2016-10-23

IgnitionOne

IgnitionOne integrated technology makes it easy for marketers to know a person’s level of engagement across paid, earned and owned marketing, paving the way to a faster, smoother customer journey. IgnitionOne’s Digital Marketing Platform enables marketers to centralize, manage and optimize digital media across Search, Display, Social and more – as well as personalize their website — while providing full visibility over cross-channel attribution. At the core of IgnitionOne’s Marketing Platform is proprietary Score-Powered Marketing (SM) capabilities, which determines the highest value audiences in order to inform the delivery of the right message, at the right time, at the right price – both on- and off-site. IgnitionOne’s marketing technology and services simplify the task of identifying and engaging your audiences at key moments of influence across channels including search, display, social and more – including the marketer’s own website — on any device consumers prefer to engage.

IgnitionOne’s solutions convert more visitors, improve return on advertising spend, and boost customer lifetime value. At the core of IgnitionOne is its proprietary Score-Powered Marketing (SM) algorithms, which measure the historical and real-time behavior of each individual visitor — including the products and services of most interest, and their likelihood to convert. IgnitionOne then leverages this score to activate audiences across digital channels, personalize website content, and more — dramatically improving marketing results. You can use the IgnitionOne Platform to power your digital marketing – or use it to enhance the technology that you already use. IgnitionOne is a global leader in cloud-based digital marketing technology providing a world-class proprietary platform and expert services to improve digital marketing performance.IgnitionOne’s integrated Digital Marketing SuiteSM (DMS) empowers marketers to buy, manage and optimize digital media across Search, Display, Social and Mobile, understand client users through Data Management and Cross Channel Attribution, while helping to optimize conversions on a marketer’s website through Marketing Automation. At the core of the DMS is the proprietary User Engagement Score Algorithm which determines the value of a user in order to automate the delivery of the right message, at the right time, at the right cost, to a marketer’s users, on and off their website.

IgnitionOne

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