THESE DAYS, CONSUMERS ARE MORE DISCERNING ABOUT GOOD PACKAGING WHEN THEY BUY PRODUCTS DISPLAYED ON THE SHELVES
Toys represent just one product area that can benefit from the many advantages offered by clear plastic boxes
by HLP Klearfold
They want to ensure that they are getting exactly what they’ve paid for. The first thing they do is to check for the look and quality of the products. This is where clear plastic boxes are a key asset in the marketing process.
On top of that, when it comes to items such as toys and gifts, the clear plastic and its shiny effect considerably increase impulse purchasing at the point of sale.
By allowing consumers to see through the plastic material for a clearer look at the contents, transparent containers help boost customers’ confidence in the product.
These boxes enable consumers to verify for themselves the product packed within – its exact look and the quality of its materials.
POSITIVE FEEDBACK
Feedback from consumers in major markets shows that many of them believe articles packed in high-quality plastic boxes are more reliable, and of higher value.
They scrutinise trends in the European and Japanese markets, where manufacturers are using clear plastic boxes for packaging their products.
As consumers are confident that these goods are more valuable, they are willing to pay higher prices for them.
HLP Klearfold’s clear plastic boxes are superior to normal plastic containers because of certain features.
These include strong wearability, anti-static performance, and few water ripples and crystal grains. Two other features are of utmost importance: high-impact strength and high transparency.
Products in the 21st century are shipped all over the world, and are ‘on the road’ for a long time before landing on display shelves.
Weather conditions can affect the quality of low-impact plastic boxes. Some low-impact transparent cartons can become brittle, and they will be susceptible to shattering when the temperatures plunge in winter.
SERIOUS WEATHER PROBLEMS
The effect of cold weather on these low-impact ordinary boxes is more serious in the cities of the North with extremely-low temperatures.
Gifts, too, can be enhanced by the transparency and
shiny effect of HLP’s high-quality plastic containers
This was demonstrated years ago when many low-impact plastic boxes, despatched to Northern Ireland by a contract-packing company, shattered due to the effects of the cold – thereby losing time in product delivery and incurring serious time delays to the end user.
During the processes of ‘production, packaging, transport, and shelving’ of low-impact plastic boxes, accidents are unavoidable. This can lead to flawed containers if the material employed is of poor-impact quality capacity.
Such flawed low-impact plastic boxes can tarnish the image of a manufacturer’s products. Consumers will assume that the products inside the boxes are similarly flawed, even though they have no obvious defects.
Naturally, consumers will select other products with perfect packaging. This leads to losses for the manufacturers who’ve packaged their products in flawed low-impact plastic boxes. The more flawed low-impact plastic boxes they had used, the higher will be the ‘discard rate’.
Clarity is highly valued in the choice of clear plastic boxes used for packaging products. Studies have shown that consumers favour purchasing goods that can be clearly seen.
In such cases, highly-transparent clear plastic boxes are important as they allow consumers to have a definite view of the products being purchased.
Business-savvy manufacturers will therefore employ such clear plastic boxes to package their products, as they know that this type of packaging helps to boost the buying desires of consumers, and leads to higher sales.
MATERIAL CHOICE CRITICAL
There are many different types of clear plastic boxes in the market with differing qualities. Choice of materials is highly critical in producing clear plastic boxes to ensure that they offer the right features. A poor-quality domestic blister piece with poor-impact strength, and low transparency, will result in a poor-quality clear plastic box.
This is why our company, a specialist in clear plastics boxes, selects the highest-quality material for making its containers.
The company utilises imported A-Grade PVC/PET/ PP material, with special high-impact grade substances added so that they have strong anti-shatter capacity to meet all industry standards.
They can also withstand extremely-low temperatures, and these superior plastic materials also guarantee high transparency.
HLP Klearfold has more than 43 years expertise in making clear plastic boxes, and uses the first-class material to ensure top-quality products.
It is no wonder why this company can become one of the world’s largest and most experienced producers of plastic folding cartons.
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