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It’s ironic that an industry built on the idea that it can cut through the clutter of traditional marketing is becoming a pretty cluttered space in its own right. But that’s what happens when you become successful—everybody wants a...

Share 20 PPAI Pyramid-Winning Programs Share The Ins And Outs Of Their Sweet Success For almost 60 years, the PPAI Pyramid award has been the award to win, because it’s the ultimate recognition for distributor excellence in promotional program creativity...

Dueling Operatives:  Casting Shadows and Light In the time Bourne’s been off the grid, he’s changed a great deal.  Greengrass says: “We find Bourne on the Greek/Macedonian border, and he’s conflicted, restless, and we don’t know why.  So, what’s happened...

92.7 BIG FM celebrates Music Maestro Khayyam’s 88th Birthday on ‘Carvaan-E-Ghazal with Talat Aziz’ ~ Ghazal Maestro Talat Aziz, the host of ‘Carvaan-E-Ghazal’, to present a special episode featuring music stalwart Khayyam...

The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...