2014-01-08

 

New long-zoom compact camera offers style and sophistication for social shooters

January 07, 2014 12:00 PM Eastern Standard Time

2014 International CES

LAS VEGAS–(BUSINESS WIRE)–Samsung Electronics Co. Ltd. announced the WB350F SMART Camera, a successor to the well-received WB250F SMART Camera, which offers flexible photography settings for shooters of any level in a compact and easy-to-use form factor. Boasting a 21x optical zoom and a 23mm wide angle lens, the WB350F ensures that users will capture stunning detail in everything from sweeping landscapes to long-zoom shots of the action from the stands. Additionally, the WB350F incorporates a myriad of Samsung’s signature SMART Camera 3.0 features for social sharing.

“By leveraging the successes of our compact line of SMART cameras over the past few years, Samsung has been able to innovate and create compelling devices to meet the needs of photographers at every level,” said Ron Gazzola, Vice President, Marketing for Digital Imaging, Samsung Electronics America. “SMART sharing features and premium designs have captivated consumers and the WB350F is a prime example of how those features converge to create a lifestyle device that truly reflects its user. With a variety of colors, a premium feel and an enjoyable user experience, the WB350F is sure to adapt to any trendsetter’s personal style.”

 

Premium Photos, Pint-sized Package

Optimized for photos in nearly any situation, the WB350F utilizes a 16MP BSI CMOS Sensor and a wide ISO Range (80-3200) to capture images in stunning detail. Additionally, users can capture Full HD Video at 30 frames per second, ensuring that video clips accurately convey the dynamic action of any scene.

For users more accustomed to pre-set SMART Modes, the WB350F incorporates a number of settings for capturing the best possible photo in a variety of settings. Users can capture their “good side” with Beauty Face, which gently evens skin tones and minor blemishes, or take in an entire vista with the pre-configured Panorama setting, which allows users to sweep their camera from side to side to capture a landscape. Additional capabilities like Dual Capture and Baby Monitor enable users to utilize the camera in several different ways to meet their needs.

SMART Camera 3.0 Connectivity

Employing the latest SMART Camera 3.0 connectivity features, the WB350F is equipped with Near Field Communications (NFC) and Wi-Fi capabilities so that photographers can share their breathtaking images quickly and easily. The all-new ‘Tag & Go’ feature simplifies device pairing and seamlessly connects the WB350F with users’ smartphones and tablets by simply touching the two devices together; no additional configuration is required. Once paired, users can then access a host of clever features designed to improve both usability and functionality. Photo Beam sends photos being viewed on the camera straight to smartphones, while AutoShare saves images straight to smartphone in real time, removing the burden of manually backing up pictures. With Remote Viewfinder photographers can use their smartphone to control the WB2200F, a great solution for setting up group or individual shots, while Mobile Link allows the transfer of selected images to smartphones to help organize the viewing experience.

Slim Design, Stylish Appeal

Likely to make a statement in any situation, the WB350F is slim and stylish. Wrapped in an elegant leatherette finish, the WB350F exudes a premium feel and design. Users can navigate the 3.0-inch touchscreen and quickly frame images or adjust settings with ease.

The stylish WB350F will be available in White, Black, Brown, Red and Blue.

Please visit our CES booth to experience the WB350F firsthand. Samsung’s product line will be displayed from January 7-10 at booth #12004 in the Central Hall of the Las Vegas Convention Center.

Full details, video content and product images are available at the Samsung microsite at http://www.samsungces.com, http://www.samsungmobilepress.com, or mobile site at http://m.samsungces.com, http://m.samsungmobilepress.com as well.

Note to Editors

Samsung WB350F Specifications*

Image Sensor

 

16.3 effective megapixel 1/2.3″ BSI CMOS

 

Lens

 

21x Optical Zoom Lens, 23mm Wide Angle, F2.8(W) ~ 5.9(T)

 

IS

 

OIS (Optical Image Stabilization)

 

Display

 

75.0mm (3.0-inch) hVGA Hybrid Touch Screen

 

ISO

 

Auto, 80, 100, 200, 400, 800, 1600, 3200

 

Image

 

JPEG format 16M, 14MP, 12MW, 10M, 8M, 5M, 3M, 2MW, 1M

 

Video

 

Full HD Video Recording (1920×1080/30p), 1280×720 (30fp), 640×480 (30fps), 240 web

 

Video Output

 

AV

 

Value-added Features

 

Tag & Go (NFC/Wi-Fi): Photo Beam, AutoShare, Remote View Finder, Mobile Link

 

 

SMART Mode : Beauty Face, Landscape, Action Freeze, Panorama, Waterfall, Silhouette,Sunset, Fireworks, Light Trace, Low Light Shot, Rich tone, Continuous Shot, Macro,

 

 

Baby Monitor, Dual Capture

 

Wi-Fi Connectivity

 

MobileLink, Remote Viewfinder, SNS & Cloud (Facebook, YouTube, Flickr, Dropbox**),E-mail, Auto Backup, Samsung Link, S/W Upgrade Notifier, AutoShare

 

Bundle PC software

 

i-Launcher

 

Storage

 

MicroSD (up to 2GB guaranteed), MicroSDHC (up to 32GB guaranteed),MicroSDXC (up to 64GB guaranteed)

 

Battery

 

SLB-10A

 

Dimension (WxHxD)

 

113.6 x 65.1 x 25.0 mm

 

Weight

 

216g (without battery)

 

*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

** The availability of each service may differ by country.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines. A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S. Please visit www.samsung.com for more information.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.

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