COSTA MESA, CA, United States, via ETELIGIS INC., 09/09/2014 – - DRIVEN Public Relations, an international public relations and creative marketing agency, has announced its new strategic relationship with Renovo Motors, Inc., makers of a high performance all-electric supercar. DRIVEN was a key strategic partner in driving Renovo’s successful launch of the first all-electric American supercar, the Renovo Coupe, which reaches 0-60 MPH in a blistering 3.4 seconds. With the official debut at the 2014 Pebble Beach Concourse d’Elegance, Renovo Motors launched from four years of intense R&D development and 100% secrecy to introduce the world to their all-new patent-pending EV technology.
“DRIVEN has always had an immense passion for the automotive industry and we are excited to be part of the Renovo Motors team as they share their story with the world,” said Mike Caudill, President of DRIVEN Public Relations. “It is truly humbling to have been selected by Renovo to be a part of history. The automotive industry is full of incredible EV technologies, however, we haven’t seen a true supercar, like Renovo, come along. Just from Pebble Beach alone, we received an unbelievable amount of positive responses from the industry, consumers and the press. Renovo Motors is about to turn this industry upside down and we are here to make sure everyone knows it!”
Specializing in targeted programs for automotive, alternative energy, technology, motorcycle, lifestyle, wine & spirits and consumer product industries, DRIVEN Public Relations’ diverse background helps to create effective and specialized strategies that resonate with both media and clients alike. Their dedication in crafting a highly extensive service plan that is ideal to each of their clients is crucial in strengthening brand awareness and overall client satisfaction.
“It was vital for us to find an agency that not only had vast experience in the automotive and technology industry, but really understood the story and vision behind Renovo Motors. DRIVEN Public Relations was the ultimate fit for us,” said Christopher Heiser, Renovo Motor’s CEO. “Our launch at Pebble Beach and the extensive media coverage we received exceeded all our expectations and we could not have asked for a better team to stand beside us. Our market is incredibly complex and constantly changing – and we feel very confident that DRIVEN will help us continue to keep our story and our brand front and center for years to come.”
The 2014 Pebble Beach Concourse d’Elegance proved to be the perfect event to debut the Renovo Coupe, which boasts a 30-minute quick charge, 1000 ft-lbs of instantly available direct-drive torque and a genuine Shelby American CSX9000 rolling chassis. Renovo Motors and DRIVEN made a memorable impression securing key face-to-face interviews with some of the nation’s top publications including the Wall Street Journal, USA Today, Los Angeles Times, Yahoo Autos, Automotive News and the launch exclusive with Jalopnik, resulting in numerous features published throughout the launch weekend and into the following weeks. Through high-level strategies and comprehensive media outreach, DRIVEN intends to expand the Renovo Motors brand and gain both national and international attention.
About DRIVEN Public Relations
DRIVEN Public Relations is a Southern California based communications and marketing agency with its headquarters in Orange County (Costa Mesa) and satellite offices in Temecula and Phoenix, AZ. DRIVEN delivers high-impact and targeted media campaigns for the automotive, motorcycle, fashion, spirits, health & fitness, healthcare, technology and green/sustainability industries. DRIVEN’s core competencies include brand building, media relations, strategic counsel, executive visibility, event management, press material development, advertising, media planning, trade show support and product launches. For more information, visit www.drivenpublicrelations.com. Follow them on Facebook atwww.Facebook.com/DRIVENPR, on Twitter @driven_PR and on Instagram @driven_PR.
About Renovo Motors
Renovo Motors, a Silicon Valley Car Company, is driven to create the world’s most exciting vehicles. By harnessing the power of the latest electrical, mechanical, and software systems the Renovo team creates cars that redefine the driving experience. Their debut offering, the Renovo Coupe, sets multiple benchmarks in the EV supercar segment and demonstrates the performance, control, and excitement that is made possible by Renovo’s patent-pending technology.
Social Media:
www.facebook.com/renovomotors
www.twitter.com/renovomotors
www.instagram.com/renovomotors
For more information, please contact 951-714-1040 or media@renovomotors.com.
Contact:
Renovo Motors
951-714-1040
media@renovomotors.com
SOURCE: Renovo Motors
Latest Eteligis Submissions