the world of music coming up with his first single ‘Tum Mil Gaye.’

Hailing from the city of lakes, Peddy Jey, talks about his journey, “I come from Bhopal, I never emphasized on taking singing lessons but I did stage shows & sang for the love of it & was pretty confident so I made it as my profession & here I am with my very first single.”

Talking further about the single, Peddy mentions, “Tum Mil Gaye is a romantic song. I come from Bhopal, the city of love. This is about the first feel of love. It is a feel good song. I had faced many apprehensions about having a singing career but you only need confidence which coaxed me to take up singing. This is just a beginning.”

Peddy Jey sure does get this confidence, being a theatre artiste having played varied characters & doing Telegu films.

There is always room for new talent in our country.

Song Title: – Tum Mil Gaye

Lyrics: Emptiness fame Aseem Ahmed Abbasi

Genre: Romantic

Video by: Bharadwaj Films

Produced by: Sky Dreamz Entertainment

====================================================================================

ACTOR HEMWANT TIWARI’S VARIOUS LOOKS

Young actor Hemwant Tiwari loves to experiment with different looks. Hemwant made waves on international shores as the protagonist of Page 3 producer Bobby Pushkarna’s first directorial venture Zindagi Bahut Khoobsurat Hai (Life Is Beautiful), the film screened at the Court Metrage, the short film corner of the 66th edition of Cannes Film Festival (May 16-26, 2013).

Hemwant Tiwari, a Barry John protégé, has made his mark in the theatre arena with The Diamond Story

with director Asif Ali Beig, Kennedy Bridge with director Khalid Mohammed, The Alchemist with director Mahesh Dattani, Da Dating Truth with Shekhar Suman directed by Ravi Gossain and Priya Arya, Life Jhinga Lala with Dinyaar Contractor, Once Upon A Tiger with director Jamini Pathak, Ravan with director Bhushan Bhatt, Coffee n Conversation with director Aryan John, Roshni Mein Jite Hue Log with director Paresh, Asmanjas with director Ankur Parekh among others. He has also been a model for brands of the likes of Indigo Airlines, TVS bike, Relispray, Omega watch commercials, UTV Dadagiri promo among others, besides several short films.

Interestingly, this actor who hails from Bihar is fluent in Haryanvi, Bhojpuri, Punjabi, Hindi and English among others!

===================================================================================

Saachi and Dhruv to split in Kehta hai Dil…Jee Le Zara

http://sim03.in.com/2/8d8e74d2089e8fed09f45b1587c31c76_ls_t.jpg

Sony TV most popular soap ‘Kehta Hai Dil-Jee Le Zara’ which is riding high on popularity chart will have a new twist in the story when the female protagonist Saachi Prabhu aka Sangeeta Ghosh will dumped her love Dhruv aka Ruslaan Mumtaz due to family pressure and agree to settle down with someone else.

As you all know difference in age has brought trouble in the life of the two lovers. Saanchi who is a very dedicated and well behaved girl and totally devoted to her family shattered when her Aaji (Sulabha Deshpande) and Nani (Meenakshi Shetty) rejected her love with much younger Dhruv.

They not only rejected their relationship but also asked Dhruv to stay away from Saachi. Aji and Nani decide to get Saachi to get married soon.

Heena Nankani

Senior Management Associate

===================================================================================

SIAM organizes 4th Diesel Conference in Mumbai

· Industry leaders call for changing the negative perception for diesel

November 28, 2013, Mumbai: Society of Indian Automobile Manufacturers (SIAM) organized its 4th conference on ‘Diesel for Future’ today in Mumbai. Senior industry representatives and Bureaucrats attended the conference addressing the need to recognize diesel as a viable fuel for transportation from energy security and environmental standpoints. The conference also laid emphasis for the government to set priority on framing a far sighted roadmap towards cleaner emission norms, sustainable pricing model for diesel fuel and policy need for fleet modernization.

The session on Auto Fuel Policy was addressed by Chief Guest, Mr. Praful Patel, Hon’ble Minister for Heavy Industries & Public Enterprises. The conference saw contributions by speakers such as Mr. Ambuj Sharma, Additional Secretary to Ministry of Heavy Industry, Mr. R K Singh, Joint Secretary, Ministry of Petroleum and Natural Gas, Mr. Anant J Talaulicar, Chairman, SIAM Diesel Group and CMD, Cummins India, Mr. Mahesh Kodumudi, President & MD, Volkswagen India, Mr. Saumitra Chaudhuri Member – Planning Commission, Dr. R.K. Malhotra, Director, (IOCL), Mr. S R Marathe , Director, Automotive Research Association of India, Mr. Vishnu Mathur, Director General, SIAM, Dr. Tim Leverton, Head (advanced and Product Engineering), Tata Motors and Mr. Paul Sowerby, Chief Technical Officer, Cummins India.

Launching SIAM’s diesel booklet titled ‘Diesel Goes Green’, Mr. Praful Patel, Union Minister for Heavy Industries & Public Enterprises said, “Diesel has become synonymous with the dynamic nature of our economy. It has been acting as a catalyst of industrial, as well as agricultural development in the country. Globally, diesel has undergone much refinement, and, advancement in diesel engine technology and improvement in the quality of diesel fuel are consistent with the policy of climate change, energy and environment and can meet the specified norms positively, addressing the issue of global warming” he added.

Citing the importance of diesel and how it is wrongly perceived to be a polluting and harmful to the environment, Mr. Anant J Talaulicar, Chairman, SIAM Diesel Image Group and CMD, Cummins India said that “The Emissions from today’s diesel vehicles have considerably reduced thanks to more efficient engines and more effective emissions control technology. Diesel’s unique property such as its unmatched power density, energy efficiency and widespread availability makes it an ideal fuel for the industrial and automotive sector.”

About SIAM

Society of Indian Automobile Manufacturers (SIAM) is the apex Industry body representing leading vehicle and vehicular engine manufacturers in India. SIAM is an important channel of communication for the Automobile Industry with the Government, National and International organisations.

For further information, please contact Perfect Relations:

Bertha Rodrigues | brodrigues@perfectrelations.com | +91 9821944410

Sholom Khemkar | skhemkar@perfectrelations.com | +91 9920227817

=================================================================================

New Computer Navigation technology, CAS System at Lokmanya Hospital, Nigdi

“Given the changing lifestyle, 50’s has become the new 20’s. But due to hectic and busy schedules, the incidence of arthritis is on a rampant growth. People are complaining of pain in the back and knee at a young age of 30 itself. So by the time they reach their 50’s the pain becomes a burden and also affects mobility”, said Dr. Narendra Vaidya, Executive Medical director and HOD Department of Orthopaedics, Lokmanya Hospitals, during the interactive session organized at the hospital. “There are many advance technology and treatment which has made the cure of this pain and total knee and hip replacement surgery easy and pain free. This surgery helps giving patients a new lease of pain free life and help them enjoy their new 20’s youthfully. This type of exchange of knowledge will be beneficial for bilateral cooperation , and many students get an upgradation through such bilateral exchange”, he further added.

Lokmanya Hospital, Nigdi the specialized Orthopedic boutique, organized an interactive session on the advanced technology in Orthopedic surgeries, with Dr. Wolfram Kluge from England and Dr. NarendraVaidya, Executive Medical director and HOD Department of Orthopaedics, Lokmanya Hospitals. He guided the doctors at Lokmanya Hospital on the latest Computer Assisted Surgery (CAS) System in Lower Limb Joint Replacement, Revision Surgery and Complex Reconstruction. An expert in the field of Computer navigation technology, Dr. Kluge is currently practicing at Bradford Hospitals NHS Trust, Bradford, England & Yorkshire Clinic, Bradford Bingley Eccleshill Treatment Centre, Bradford Nuffield Hospital, Leeds, as a Consultant Orthopaedic Surgeon.

Dr. Kluge has successfully performed thousands of surgeries with the help of this new computer navigation system.Dr. Kluge says, “It is very important to get the surgery done at the right place which offers the latest technology. This new technique will surely improve the life of the patients who need total knee replacement surgery. In this surgery there are 3 major implants which are fixed on the Knee joint bone. The precise fixation of these implants or Prosthesis on the bone is of utmost importance”. He further added, “In the new Computer Assisted Surgery (CAS) also known as the Navigation technology doctors fix the implants with the help of computer, ensuring precise fixation of implants. This new technology also ensures early recovery which helps the patients to start walking faster further reducing the hospital stay and increase in the life of the implants”.

Lokmanya hospital is pioneer in computer navigation surgeries and has performed more than 1000 surgeries in 9 years. The new Computer Navigation Technology (CAS System) is available at Lokmanya Hospital, Nigdi.



Warm regards,

Pallavi Khandelwal

PRaxis Media

+91 7776016310

pallavik.praxis@gmail.com

==============================================================================

A spectacular evening hosted by The Right Honourable, Mr Artur Mas, President of Catalonia & his wife at The ITC Grand Central on 27th November

The event was produced and orchestrated by Aarti Surendranath and drew a high profile mix of celebrities & business people Felip Puig, minister of enterprise and law, Pere Torres, Secretary ofor Business and Competitiveness Catalonia, Kailash Surendranath, Rashmi Uday Singh, Arzan Khambatta and Khushnuma, Zeba Kohli, Malti Jain, Deepti Bhatnagar, Chhaya Momaya, Bikram Saluja and Schauna, Surendra Hiranandani, Divya and Aditi Palat, Sangeeta Singh, Anirudh Dhoot, Anandita De among others graced the occassion with their presence.

The hi-light of the evening was a fashion show with top Spanish designers & Spain’s top model Rachel Byros opened the show while Indian supermodels Tamara Moss, Kanishtha Dandekar, Erika Pakard & Iris Maity The showstopper was the gorgeous Aditi Rao Hydari. The décor, food & cocktails all represented the beautiful country of Spain, especially the Catalonian region. The President addressed the audience sharing insights about the country which is one of the oldest democracies in Europe. Despite being located bet France and Spain it has succeeded in keeping its identity culture and language. The Country that has a deep sense of talent and creativity. It may be small according to its size and population but a big country according to its capacity of ppl to work hard and in unity.

Ariadna Cabrol, famous for her role in Zindagi Na Milege Dobara and Gerard Estadella, internationally acclaimed DJ, flew down especially to make the evening spectacular.

============================================================================

92.7 BIG FM HONOURS the young achievers of Karnataka WITH

Hacchevu KANNADADA DEEPA 2013

Bangalore, 28th November, 2013: As a part of the Kannada Rajyotsava celebrations, one of the leading radio stations in Bangalore 92.7 BIG FM announced special awards for the young achievers in Karnataka. With a view to honour these young turks who have contributed to commerce, industry or society in a BIG way in the recent past, the radio station conferred on them the title of Hacchevu Kannadada Deepa 2013 (Lets light the lamp of Kannada Culture) in the presence of media here today.

Hacchevu Kannadada Deepa 2013 is an exclusive platform that acknowledges, applauds and recognizes the versatile and outstanding talent of the young achievers of Karnataka. Amongst other awardees, 92.7 BIG FM Bangalore Station Head Kiran Thangarajan honoured Shekar Naik, the incredible Captain of the Indian Blind Cricket team who lifted the trophy of T20 World Cup for visually challenged. The platform also recognised achievers in the field of entertainment. Pawan Kumar, the most critically acclaimed filmmaker of recent times, was honoured for his success with Lucia.

The award ceremony also honoured the immensely talented Shraddha Somanth, a child prodigy, for bagging two silver medals at the Asian Schools Chess Meet. He was accompanied by Girish Kumar, renowned for instituting an all-new category for the ‘longest tube passed through the nose in one minute’ at the Guinness Book of Records. Hacchevu Kannadada Deepa also honoured the most talked about young entrepreneur and writer of recent times – Varun Agarwal who is a 27 year old founder of a million dollar e-commerce company.

Commenting on Hacchevu Kannadada Deepa 2013, Mr. Ashwin Padmanabhan, Business Head – 92.7 BIG FM said, “During the month that celebrates the formation of the state of Karnataka, we would like to honour and felicitate these young achievers who have brought glory and laurels to Karnataka. We congratulate them on their tremendous achievements, which encourage everyone around. We hope that this inspires them towards greater success in the years to come.”

About Reliance Broadcast Network

Reliance Broadcast Network Limited is a media entertainment conglomerate with play across radio, television and television production. The company houses the following verticals: 92.7 BIG FM – India’s largest FM Network with 45 stations, reaching over 4 crore Indians each week; BIG CBS Networks – a joint venture with CBS Studios International offering English Entertainment Channels – Love and Prime (which is available in dual feeds of English and Hindi), as well as a regional General Entertainment Channel for the Punjab, Chandigarh, Himachal Pradesh (PCHP) region called Spark Punjabi; BIG RTL THRILL – a dual feed channel from the Company’s joint venture with Europe’s RTL Group, targeted at male audiences and positioned as the ultimate action destination; BIG MAGIC – a General Entertainment Channel featuring family dramas, crime shows, sitcoms, reality shows and weekend blockbuster movies. The Channel has expanded further and launched BIG MAGIC Bihar and Jharkhand, with specially created programming for the market. BIG MAGIC has also expanded into the United States, Canada and Australia under the brand name BIG MAGIC International; BIG PRODUCTIONS – the television content production division caters to the creative needs of the diverse Indian television landscape. Reliance Broadcast Network also distributes Bloomberg TV India, the country’s premier business news channel as part of its television bouquet. For more information log on to www.reliancebroadcast.com

============================================================================

Have you heard the cool new Ramaiya Vastavaiya mashup?

Zee Cinema releases a special mash-up of the film’s

chartbusters on the eve of its World Television Premiere

h6-x-w8_Standee-01-Recovered-copy.jpg

India’s No.1 Hindi Movie Channel, Zee Cinema, is clearly on a roll with a slew of world television premieres in the last 6 months including Any Body Can Dance (A.B.C.D), Kai po Che, Barfi, Heroine, Race 2, Luv Shuv Tey Chicken Khurana, Himmatwala and Phata Poster Nikla Hero. Carrying on its spree of premiering the hottest new movies, Zee Cinema is all set to premiere the Prabhu Deva-directed romantic comedy ‘Ramaiya Vastavaiya’ at 9 PM on Saturday, 30th November.

The songs of the movie have been a rage with the audiences all across the country, what with Jadoo Ki Jhappi and Jeene Laga Hoon going on to become chartbusters following its theatrical release. With the movie all set for its world television premiere on Zee Cinema, the channel has released a special mash-up of all its hit songs on radio!

The mash-up can be accessed on the link below:

I’ve shared an item with you.

Audio

Ramaiya Vaastavaiya Romantic Mashup (Remix) _ 320 Kbps.mp3

Google Drive: create, share, and keep all your stuff in one place.

Logo for Google Drive

Making his debut in the film, Girish Kumar has endeared himself to his fans with his charm, good looks and dance ability. The handsome actor toured the country this week to promote its world television premiere. Meeting the media and the fans across Rajkot, Indore and Lucknow, Girish said, “The movie is about a small-town girl and an NRI boy falling in love with each other. I play the character of Ram, who has come down to India from Australia and falls in love with his cousin’s friend. The movie is a complete family-entertainer that connects very well with the Indian audiences.”

Apart from the special mash-up of all the hit songs from the movie that has been created exclusively to market the world television premiere, the movie is also being promoted aggressively on social media and the digital space through the launch of a special app called ‘The Love Letter App’ that lets you create a video love letter that can be shared on social media platforms. The best video love letters would then be showcased LIVE during the world television premiere of the movie.

Talking about the unique marketing initiatives, Akash Chawla, Marketing Head, ZEEL said, “Ramaiya Vastavaiya is sure to connect well with the Indian audiences as it is a heart-warming love story set in a small town. The idea to release a mash-up of its chartbusters is to connect with the younger audiences in a space they are most active in. Zee Cinema has been at the forefront of driving digital initiatives to promote television premieres. The innovative mobile app that lets you experience the flavor of the movie and make video love letters is only one amongst several digital initiatives undertaken to promote the film.”

Nupur Kothari

Executive – Public Relations

Zee TV Marketing

cid:image017.png@01CE621D.9CCC6E60

============================================================================================================

T-Series’ ABCD song crosses 1 million views on YouTube

T-Series’ upcoming movie Yaariyan’ released its first song ‘ABCD – Yaariyan’ on 25th on the T-Series official YouTube channel and within two days the video crossed 1 million views.

The song composed by Pritam and written by Amitabh Bhattacharya also has rap portions written and sung by Yo Yo Honey Singh. A pyjama party song has already created a new meaning for ABCD that is viewed by more than one million YouTube viewers in two days and still counting. Starring newcomers Himansh Kohli, Rakul Preet Singh, Dev Sharma, Shreyas Pardiwalla, Nicole Faria with Honey Singh in the rap portions have got good responses from the audience.

Along with digital, specially for this pyjama party song launch, there was a roadblock done on Red Fm, Radio Mirchi, Radio City, Fever Fm and Oye Fm at 10:30 am. Yaariyan marks the debut of the director Divya Khosla Kumar along with the cast and will now release on 10th January 2014.

Watch the song ABCD here: https://www.youtube.com/watch?v=6kInfR_r5Vc

=====================================================================================================

Have you heard the cool new Ramaiya Vastavaiya mashup?

Zee Cinema releases a special mash-up of the film’s

chartbusters on the eve of its World Television Premiere

h6-x-w8_Standee-01-Recovered-copy.jpg

India’s No.1 Hindi Movie Channel, Zee Cinema, is clearly on a roll with a slew of world television premieres in the last 6 months including Any Body Can Dance (A.B.C.D), Kai po Che, Barfi, Heroine, Race 2, Luv Shuv Tey Chicken Khurana, Himmatwala and Phata Poster Nikla Hero. Carrying on its spree of premiering the hottest new movies, Zee Cinema is all set to premiere the Prabhu Deva-directed romantic comedy ‘Ramaiya Vastavaiya’ at 9 PM on Saturday, 30th November.

The songs of the movie have been a rage with the audiences all across the country, what with Jadoo Ki Jhappi and Jeene Laga Hoon going on to become chartbusters following its theatrical release. With the movie all set for its world television premiere on Zee Cinema, the channel has released a special mash-up of all its hit songs on radio!

The mash-up can be accessed on the link below:

I’ve shared an item with you.

Audio

Ramaiya Vaastavaiya Romantic Mashup (Remix) _ 320 Kbps.mp3

Google Drive: create, share, and keep all your stuff in one place.

Logo for Google Drive

Making his debut in the film, Girish Kumar has endeared himself to his fans with his charm, good looks and dance ability. The handsome actor toured the country this week to promote its world television premiere. Meeting the media and the fans across Rajkot, Indore and Lucknow, Girish said, “The movie is about a small-town girl and an NRI boy falling in love with each other. I play the character of Ram, who has come down to India from Australia and falls in love with his cousin’s friend. The movie is a complete family-entertainer that connects very well with the Indian audiences.”

Apart from the special mash-up of all the hit songs from the movie that has been created exclusively to market the world television premiere, the movie is also being promoted aggressively on social media and the digital space through the launch of a special app called ‘The Love Letter App’ that lets you create a video love letter that can be shared on social media platforms. The best video love letters would then be showcased LIVE during the world television premiere of the movie.

Talking about the unique marketing initiatives, Akash Chawla, Marketing Head, ZEEL said, “Ramaiya Vastavaiya is sure to connect well with the Indian audiences as it is a heart-warming love story set in a small town. The idea to release a mash-up of its chartbusters is to connect with the younger audiences in a space they are most active in. Zee Cinema has been at the forefront of driving digital initiatives to promote television premieres. The innovative mobile app that lets you experience the flavor of the movie and make video love letters is only one amongst several digital initiatives undertaken to promote the film.”

=============================================================================================

INSTITUTE OF COMPANY SECRETARIES OF INDIA – WRIC to launch Company Secretary Course on Monday December 2, 2013

Course in association with The Institute of Commerce, at R.A. Podar College of Commerce & Economics, Matunga, Mumbai

MUMBAI, November 28th, 2013: The Institute of Company Secretaries of India (ICSI), Western Indian Regional Office (WIRC) has announced the launch of its Company Secretary Course starting, Monday December 2, 2013. The course will be conducted at The Institute of Commerce, at R.A. Podar College of Commerce & Economics, Matunga, Mumbai.

ICSI-WIRC has been at the forefront of regulating and developing the profession of Company Secretaries for several decades. It also provides quality classroom teaching to students pursuing Company Secretaryship Courses. ICSI-WRIC has in the past collaborated with many reputed institutions in this endeavour.

Shri S. N. Ananthasubramanian, President, The Institute of Company Secretaries of India (ICSI) is of the opinion that, “A career as a Company Secretary is not only prestigious and financially rewarding but also carries with it a high level of job satisfaction. Since its inception, ICSI’s mission has been to develop high calibre professionals for the country. This course will provide the necessary guidance and training to students who wish to pursue their dream as a company secretary.”

Shri S. N. Ananthasubramanian is the alumnus of R.A. Podar College of Commerce & Economics. He will be delivering an Orientation Address during the launch of the course at 4p.m. on December 2nd, 2013 at the college. Students aspiring CS Course, academicians and professional are invited to pariticipate.

For more details, please call:

Mr.KailashKaushik

ICSI

M: 91 9769133686

kailash.kaushik@icsi.edu

======================================================================================

Mahesh Bhatt all set to Promote the film YA RAB

Renowned film maker Mahesh Bhatt is all set to promote the film YA RAB, Produced by True Films – Mohsin Ali Khan & Meesan Ali Khan, Directed by Hasnain Hyderabadwala who used to be an assistant to Bhatt Sahab back in the days, the film also features Big Boss contestant Ejaz Khan & Jammu actress Arjummam Mughal.

Coming February 7th 2014, Ya Rab will be a film shown educating people and refraining them from using Islam as means to spread violence and terrorism in the world. The basic idea of the film is to show case how, so far Islam has been used as a tool to propagate terrorism, where as the holy book, The Quran does not approve of terrorism in anyway at all. After hearing the script and watching the film, Bhatt Sahab has taken keen interest to promo

===============================================================================

KBC 2013 gets its first Female Crorepati of the season

Firoz Fatma from Saharanpur wins Rs. 1 Crore

‘Aap crorepati ban gayi hain’ resonated one last time on the sets of India’s most loved quiz game show Kaun Banega Crorepati as host Amitabh Bachchan congratulated hot seat contestant Firoz Fatma. Hailing from Saharanpur, Uttar Pradesh, Firoz Fatma (22 years old) is the first female contestant this season to walk away with the most desired title, that of a ‘Crorepati’ on this life changing game show.

A BSc. Student, Firoz never wanted her sister to stop her studies, so she sacrificed her education due to financial problems. She participated in the game show to win a certain amount to pay off her deceased father’s loan. On the second last day of the game, Firoz had lost all her hopes to make it to the hot seat. But her knowledge which she gathered only by reading newspapers and watching news channels helped her reach the most celebrated hot seat.

After winning a crore an excited Firoz said, “I was very nervous when I wasn’t able to make it to the hot seat in the second last episode and felt I have to go home empty handed. But then I aced the fastest finger first round and made my way to the hot seat. Also, I didn’t feel as the 1 Crore winner until the audience clapped and Bachchanji hugged me. It is a great feeling”.

With the winning amount, Firoz wants to help her family get rid of the loan and study further. She also wants her mother to live a tension free life.

Tune in to witness the excitement of the first female Crorepati of the season on Sunday 1st December, 8:30pm only on Sony Entertainment Television

=========================================================================================

Movie stars & 500 Martial Arts students pledge to protect women on Bruce Lee’s 73rd Birth Anniversary

Mumbai.Chitah JKD Global Sports Federation celebrated martial artist Bruce Lee’s 73rd Birth Anniversary Event on the 27th Nov 2013 at Andheri Sports Complex, Andheri(w), Mumbai by Chitah Yagnesh Shetty, Founder – Director – Chitah JKD Global Sports Federation..The annual National Championship Tournament for martial arts was also held on the day. 500 martial arts competitors and movie celebrities joined together to take a pledge against bullying and to protect weak women.

Celebrities who attended the event were Chitah JKD Global Sports Federation and Bollywood martial Arts traine Chitah Yagnesh Shetty, Tamil and Telgu film Actress Tanisha Singh, Director Deepak Balraj Vij his wife actress Kishori Shahane, Hindi and Marathi Actress & big writer Ram Kelkar’s daughter Manisha Kelkar, Gujrati film Actress Ekta Jain, Actor Sahil Khan, Actor Biswajit Pradhan, Director Anand Kumar (Zila Gaziabad) fame and Actress Claudia Ciesla.

“We initiated this mission way back in 1980 albeit on a small scale. The passing of each year and the ever growing popularity of his martial art technique “Chitah Jeet Kune Do” has motivated us to honor our idol by celebrating his birth anniversary on a large scale year after year. The participation of students, stars, media, corporate houses and many individuals kept the series alive and made this celebration a grand success. Let’s hope to see many more celebrations of this kind which not only honors one of the greatest men this world has seen but also inculcates values like discipline, focus and dedication in generations today and tomorrow,” says Chitah Yagnesh Shetty, Founder – Director – Chitah JKD Global Sports Federation.

The theme of 73rd birth anniversary of SIJO BRUCE LEE is to ‘I PLEDGE TO PROTECT” weak, woman, world. “We have trained almost 50,000 women in Maharashtra, Chhattisgarh,Uttar Pradesh,Delhi,Andhra Pradesh, Uttarakand, still going on in other parts of India. There will be more than 500 instructors attending the celebration on 27th national tournament. We will be honouring the instructors those who has taken time to women empowerment and training programe. Our chitah jkd has trained special needs children and educated street children by training and telling them about good healthy living. We have also trained senior citizens. We will be having some celebrities to encourage our program ‘I PLEDGE TO PROTECT,’ Yagnesh added.

Bruce Lee’s daughter Ms. Shannon Lee appreciated Chitah Yagnesh Shetty personally when he celebrated Bruce Lee’s birth anniversary last year.

Chitah Jeet Kune Do has been listed by National Sports Authority and has affiliations from International Jeet kune do Bangkok,International Martial art and Boxing academy -Torrance – USA,, Javed khan Fighting Academy – USA, Shaolin Kung fu – Cyprus,SB Academy – Durban – South Africa, Empty hand Combat – Idaho – USA, and Karate-Do Federation and Olympic Association of India. CHITAH JEET KUNE DO is being learnt by students in more than 122 centers with 33 state bodies with an ever increasing strength of young aspirants.

Sanjay Sharma Raj

(P.R.O.)

===================================================================================

The pretty actress of Aashiqui 2 fame, Shraddha Kapoor is blessed with naturally beautiful skin. The young actress has been receiving compliments on how healthy and glowing her skin is.

The actress, however makes sure that she gives special attention to her skin on a daily basis.

No doubt, she has been gifted with good skin, but the actress feels it is equally important to maintain it and take good care of it.

The actress tries to wear makeup only when required for film shoots and photo shoots. When it can be ignored, she prefers to.

However, her secret to good skin is very simple; a good face wash, moisturizer and drinking plenty of water.

Also eating right is one of the key factors which help the young actress maintain her fresh look.

Shraddha’s makeup artist, who is with her from the start of her career, Shraddha Naik also feels that the actress has a natural glow on her face and she has a very fresh face.

Shraddha Kapoor recently returned from Kashmir after completing a schedule for Haider and is currently kick starting shoot for Mohit Suri’s The Villain opposite Sidharth Malhotra.

=================================================================================

Miss Lovely set for India, US release

Ashim Ahluwalia’s Miss Lovely is up for a January India-release through distributors Easel Films and Eagle Movies.

Miss Lovely marks the first release for Easel, the brainchil of distribution executive Abhishek Gautam and filmmakers Bikramjit Gupta, Atanu Mukherjee and Pooja Gupte. Veteran distributor Sunny Khanna is in with Easel and Eagle to release Miss Lovely, according to Screen Daily.

“We hope to release across 200-300 screens,” said Abhishek Gautam. “As a team we want to focus on distributing independent cinema in India.” The company will also release Sangee Thongdok’s Crossing Bridges, made in the north-east Indian dialect of Sherdukpen, that premiered at Mumbai Film Festival.

Meanwhile, former IFC Films executive Ryan Werner and distribution agency Required Viewing are working on the US release of Miss Lovely, which is scheduled for March 2014. Cinetic Media’s FilmBuff is handling digital distribution for North America.

Miss Lovely premiered at Cannes in Un Certain Regard in 2012 and won best film in the India Gold competition at last year’s Mumbai Film Festival. Fortissimo Films sold the film to France’s Ad Vitam in Cannes 2012.

==============================================================================

Blockbuster nights this December on MOVIES NOW!

~Catch the biggest and most popular films every Sunday at 11pm~

National, December 2013: MOVIES NOW, this month is all about getting your groove on. Kick-start your entertainment in December with the biggest, most popular hits of all time! Starting 1st December 2013, Blockbuster Nights will enthrall one and all every Sunday at 11pm.

Presenting its fans with simply the best, Blockbuster nights will showcase movies that have done exceptionally well across genres at the Box Office. Be it thrillers, sci-fi, suspense or animated action fun, MOVIES NOW presents the widely popular hits ranging from $25 Million-481 Million at the Box Office! Featuring X-Men first class, Karate Kid, Kung Fu Panda, The Last Air bender, Salt, Rise of the Planet of the Apes and Dead Man Down, Blockbuster Nights is sure to leave every adrenaline lover at the edge of their seat.

The channel is all set to leave no stone unturned in setting the year end party and action mood with hits that have topped charts all over and bagged innumerous awards. So don’t miss the entertaining and electrifying line-up on MOVIES NOW every Sunday.

This December, strap on your boots because it will be a party to remember on MOVIES NOW – Hollywood in HD!

Regards,

Gitanjali Khatau

======================================================================

Bhushan Kumar announces Umesh Shukla’s next All is Well

T-Series headhoncho Bhushan Kumar recently announced the title of his venture with director Umesh Shukla “All is Well” starring Abhishek Bachchan,Rishi Kapoor and Asin.

The slice-of-life film that went on floors earlier this year, initially had the title registered with Vidhu Vinod Chopra who was gracious enough to let go of the title, given his long standing equation with producer Bhushan Kumar.

Says Bhushan Kumar, ” I told Vidhuji that everyone says it would be impossible to get the title from you .But he was large-hearted enough to give me the title on the condition that I get him his favorite Delhi mitthai .The film is now officially titled All is Well”.



Regards,

Payal Nair

T-Series

9920933450

=======================================================================

Delhi experiences BollyBoom “A Electro Music Festival”

Bollywood songs are ruling people’s heart all over the world and surely seem to grab the required eyeballs. Showman Entertainment in partnership with Percept Live got BollyBoom- the world’s first Bollywood Electro Music Festival which brings the new era of Bollywood music first time in New Delhi. Bollyboom, happened for 7 non-stop hours which brings forward a merger of musical giants as the best of Bollywood music with the best Electro DJs from across the country. This Bollywood music fusion concert got Bollywood music biggies Sonu Nigam, Salim Sulaiman Merchant,Ishq Bector, Shaan along with DJ Lloyd, DJ Nik & AJ and many more musical moguls. Global music superstar Sonu Nigam headed with his own BEM set along with India’s No. 1 DJ Lloyd at the event, bringing his world renowned signature style to the new musical revolution to give music fans a truly world-class experience. Bollyboom created an atmosphere in New Delhi that was electrifying and memorable one for the years to come.

Percept Live Harindra Singh was seen enjoying the fest with Bigg Boss7 contestant Candy Brar. Showman Entertainment’s CMD Mohammad Fasih said, “Music has always been a passion and now I have been given the opportunity to share it with the world. I am Happy to present world’s first Bollywood Electro Music Festival, “Bollyboom” in Delhi. This live entertainment gives millions of Bollywood fans an experienced to partake in live music.”

For the first time ever Delhites experienced their favourite Bollywood music icons performing in a completely new avatar by providing a mega live experience with state of the art technology, production, SFX, LEDs, lasers and the whole package. BollyBoom has introduces a new Bollywood sound clubbed with unique electronic beats and effects. Bollywood Electro inspires fans and makes them get up and dance!



Media Contacts:

Scribes INC- The PR Company

Satish Reddy

Mobile : 09167115564

Email : sateshreddey2013@gmail.com

Abhishek Dubey

Mobile : 09699384240

Email : abhiscribesinc@gmail.com

Nilofer Ansari

Mobile : 07666989939

Email : niloferscribes@gmail.com

================================================================================

KASHISH voted Top 5 Coolest LGBT Film festival in the worl

Only Indian festival to be featured in MovieMaker Magazine’s annual coolest film festivals from around the world

KASHISH Mumbai International Queer Film Festival has been voted MovieMaker Magazine’s 2013 Top Five Coolest LGBT Film Festivals in the world. KASHISH, which debuted in 2010, is South-Asia’s biggest and India’s only mainstream LGBT film festival.

Festival Director Sridhar Rangayan says, “I cannot even say this is a dream come true because we never even dreamt of something like this! When we started KASHISH, we just wanted to provide a platform where everyone could watch international quality gay and lesbian films without shame or fear in a mainstream space. We never ever thought our festival will grow so big in just four years. It is absolutely the hard work of our organizing team and volunteers and the great enthusiasm and support of the audiences. KASHISH not only celebrates good cinema, but highlights hopes, desires, struggles and victories of the LGBT communities around the world. KASHISH is our way of raising the rainbow flag high above proudly.”

In its citation, the magazine says, “Kashish means attraction or allurement in Urdu — a word we’d like to incorporate into our vocabulary”.

“We are truly humbled and happy that our efforts are acknowledged and appreciated on a global platform. While KASHISH being in the top five Coolest LGBT film festivals will surely boost up our morale, we take this opportunity to thank our partners, supporters and Indian queer community whose synergy has taken KASHISH to these heights and hopefully will continue to do so in the coming years!”, said Saagar Gupta, Director of Programming.

MovieMaker, which has been publishing its annual list of coolest film festivals from around the world every year, decided this year to add niche categories like Documentary and Horror/Sci-Fi Festivals, Short Film and Comedy Festivals and Environmental/Social Cause /Women’s Film Festivals, LGBT and Ethnic/National Film Festival and asked their readers to nominate and vote for what they see as the coolest. The definition of coolest was seen as a combination of quality cinema, great parties, alternative venues, shoestring-budget, hyper-indie films, the opportunity to gawk at celebrities and connect with fellow movie makers – a mix that they might not get to see anywhere else! Over four months, they received more than 15,000 votes and used a specialized visual survey platform to finalize the audience favourite winners.

KASHISH was the only Indian film festival be featured in the magazine’s annual coolest film festivals list.

The fifth edition of KASHISH is scheduled to be held May 21 – 25, 2014. Film submissions have already opened and the festival hopes to bring a larger program of qualitative LGBT themed films. KASHISH is the first and only gay & lesbian film festival in India to be held in a mainstream theater and the only queer festival to receive clearance from the Ministry of Information and Broadcasting.

The four successful editions held in 2010, 2011, 2012 and 2013 have screened around 110-132 films from 25-40 countries every year. The festival has been supported by a number of Bollywood celebrities, filmmakers, actors and writers, as well as many international filmmakers and film festivals.

KASHISH 2014 Online Film Submission Form can be accessed at https://www.surveymonkey.com/s/K2014-FilmSubmissionForm

Festival Website: http://www.mumbaiqueerfest.com/

Facebook: http://www.facebook.com/Kashish.MIQFF

Twitter: http://twitter.com/KashishMIQFF

4 Attachments

===============================================================================================

Who is Salman Khan’s dream girl?

With the wedding season approaching one would certainly hope that Salman would think of settling down. However there is still something holding him back! If you think this hunk is refraining from tying the knot due to his pending court cases, you may have to think a little harder!

While Salman is the heartthrob of many, sources have revealed to zoOm that this hunk is still searching for his ‘Dream Girl’. Close friends and family have finally disclosed what qualities attract the Dabangg Khan.

With Salman’s juicy affairs is it pretty common for him to pick someone from tinsel town. However it looks like there is someone else who has caught his attention! So who is the Glam girl this time? Well, it looks like the actor has decided to settle down for a simple lass who has no connection with B-town.

While Salman has had his tryst with the sexy Bachelorettes from the industry, sources mention to zoOm that the star is looking for someone diabolically opposite this time! In fact his final pick will be a mature and family oriented girl! His choice may close doors for some but it seems like it has opened them for his million instead! Stay tuned to Planet Bollywood News every day at 7 pm on zoOm – India’s No. 1 Bollywood Channel.

Regards,

Gitanjali Khatau

GITANJALI KHATAU

================================================================================================

n Einstein & Shakespeare Act! Gaurav Dagaonkar’s promising Bollywood Journey!

An alumnus of the prestigious IIM-A, a music album titled ‘College Days’, and creating his own band ‘Synchronicity’, Gaurav Dagaonkar is fast making a name in Bollywood in the category of upcoming music directors.

Gaurav currently awaits the music release of Shekhar Suman’s directorial debut film, ‘Heartless’, for which he has composed music and says, “I am happy about my music in the film as we have put a lot of soul into it, and I’m confident that the songs will be chartbusters. I can’t wait for the music to be released.” Sonu Nigam, Arijit Singh Sunidhi Chauhan, Neeti Mohan and Mohit Chauhan are the singers who have sung for Gaurav’s composition for the film.

Gaurav, having a strong academic background, has recently formed a band ‘Synchronicity’, which renders mash-ups of both classic melodies as well as current Bollywood and English numbers and is very popular, both on YouTube as well as in the live shows circuit.

“The music of ‘Heartless’, which is slated to be out in the coming month, is the conquering of a milestone” says the talented Gaurav, who has managed to do some work in Bollywood, which has already brought him recognition, but he wants more. Gaurav has been a music director for one of Vikram Bhatt’s movies, and he has composed & written a song sung by maestro, Rahat Fateh Ali Khan, which gained overnight popularity for the music video crossing a million hits on social media!

Heartless will be Gaurav’s next big thing, prior to which he has composed for the Akshay Kumar & Sonakshi Sinha starrer ‘Joker’, in which his item song ‘Kafirana’ (I Want Just You), picturized on Chitrangada Singh, became a chart topper.

Gaurav certainly doesn’t want to stop here. The tall & handsome artiste says, “I have always been interested in music right from the beginning. Then Bollywood happened, and I love it here. For now I want to compose songs that will stay with people for a long time.”

-

Regards

Sanchita Singhania

Piicture N Kraft

=========================================================================================

‘Wake Up’ to New Opportunities with Monster India

We wake up every morning; follow our usual routine, sleepwalk our way to work, complete our average jobs. Are we happy doing this? The question persists…Do we love our job or just going through the motions of work?

Monster India launches a new campaign ‘Wake Up’ with an aim to jiggle the passive jobseekers to take an action!

New Delhi, November 27, 2013: Monster India, one of the leading online career and recruitment solutions provider and flagship brand of Monster Worldwide today announced the launch of its disruptive digital campaign: ‘Wake Up’. The campaign aims to take Monster’s value proposition of Find Better to the next level thereby enabling jobseekers with Better Access, Better Connections, Better Jobs.

Monster India launched its new brand positioning of ‘Find Better’ with a tag line- Get lucky. Get Active on Monster. The company is all set to move to the next level as ‘luck’ would favor those who look for ‘Better’ and to ‘Find Better’, one needs to ‘Wake Up’ to the new opportunities.

The campaign addresses a vast majority of passive jobseekers who make do with their average jobs, ignorant of the limitless opportunities that exist. The campaign urges them to rise above mediocrity, ‘Wake- up’ to their true potential and capitalize the opportunity.

Commenting on the launch of the ‘Wake Up’ campaign, Sanjay Modi, Managing Director, Monster.com (India/Middle East/Southeast Asia) said, “With the new ‘Wake Up’ campaign we take our value proposition to the next level by giving a wakeup call to passive jobseekers who are somehow going on with their routine jobs but don’t feel in control to change it. ‘Wake Up’ campaign is our effort to reawaken their sense of curiosity, control and optimism and communicate a positive ‘call to action’ by emphasizing that there is a better opportunity out there.”

“The recent global survey conducted by Monster and Gfk, strengthens our confidence that India needs a “Wake Up” call. As per the research, 70 percent people have expressed that they are content with their current jobs but they are not. From the feedback received, it appears that they would like to explore opportunities. Hence, ‘Wake Up’ call is targeted at this vast majority of people who need to make the most out of the opportunity that exists out there,” he added further.

‘Wake Up’ is a unique proposition that uses interesting relatable characters to convey the core message strongly. The serious message of ‘wake up to the new opportunity’ is communicated in a unique and creative fashion with the use of animation that e-recruitment category in India has never seen. The campaign conveys the message in a direct, clean and humorous manner.

The series of ‘unbranded’ teaser videos have generated curiosity about the campaign. All the characters in these humorous teaser videos have been seen trying to ‘Wake Up’ a sleeping man who despite their efforts does not wake up. Today we unveil the main and the concluding video with the main character: a Fish. It is eventually the ‘Fish’ in this man’s dinner plate that wakes him up by talking to him and telling him the fact that unlike the ‘Fish’, he still has a chance to ‘Wake Up’ and take action.

The ‘Wake Up’ campaign has been conceptualized to engage the users. Monster India is asking users to create their own wacky videos on the ‘Wake Up’ theme and upload them online or on social media platforms. The shortlisted ones will be promoted on Monster India Facebook page. Monster India is also set to launch a ‘Wake Up’ application on Facebook to sustain the user engagement.

“We are confident that the new campaign will resonate with jobseekers thriving in the digital sphere enjoying high social media and video consumption,” added Modi.

“We had to come up with a creative idea that would not just make people sit up and notice but actually wake them up. So we thought of several ideas and ways to wake people up. Need we say, we put those many waking hours! We had a ball too, going from fiction to mythology to the jungles and almost everywhere. So while a shrilly opera singer, a bleating sheep and a goofy Tarzan try to wake up our protagonist, we had to go underwater to find the ideal one to wake our guy up – someone more dead than him!”, said Titus Upputuru, National Creative Director, Dentsu Marcom.

About Monster India:

Monster India, one of India’s leading online career and recruitment resource, works for everyone by connecting job seekers across industry verticals, experience levels and geographies instantly with leading employers. Monster India’s cutting edge technology provides relevant profiles to employers and relevant jobs to jobseekers.

Monster India started operations in 2001. Headquartered in Hyderabad, the company has an established presence in 11 other cities of India viz., Mumbai, Delhi, Bangalore, Chennai, Pune, Kolkata, Ahmadabad, Baroda, Chandigarh, Jaipur and Cochin.

Monster’s initiative ‘Rozgarduniya.com’ – a job portal exclusively for jobseekers in rural India, in collaboration with ITC e-Choupal enables employers in corporate India to connect with rural talent, thus removing the traditional barriers they face in this process.

Monster India partnered with DishTV to bring the first ever job search “Monsterjobs Active” on TV. Convergence of the Internet and TV medium made job services easily accessible to TV viewers across all cities bridging the unmet need of the audience for whom access to the internet is limited.

As an Internet pioneer, more than 200 million people have registered on the Monster Worldwide network. Today, with operations in more than 40 countries, Monster provides the broadest, most sophisticated job seeking, career management, recruitment and talent management capabilities globally.

For more details contact:

Nidhi Verma

Nidhi.verma@monster.com

+919560155115

Hemali Bhutani

Hemali.bhutani@bm.com

+919811733347

Links to the Videos: http://125.21.190.99/Monster.com_Wake_Up_Videos.zip

=========================================================================================

10,000 women register for HCG Pinkathon in 2013

Pink Sister Bipasha Basu supports event for second consecutive year

Mumbai, 27th

Show more