NEW DELHI (INDIA): New Delhi-based Fore School of Management has come forward to support the call of ‘Clean India’ given by the Indian Prime Minister Narendra Modi.
It has decided to actively participate in the campaign. The institute aims to arrange visits for its students and faculty members to resettlement colonies, J.J. clusters and urbanised villages of Delhi, in order to create awareness about cleanliness from this month onwards.
Dr Jitendra K. Das, director, Fore School of Management (formerly founder dean of the Noida campus of IIM-Lucknow), said, “The Prime Minister has raised a genuine issue at the right time. From time to time, international visitors and tourists have raised concerns about pollution and general level of cleanliness in our country.
He further added, not only is this a poor reflection on us as a nation and a society but, indirectly, it also prevents us from full realisation of our potential in terms of tourism, trade and business. As educated and progressive citizens, it is our duty to take part in this campaign. As an educational institution, we understand our responsibility and will try to contribute as significantly as we can. We will start an awareness drive for cleanliness from Delhi and try to spread it outside also.”
Dr Himanshu Joshi, chairman of students’ affairs who is heading this initiative, said, “As per plan, we will make few groups of students and professors to visit resettlement colonies, J.J. clusters and urbanised hamlets in order to spread awareness. Our team will develop packets of information, relevant to the daily lives of these residents, and try to connect them to the larger picture.
He further added, “the information will focus on locally appropriate measures for cleanliness of home and the immediate environment, garbage disposal and hygiene and also possible pay-offs and business opportunities in these areas. We will select one area every month and spend quality time there with local residents. We will also plant trees and motivate people to plant more trees around them.”
Dr Das said, “Lack of cleanliness causes not only environmental pollution but also translates into increase in health problems. In spite of all these known facts, people are finding it challenging to maintain cleanliness. While the state can chip in wherever it can, the mission can not be effective without voluntary action from every section of the society.”
The students also appeared enthusiastic in supporting the cause. “We are really enthusiastic about this campaign and feel privileged to think about serving the country and community. It’s also an honour for us to become a part of Clean India campaign,” said Ankit Choudhary, president of the Fore students’ council.