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With organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social...

In the social media marketing roundup of this week, I’ve included blog posts about Twitter, Facebook, Instagram. I’ve also included some miscellaneous posts which help you to develop you overall social media strategy. Instagram has added some features...

Each week, MediaShift will list upcoming online trainings and courses for journalists and media people — with a focus on digital training. We’ll include our new DigitalEd courses, as well as those from Mediabistro, NewsU, rand others. If we’re missing...

I extract items for the Friday Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing. News Facebook’s Workplace arrives—In tests it was called Facebook at Work, but now that...

Oscar de la Renta's spring 2014 Fashion Week pins Luxury marketers used digital tactics to foster intimate connections with consumers during the third quarter of 2013. Digital enabled marketers to engage with target consumers on a personal level through...