2016-06-16

Our friends at CMG Marketing and Triple Curl Advertising and PR, owners of SHOT Show® Industry Day at the RangeTM have announced that Aero Precision is the event’s newest Supporting Sponsor. The premier pre-SHOT Show event for selected members of the outdoor media and invited buyers, the 12th annual Industry Day at the Range will be held on Monday, January 16, 2017, the day before the opening of 2017 SHOT Show, at the Boulder Pistol and Rifle Range in Boulder City, Nevada. NSSF is the event’s title sponsor.

“As a long-time exhibitor at Industry Day, we are thrilled that Aero Precision has come on board as a Supporting Sponsor,” said Industry Day at the Range co-owner Cathy Williams in a press release announcing the sponsorship. “With the support of so many companies renewing their sponsorships and the signing of new sponsors, we are sold out of Supporting Sponsorships for the 2017 event. Thanks to our sponsors supporting Industry Day, we are able to join together over 2,000 invited key media and buyers where new products are unveiled, tested and analyzed. This event provides a hands-on experience that one cannot get anywhere else.”

“We are excited to sign on as a Supporting Sponsor for Industry Day at the Range 2017. This increased sponsorship will allow our growing company to better showcase our full suite of products, including offerings from our subsidiary companies Ballistic Advantage and VG6 Precision,” said Brian Deal with Aero Precision. “Industry Day gets bigger and better every year, and we exhilarated that Aero Precision can be a part of it.”

Exhibition space at the 2017 Industry Day at the Range is available with or without shooting bays, though CMG tells us that rifle, shotgun, airgun and archery shooting spaces are now extremely limited. Keep in mind that exhibitor registration for Industry Day at the Range is open to both current SHOT Show exhibitors and those on the waiting list for show floor space. In fact, we specifically encourage those manufacturers, especially those new to the industry, to explore the opportunity offered to them by this event, as they wait for positioning in the Sands Expo Center. SHOT Show represents the start of the outdoor sports show season for the majority of manufacturers participating in SHOT Show, so even if you are on the waiting list for SHOT Show exhibitor space, setting up for Industry Day at the Range can be your first stop before heading to other shows—but it’s the one stop where you’ll have the media and retail buyers looking for you and your products.

In addition to those limited shooting bay exhibit spaces, limited ATV/truck demo track space is also still available. Registration for non-shooting exhibits will be available through October 1, 2016; booth selection is on a first come, first served basis. To register as an exhibitor, click here. For more information on the features included in each exhibit space, visit the FAQ page. A list of sponsorship opportunities that remain available for this premier event can be found here. Questions? Contact Kelsey Puryear, (843) 410-2739 x102; kelsey@cmgmarketingandevents.com.

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show, Industry Day provides members of the press and retail, wholesale and law enforcement purchasing agents the opportunity for hands on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range. Visit www.SHOTShowRangeDay.com for more information.

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

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