Organizations In Search Of Growth Must Consider Macro Forces
Burgeoning money supplies in both the US and China have fueled an indefensible growth post Global Financial Crisis. Since 2000, the money supply has tripled from $6000 USD billion to 12288.10 USD billion in November of 2015 (see Figure 1). Since 2005, china’s money supply has grown 7X from 20000 CNY Billion to 137400 CNY Billion in November of 2015 (see Figure 2). While this level of money supply growth would normally cause inflation, income inequality has played a key role in keeping inflation in check because the richest 1% of people in the world now own more than 50% of global wealth (see Figure 3)
20160107 News Analysis: In Search Of Growth Amidst Digital Disruption from Constellation Research on Vimeo.
Figure 1. Massive Growth In US Money Supply M2 Shows Tripling since 2000
Figure 2. Chinese Money Supply (M2) Has Increased Seven Fold Since 2005
Figure 3. By 2016, The Top 1% Will Have More Than 50% Share Of Global Wealth
Lesson 1 – Transform Business Models And Engagement
Lesson 2 – Keep The Brand Promise
Lesson 3 – Sell The Smallest Unit You Can
Lesson 4 – Know That Data Is The Foundation Of Digital Business
Lesson 5 – Build For Insight Streams
Lesson 6 – Win With Network Economies
Lesson 7 – Humanize Digital With Digital Artisans
Lesson 8 – Democratize Distribution With P2P Networks
Lesson 9 – Deliver Intention Driven, Mass Personalization At Scale
Lesson 10 – Segment by Digital Proficiency Not Age
Digital Disruption, Technology Startups, And Mergers Drive Growth
Investors tasked to achieve growth have mostly approached the challenge by:
Pushing for mergers and acquisitions
Investing in technology startups
Investing in startups with disruptive business models
The result has been an average age of company on the S&P 500 down from 60 years to 15 years and 52% of the Fortune 500 merged, acquired, gone bankrupt, or fallen off the list since 2000. Even worse, the proliferation of bets in these three categories is exacerbating the number of organizations in the market and reducing the number of growth options
The Bottom Line: Digital Darwinism Is Unkind To Those Who Wait
Organizations focused on jump starting growth must begin their transformation to a digital business. With fewer and fewer companies surviving as margin based businesses, those organizations building new digital business models will be rewarded with growth valuations. As the winner takes all market continues, digital transformation is a key lever in the ability to grow profits, expand markets, and dominate a market.
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Resources
Event Report: Inside The Apple #SpringForward Event
News Analysis: Rumors On Apple’s Foray Into Cars “Project Titan”
News Analysis: Inside the First Industry-Specific Mobile Apps by the IBM MobileFirst for Apple iOS Partnership
News Analysis: Going Deeper Into The Apple And IBM New Business Model Alliance
Quips: Digital Transformation – Defining The Fundamental Elements For Digital CXOs
Personal Log: Coming soon! Disrupting Digital Business – The Book
News Analysis: Adobe EchoSign’s Electronic Signatures Goes 100% Mobile
Monday’s Musings: Who Gets To Be A Chief Digital Officer?
Monday’s Musings: The Seven Rules For Digital Business And Digital Transformation
Tuesday’s Tip: Five Steps To Starting Your Digital Transformation Initiative
Monday’s Musings: What Organizations Want From Mobile
Research Summary: Economic Trends Exacerbate Digital Business Disruption And Digital Transformation (The Futurist Framework Part 3)
Research Summary: Five Societal Shifts Showcase The Digital Divide Ahead (The Futurist Framework Part 2)
Research Summary: Sneak Peaks From Constellation’s Futurist Framework And 2014 Outlook On Digital Disruption
Research Report: Digital ARTISANs – The Seven Building Blocks Behind Building A Digital Business DNA
Research Summary: Five Societal Shifts Showcase The Digital Divide Ahead (The Futurist Framework Part 2)
Research Summary: Next Generation CIOs Aspire To Focus More On Innovation And The Chief Digital Officer Role
Trends: [VIDEO] The Digital Business Disruption Ahead Preview – NASSCOM India Leadership Forum (#NASSCOM_ILF)
News Analysis: New #IBMWatson Business Group Heralds The Commercialization Of Cognitive Computing. Ready For Augmented Humanity?
Harvard Business Review: What a Big Data Business Model Looks Like
Monday’s Musings: How The Five Consumer Tech Macro Pillars Influence Enterprise Software Innovation
Tuesday’s Tip: Understand The Five Generation Of Digital Workers And Customers
Monday’s Musings: The Chief Digital Officer In The Age Of Digital Business
Slide Share: The CMO vs CIO – Pathways To Collaboration
Event Report: CRM Evolution 2013 – Seven Trends In The Return To Digital Business And Customer Centricity
News Analysis: Sitecore Acquires Commerce Server In Quest Towards Customer Experience Management
News Analysis: Salesforce 1 Signals Support For Digital Business at #DF13
Research Summary And Speaker Notes: The Identity Manifesto – Why Identity Is At The Heart of Digital Business
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