2013-07-08

After a long track history of inferior products, both businesses and consumers alike have become more than a little weary of anything that is labelled ‘cheap’. To most of us, cheap means it has been made to a poor standard or has used poorly made materials to create a cheaper version of the same product, but this is not always the case.



What we tend to forget is that cheap can actually just infer the product does not cost much, without a hidden agenda. Cheap Roller Banners are one of those products that are actually just really cheap to produce. They are made from high quality materials to a high standard and are actually more effective and make life much easier than traditional advertising displays. Cheap Roller Banners are not only cost effective, they are also better suited to the job. There are numerous reasons why cheap roller banners are more effective than traditional displays and so this article will look at a selection of these.

Roller Banners are cheap

To focus on the main point, cheap roller banners are incredibly cost effective, not just because they cost very little to produce but also because they last a very long time. Although cheap roller banners are designed as temporary displays, they can be used again and again because of their hardwearing properties. The PVC material that is used to produce these banners is strong and durable, in fact PVC is well known across most industries as being the strongest most durable plastic materials on offer. The reason plastic has to be used is down to the fact roller banners are compacted down during storage and so the material has to be flexible enough to do the job. Although some metals also have flexible properties, they are not able to cope with the stress of being pulled in and out of the protective case. Also the print quality would suffer quite dramatically. PVC is a readily available material so the costs involved in producing the substrate which makes up the banners is minimal. This is the main reason cheap roller banners can be made at such competitive prices.

Less staff are needed to set up an advertising display



One staff member sets up advertising display

Because the materials used to produce roller banners are lightweight, the whole package weighs in at around 5kg. Roller banners come packed into a small housing cassette which in most cases is less than a meter long. This housing cassette is made from aluminium to keep the weight down to a bare minimum and features two feet which act as the base of the stand. As the whole package weighs little more than a small sack of rice it can be carried by a single person, so even if you had a few cheap roller banners to set up you would only need a couple of members of staff as opposed to a whole set up team. With a traditional advertising display such as display boards with metal stands, you would need two people to carry each display and the job would take a good half an hour to completion. This meant you needed to pay staff to help set up, even though their usefulness once set-up was complete was minimal. With cheap roller banners, two members of staff could set up an entire display in a matter of minutes, which makes cheap roller banners much more productive and effective than alternative display tools.

Dispense with the need for a van



Cheap roller banners are compact and easy to transport

With most traditional displays, not only did you need a team of staff to set up, you also needed to transport your display from one place to the next. If it was a small display then you might have been lucky enough to fit it into a large car, but most of the time you would have to resort to hiring a van to take your display to the venue you were advertising in. If you had a team of staff you might have to pay for fuel expenses for a second car on top of the van hire and petrol. You would need to insure the driver on the van for the day as well, so all in all just transporting the display could take up a large amount of your budget.

Cheap roller banners are much more effective in the fact they compact down into a cassette the size of a pool cue case, so even if you had ten displays to transport you would still easily fit them into the boot of a single car. This removes the need for insurance, van hire, fuel costs and possibly car parking, thus making cheap roller banners even more cost effective.

You can design your own banner

One of the most expensive parts of creating any display is the cost of paying someone to design the graphics and text of the display. Unless you were particularly talented at design work, this would either take you a lot of time and effort or cost you a reasonable sum. With cheap roller banners you can easily do all of the design work yourself if you go to the right company to produce them. Some of the more established companies offer a downloadable template with which you can position your graphics and text yourself. The template allows you to check the parts of the banner which will not be visible due to the housing cassette, but also opens up the ability to create much larger displays. With traditional displays, if you wanted a large display board you would need a suitable stand with which to support it, plus the cost of producing a print to this scale would leave you with a pretty hefty bill. Using a downloadable template you can actually spread a large image over a selection of roller banners and ensure the design runs smoothly over from one to the next. When you fix these individual banners together you will then have a large horizontal display which is free standing and cost you very little to produce in comparison to a large display board.

They can be used indoors or outside

This is one of the best qualities of cheap roller banners. Because they are made with a 440 micron PVC substrate they can be used both inside and out. The waterproof and weatherproof qualities of PVC means that your banner will look just as professional whatever the weather. If the printer used the right type of ink, cheap roller banners will not run or fade in differing weather conditions. Also 440 micron PVC substrate features light stopping capabilities, so even if the sunlight is shining on the back of the banner your professional looking graphics and text will not be obscured by even direct sunlight.

The most professional looking banner on the market

If you go to the right supplier, cheap roller banners are actually printed to an incredibly high standard.

The 440 micron PVC substrate can hold a resolution of up to 1440dpi so as long as the printer you choose to produce your cheap roller banner has a good quality printer, your graphics and text will be bold, vibrant and crystal clear. Although there are higher resolutions that can be printed, 1440dpi is the highest you will find available commercially. The sleek and sturdy design of the cassette and bungee pole gives roller banners a minimalistic feel, which when combined with the high quality print makes roller banners look pretty impressive.

Things to watch out for

Not every cheap roller banner is made to the same high standard so it is pretty good advice to check out the company before you place your order.

The Roller Banners Cheap production factory

Because there are literally pages of companies offering cheap roller banners in every search engine, separating the reliable companies from the rest can be a tricky job. The first thing to note is many companies offer a huge range of cheap roller banners at a range of different prices which are representative of the quality. The question is why would you sacrifice quality when you can get a top quality banner from around £30? Many companies will offer a selection of resolutions, inks and optional extras in order to get you to upgrade your order and spend more money, but there are a few well established companies that understand quality is everything. The best roller banner printers will offer the highest print quality at competitive prices rather than the option of cheap banners made to a poor standard.  The other important thing is to check the materials used in producing the banner. If the printer does not specify the material they use on their website then it is probably good advice to find another, as the only suitable material for top quality cheap roller banners is a 440 micron PVC substrate. It is not unheard of for companies like start-ups or SMEs looking to undercut the competition to use inferior materials to allow them to do this.

Other products on the market

There are other types of cheap display that are available from most suppliers of cheap roller banners. PVC banners are similar to roller banners although they are not standalone and so require some form of fixture to be attached to. These banners are much like cheap party banners you might see in a party shop, but unlike cheap party banners, PVC advertising banners are made from the same 440 micron PVC substrate as cheap roller banners. This makes them very useful for situations where you have limited space such as market stalls. The other common display which is a lot more expensive than cheap roller banners or PVC banners, is the pop up display banner. This large display is designed for situations where you really want to get your audience’s attention.  You need about 3 x 1 meter floor space in order to set one of these up, so these are most suited to trade fairs and other large scale exhibitions.

Where to buy cheap roller banners

If you are looking for a good supplier of cheap roller banners, Roller Banners cheap is one company which is well established and offers one of the highest print qualities on the market. Their selection is simple and all of their banners are made from high quality materials and inks. They are renowned for their excellent customer service and offer a good range of different products like cheap roller banners, PVC banners and pop up displays.

 

The post Are Cheap Roller Banners Cost Effective? appeared first on Roller Banners Cheap.

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