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Dina El Banna Marketing Director, Global Growth Markets, Avaya “Today’s CMOs have transformed themselves into brand and trade evangelists as traditional brand marketing efforts alone will no longer help in sustaining the growth of an organization. The...

The days of simple endpoint protection are over. Scanning and screening for malware has become a very complex process, and most traditional anti-malware tools only find a small fraction of potential infections. Nowadays there are numerous advanced endpoint...

As developers for tablets and smartphones we like to keep abreast of the latest mobile technology developments . This is a daily digest of mobile development and related technology news gathered from the BBC, the New York Times, New Scientist and the...

Measurement matters now more than ever. Marketing technology advances have made it easier and more affordable to connect activities to outcomes, but marketers are largely dropping the ball when it comes to monitoring, reporting, and improving performance...

“As big data continues to grow, the most successful, competitive organizations will be the ones with the ability to turn that data into game-changing paths to new revenue opportunities and operational effectiveness.” - Booz Allen Hamilton...