We are in a time where we find out through Facebook that our school friend just got married. And of course, there is a stream of congratulating comments & ‘You look so beautiful’ comments!
Look what 10 years of Facebooking has done to you (2004-2014).
The original socializing has gone ‘poof’ up in the air.
You meet someone, you attend a party, a concert, a family function, a baby shower, the graduation ceremony & all of that, but have you realized that most of us do not actually attend it. We are busy clicking with our best dress on & the best pose possible to show the world. All the clicks end up on your friends & family newsfeed. And based on the likes & comments you decide which the best picture. And all you remember in the future is, the ‘pictures’. The memory of that occasion is gone down the drain.
Too much of mobile phones, capturing, shooting never allows us to enjoy the moment. Everyone wants to capture the moment, when the best thing to do is to ‘live the moment’.
Research shows that most people who spend maximum time of the day on Facebook are depressed, upset, jealous or isolated. The most common emotion aroused by using Facebook is envy. People start comparing themselves with their peers, friends & cousins on this social media sight. Checking out photographs, check-ins, and achievements makes you automatically compare your life with the others, and usually end up thinking your life could be better if it was like theirs.
Coming to the good part, it has been revolutionary for the brands, local or global. With so many people lingering around in Facebook, on an average 6.75 hours, the opportunity for brands has no ends. Influencers are on their toes to make us buy things online through Facebook, things we might never need/use.
With this reality check, we just need to understand that Facebook is just a virtual social media site which should not overshadow the real social life, which is much more fun.
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