2013-10-10



Doro’s PhoneEasy 610 and PhoneEasy 506 will be offered in over 1,000 stores across the UK.

The phones will be available in Lloyds Pharmacy’s Betterlife retail pharmacy stores.

The Doro PhoneEasy 610 is a clamshell device and the Doro PhoneEasy 506 is a bar style phone. Designed to be ‘incredibly easy-to-use’, the 610 is priced at £99.99 and the 506 at £29.99.

Damian White, business development manager at Betterlife, said: "Our customers look to us to provide them with good quality products they can trust – whether it’s medication, supplements, daily living aids or technology. Doro products are highly accessible and very stylish, so we expect our customers to be impressed."

Chris Millington, managing director at Doro UK and Ireland, added: “Betterlife from Lloyds Pharmacy is a well-respected and highly trusted retail brand amongst our core target audience. This relationship sees two of our best value products offered to a captive and extremely loyal audience.  

“I hope this relationship will become a long term strategic partnership and that it will lead to further product listings as our offer increases.”

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