PR Account Executive / Technical Marketing
Location: Luton
Package: £24,000-30,000
Our client is a specialist and fast-growing PR and marketing company, they are looking for electrical or mechanical engineers who want to make the most of their technical qualifications but who might not necessarily want to pursue a career with a 'straight-forward' engineering company.
They have a growing and diverse range of very well known clients in the industrial, oil and gas and construction industries and need people who understand the fundamentals of engineering and who would be excited by joining a company which prizes these skills highly (especially if they are coupled with language skills).
They are looking for graduates or people looking for a second job who will want to learn about the disciplines of PR and marketing and to enter an environment where the bringing together of these PR skills with technical knowledge can lead to rapid career advancement, a good salary and benefits (with the opportunity for regular bonuses) and a high tempo, friendly working environment.
Entering the business as an account executive means learning how to thrive in the pan-EMEA technical PR sector from the ground up. You'll receive a mix of both professional and on-the-job training which will give you an insight into the media, the chance to create content across multiple platforms from press releases to Twitter and the opportunity to support our clients at trade shows and events from the N.E.C to Abu Dhabi!
Key Duties
• Liaising on a daily basis with clients and the media, often via telephone and email
• Relationship building and networking with colleagues, clients and the media
• Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for clients
• Working as part of an account team to develop client proposals and implement the PR activity
• Preparing regular client reports and attending client meetings
• Researching, writing and distributing press releases to targeted media
• Promoting news stories and features to the media, known as ‘selling in’
• Collating, analysing and evaluating media coverage
• Event management, including press conferences and promotional events
• Attending and promoting client events to the media
• Assisting with the production of client publications, such as in-house magazines
• Coordinating studio or location photography
• Undertaking research for new business proposals
• Monitoring social media and distributing social media material on behalf of clients
Unfortunately, due to the high volume of applications, we are only able to contact shortlisted candidates.
Luton £24000-30000