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Vanille Coco by Comptoir Sud Pacifique
Blonde Rose by Clean Reserve
Miss Charming by Juliette Has A Gun
Midnight Fleur by Nest
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In this day and age, launching a fragrance is a marketing necessity for most cosmetic and fashion houses as well as all the major and minor celebrities who are basking in their five minutes of fame.
However, parallel to this rapid development of mass-production fragrances is the ever growing evolution of niche perfumery. Niche fragrances are typical in a sense that they are more personal than the mass produced mainstream fragrances. Their creators use the most precious ingredients in the most unusual compositions and wearing them is more about artistic pleasure than routine perfume application.
Niche perfumers do not believe in advertising and marketing efforts, knowing that “word of a mouth” is the best and most reliable way to create a hype.
When you wear a niche perfume, you don’t just wear a perfume, you wear a story. The perfumer’s ingenuity and the impetus for creating the fragrance that “brewed” inside this person are derived in a liquid form, embodying the story in tangible form.
While designer perfumes strive to stay in vogue with the current and set the future trends, niche fragrances strive to highlight the individuality of the wearer.
Currently Scentbird carries close to 100 niche fragrances from more than 20 fragrant niche laboratories, with the intention of expanding the niche brood with plenty more scents that are shaping and shaking up the niche industry.
Scentbird will celebrate the merry month of May with a delightful niche fragrance: Tocca Florence, while men can enjoy the All-American brand Kenneth Cole and the Mankind Hero as the Cologne of the Month (more information on the brands and the scents of the months in the next few blog posts, so please stay tuned).
If this is your first dive in the scented niche waters, here are 4 recommendations for niche virgins:
Midnight Fleur by Nest
Midnight Fleur, the scented testament to the artistic depiction of nature seen through the eyes of 18th Century British artist Mrs. Mary Delany, grounds you with its multifaceted, vintage floral vibe and beautifully animalic, opulent drydown.
Miss Charming by Juliette Has A Gun
Gloriously crafted rose encased in fruity silk shawl! With its deceiving virginal fruitiness and open rose sensuality, the scent will “trick” you into getting a crush on its innocent prelude, just to experience the X-rated nature in the musky drydown. Whichever side you prefer, falling in love with this scented concoction is simply inevitable.
Blonde Rose by Clean Reserve
A scent that bows to the never-ending exploration of rose, not lacking even one of rose’s sensual, sophisticated but thorny facets. From a brand with a clearly defined identity, this latest homage to rose and clean, inoffensive notes is a mermaid call to all women and men who dare to smell different, yet safely sophisticated.
Vanille Coco by Comptoir Sud Pacifique
The olfactory substitute for perfect getaway, sweet cocktails, coconut scent-laden sunscreens and visions of private islands. Sweet yet addictive, the scent’s notes range from vanilla to coconut milk, dazzled with whipped cream, heliotrope and bananas.
I really hope this guide helped you understand trends in the fragrance and Scentbird’s world, and what’s more important, I hope this guide will help you explore both the niche and designer scents with increased confidence.
For more information on Scentbird and the amazing monthly fragrance subscription services, please visit www.scentbird.com
DISCOVER THE THRILL OF NEW SCENTS
30-Day Supply of a Designer Fragrance
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