Realadventuresfromamomof3.blogspot.com

Yesterday, Danish architect Bjarke Ingels laid the first brick for the Lego House, a museum devoted to every kid's favorite building block, in the Lego company's historic home of Bilund, Denmark. Naturally, the first brick was made to look like an old...

‘Lego Friends’ is a relatively new branch of the traditional Lego building block brand. It consists of doll-like Lego figurines that are geared more toward little girls than traditional Lego kits. Now, to the excitement of Lego-loving girls everywhere...

Target made a big deal last month about how they were taking down the signs designating toys being for girls or boys. I was a little startled by this, because I was pretty sure that I’d never actually seen a sign designating the girls’ aisles and the...

Recently, we wrote about a petition from mom Melissa Wardy for Lego to release a set of female scientist figures. After seeing that only 16 percent (11 percent if you don’t count the Lego Friends line) of Lego minifigures are females, Wardy knew...

While some toy companies are giving up on long-held preconceptions about gender-specific products, LEGO has gone the other way. Shedding its gender-neutral past, the company now makes toys specifically targeted at either girls or boys. These products...