Thanks everyone for tuning in today – we are, as we stated on the last show w Arash, taking our focus out of specifically China and today we’re going to the Philippines! We interview my friend and social media marketing guru Jonha Reveseencio about digital marketing outreach campaigns. This is a critical thing for getting ROI from social media – and this is where all that work building up trust and content on your social media accounts turns into gold. I won’t spoil it too much and leave it to Jonha to discuss so let’s listen in:
Jonha Revesencio
One of the Most Followed Google+ Users (Individuals) in the Philippines, Social Media Speaker, Top 500 Community Managers Globally, Huffington Post Contributor
Philippines – Social Media in Asia Insights, Top 500 Community Managers Globally, Digital Marketer, Speaker, Huffington Post Blogger
Topics covered in this episode
Introduction of Jonha Revesencio
Digital outreach, I caught that on your most influential leaders in the Philippines tech scene page that this is your speciality – can you help define what that is for our listeners today?
What are some types of digital outreach initiatives or campaigns a person or company can do?
how developed does a social media page have to be to start doing this kind of outreach? Developed as in can it be a new account, with a new profile photo or should it be a year old with consistent postings and a following?
Is a personal brand better or different from a business brand?
How does outreach differentiate from different social platforms – say twitter, facebook, linkedin, google plus as the 4 main ones for now? —> meaning – the method of doing outreach on these platforms
What is your favorite Social channel for doing outreach?
how to get blogger attention on outreach
Any tools you use to manage this?
What are some case studies of a digital outreach campaign?
How much time and effort to see some effects?
heart ware – hard ware
Thanks so much Jonha Revesencio for coming on the show – how can listeners engage with you? twitter , fb, blog etc?
Mentioned on the show
Jonha Ducayag Revesencio is a Storyteller, one of the Top 500 Community Managers Globally and a RebelMouse Wizard. Learn more about her through her blog, Social Media and Social Good. For collaboration and consultation, you may reach her by emailing: jonharules@gmail.com or connect with her on Twitter (@jonharules) or LinkedIn.
http://asiahack.com/most-influential-leaders-in-the-philippines-tech-scene/
Page 11 of this prezi http://www.slideshare.net/jonharules/how-to-get-influencers-to-write-about-your-startup
Tools / Sites for Outreach
1. Pitchpigeon
2. Presspass.me
3. BuzzStream
Jonha’s Twitter @jonharules
Jonha’s Blog: www.iJustDid.org
So thanks so much Jonha- you did a great job and I think you should also try these podcasts for your social media campaigns. I’m still a bit shy behind the microphone and I have now done over 60 shows in my career. Building trust and relationships online is critical – and we first saw it with websites back in the 90s, turning into blogs, and then social media – and now we can make our own radio shows and television video series! That is so powerful and gives power back to the people!
So I hope you guys can also check out Social Agent .me – we are still working hard on the new UI – which is delayed still but hoping for end of August or Early September – if you sign up now on the site – you’ll get a special perk and notification once we do update our big new update in september -so hope that gets your ears perked up and over to our site
thanks guys and see you next show!
Episode Length: 33:07
Download Options
Direct Download: Right-click here and click “Save As” for a direct download
iTunes: https://itunes.apple.com/hk/podcast/social-agent-podcast/id875787627
Stitcher (android): http://www.stitcher.com/podcast/social-agent-interview-sales-agents-b2b-businesses-on-lead?refid=stpr
The post Social Media & Digital Marketing Outreach Strategies with Jonha Revesencio – SA12 appeared first on Social Agent.