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With last month’s news of Biz Stone’s entrance into the flourishing Indian entrepreneurial economy—Stone described Lookup founder Deepak Ravindran as “an amazing person and inspiring entrepreneur”—we feel compelled to document the continually rising...

Goa always brings to mind relaxed vacations, but dig a little deep and you’ll find that a startup ecosystem in the state is thriving despite the odds. YourStory spoke to several of these daring young entrepreneurs – most with no connection with tourism...

If you’re a marketer at a small- or medium-sized business (SMB), you’re likely no stranger to wearing many hats and thinking of creative methods for doing more with less. And while your earned, shared and owned media efforts may be overflowing their...

The first step in developing a marketing plan is to become obsessed with knowing your audience. That’s right, obsessed. It doesn’t matter how much money you spend on Google Adwords, or how many conference booths you rent out if you are off-course with...

If there’s anything that keeps freelancers up at night, it’s money. According to the 2012 Freelance Industry Report, “finding clients” and “feast or famine cycle of work” are the two biggest challenges faced by freelancers. In a more recent survey conducted...