2013-03-02



FIAT Group Automobiles India Pvt. Ltd inaugurated its independent exclusive dealership at Bangalore today. Vecto Motors, its exclusive world class dealership is located at 58/1, Hosur Main Road, Singasandra, Bangalore – 68. The facility comprises of a 5,750 sq ft showroom space to display 5 cars and a 10,000 sq ft state of the art workshop to ensure commitment to serve the customers beyond expectations.

The dealership was inaugurated by Mr. Enrico Atanasio, Managing Director, Fiat Group Automobiles India Pvt. Ltd

Speaking on this occasion, Mr. Enrico Atanasio said: “FIAT India views Bangalore as a very strategic market and the inauguration of an exclusive dealership is in accordance with our strategy to capitalise on this potential. We are confident that our association with Vecto Motors will play a crucial role in identifying the customer base and enhancing customer experience in Bangalore. With Vecto Motors, we are associated with a partner who has over 22 years of experience and market knowledge of the automobile trade”

FIAT India is aggressively focussing on increasing its footprint in India and this launch is in continuation of its rapid expansion strategy. In order to offer excellent brand experience to both existing and potential customers FIAT India is opening an exclusive showroom and a workshop at Bangalore with Vecto Motors that are well known for their commitment to service. Vecto Motors has extensive experience in the automobile retail trade and has successfully managed dealerships for auto giants like Tata Motors and Yamaha.

Mr. Premanand Shenoy, Managing Director, Vecto Motors said, “FIAT cars are prominent all over India for their aesthetic design and their engineering superiority. We are extremely proud to become exclusive dealers of FIAT Group Automobiles India Pvt. Ltd in Bangalore and with an experienced management team and well trained technicians we are confident of replicating world class dealership and after-sales experience to the car buyers here”

FGAIPL is striving towards delivering world class sales and after sales experience along with developing strong consumer connect. With close to 22 years of experience in automobile trade, Vecto Motors was a natural choice, said Mr. Enrico Atanasio. The dealership exclusively caters to FIAT India and will retail its two existent models: Linea and Punto of its Absolute editions along with a series of new launches slated to hit the Indian shores in the coming years. The launch of this dealership is the latest episode in FIAT India’s commitment to expanding its network in the country.

FIAT India also inaugurated another exclusive dealership Aadya Motors at No 9, Bel Air Drive, Mekhri Circle, Bellary Road, Bangalore 560032 today. The facility comprises of a 6,000 sq ft showroom space to display 5 cars and a 10,000 sq ft state of the art workshop to ensure commitment to serve the customers beyond expectations

Aadya Motors has extensive experience in the automobile retail trade and has successfully managed dealerships for auto giants like Tata Motors, Kinetic and Ducati

About Fiat Group Automobiles India Private Limited (FGAIPL)

FGAIPL is a fully owned subsidiary of Fiat Group Automobiles SpA, Italy. The company was incorporated in Mumbai, India, in March 2012 and will distribute FIAT and Jeep vehicles in the country through an independent dealer network. The company is currently selling the FIAT Linea and Punto models, which are manufactured by the Tata-Fiat joint venture. The company in India will have around 100 employees and plans to have 120 dealers by the end of 2013.

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, Mopar, SRT and Fiat vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.

Headquartered in Auburn Hills, Mich, Chrysler Group’s product lineup features some of the world's most recognizable vehicles, including the Chrysler 300 and Town & Country, Jeep Wrangler, all-new Dodge Dart, Ram 1500, Jeep Grand Cherokee SRT8 and Fiat 500. Fiat contributes world-class technology, platforms and powertrains for small and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

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