2013-05-27



Use this Badge on Your Website

For chambers of commerce, which for years have built their memberships by providing networking opportunities and business training, social media is both a blessing and a curse. On one hand, it makes networking easier, providing additional tools for the chamber to connect with its membership. On the other hand, those same tools enable potential members to make those connections on their own—without the chamber—much more easily than they could have just five or ten years ago.

When used correctly, social media can make membership in the chamber of commerce even more attractive to area businessmen. What’s the trick to making this happen? According to Frank J. Kenny, a social media expert who frequently speaks to chambers and their members, the chamber’s social media efforts must be primarily about the members, not about the chamber itself. This makes members feel valued, and shows that the organization cares about their success.

To determine the most social media friendly chambers of commerce in the U.S., the staff at OnlineMBApage.com, didn’t evaluate the content of the messages being put out. That would have been much too time-consuming. Instead, we relied on numbers. We searched the most popular social media sites and recorded the number of followers, likes, pins, etc. for around 550 chambers of commerce that met our minimum requirements for consideration.

The formula we used to compute the final scores was designed to give the most weight to the social media platforms that were most frequently used by the chambers on our list. There were 100 points possible, with 27 for Facebook, 26 for Twitter, 21 for LinkedIn, 19 for YouTube, and a total of 7 points for Flickr, Google Plus, and Pinterest.

If your chamber made the list, feel free to use the top 100 badge on your website or any of your social media accounts, and let the country and your members know about this wonderful accomplishment.

#1) US Chamber of Commerce – Washington, DC



Overall Score

99.8

As the largest business organization—not just in the U.S., but in the world—it’s not much of a surprise to see the U.S. Chamber of Commerce at the top of the social media friendly list. With a membership list of more than three million, the U.S. Chamber represents the interests of small and large businesses alike in Washington, D.C.

Rank

Platform

Points

Stats

1

Facebook

27.0

325,716 likes, 6,204 talking about, 6,312 were here

1

Twitter

26.0

102,127 followers, 7,810 tweets

1

YouTube

19.0

748,817 views, 550 subscribers, 738 videos

1

LinkedIn

21.0

3,685 followers, 3,447 group members

2

Google Plus, Pinterest, Flickr

6.8

126 Google +1′s, 1,069 followers on Pinterest, 4,307 Flickr photos

#2) Greater Oklahoma City Chamber – Oklahoma City, OK



Overall Score

90.9

Following the devastating tornado that killed at least 51 people on Monday, the Greater Oklahoma City Chamber posted instructions for people to text “Red Cross” to 90999 to send a $10 donation to help with recovery efforts.

Rank

Platform

Points

Stats

44

Facebook

23.1

6,992 likes, 440 talking about, 97 were here

44

Twitter

23.8

9,000 followers, 2,034 tweets

3

YouTube

18.3

504,710 views, 619 subscribers, 110 videos

88

LinkedIn

18.8

848 followers

3

Google Plus, Pinterest, Flickr

6.8

192 Google +1′s, 97 followers on Pinterest, 25 Flickr photos

#3) Dallas Regional Chamber – Dallas, TX

Overall Score

90.8

The Young Professionals program offered by the Dallas Regional Chamber is a rolling, twelve-month program that features educational breakfasts, CEO luncheons, volunteer projects, and more for emerging business leaders between the ages of 25 and 40.

Rank

Platform

Points

Stats

24

Facebook

24.0

1,975 likes, 174 talking about, 175 were here

21

Twitter

24.2

5,268 followers, 5,689 tweets

27

YouTube

17.0

11,781 views, 61 subscribers, 98 videos

50

LinkedIn

19.1

410 followers, 941 group members

10

Google Plus, Pinterest, Flickr

6.6

65 Google +1′s, 136 followers on Pinterest, 2,676 Flickr photos

#4) Las Vegas Metro Chamber of Commerce – Las Vegas, NV

Overall Score

90.4

The Las Vegas Metro Chamber of Commerce is pushing the Clark County Board of School Trustees to search far and wide for the next district superintendent rather than looking only at local candidates in order to find the best possible candidate.

Rank

Platform

Points

Stats

13

Facebook

24.1

3,604 likes, 144 talking about, 600 were here

8

Twitter

24.6

12,403 followers, 5,027 tweets

40

YouTube

16.9

11,894 views, 46 subscribers, 49 videos

59

LinkedIn

19.0

863 followers, 264 group members

26

Google Plus, Flickr

5.8

175 Google +1′s, 2,361 Flickr photos

#5) Knoxville Chamber – Knoxville, TN

Overall Score

89.3

Upcoming sessions of the Bright Ideas professional development series at the Knoxville Chamber include “Fundamentals of Strategic Planning” and “How to Attract, Retain, and Reward ‘A’ Team Employees.” The cost of admission includes lunch.

Rank

Platform

Points

Stats

52

Facebook

22.6

2,213 likes, 186 talking about, 92 were here

57

Twitter

23.7

5,343 followers, 2,681 tweets

13

YouTube

17.2

29,859 views, 83 subscribers, 171 videos

48

LinkedIn

19.1

432 followers, 984 group members

8

Google Plus, Pinterest, Flickr

6.6

113 Google +1′s, 205 followers on Pinterest, 200 Flickr photos

#6) Charlotte Chamber of Commerce – Charlotte, NC

Overall Score

89.2

The Member-to-Member series features events hosted by fellow Charlotte Chamber members. Upcoming events include “Affordable Health Care Act Seminar,” “Re:Imagine/Re.Focus/Re.Boot Conversations for Women,” and “Hike N Soak,” a 1.5-hour hike followed by a 2-hour hot tub soak.

Rank

Platform

Points

Stats

92

Facebook

21.2

3,302 likes, 43 talking about, 323 were here

12

Twitter

24.4

10,415 followers, 4,997 tweets

4

YouTube

17.8

66,243 views, 121 subscribers, 410 videos

5

LinkedIn

20.0

1,508 followers, 2,009 group members

28

Google Plus, Pinterest

5.7

158 Google +1′s, 106 followers on Pinterest

#7) Greater Memphis Chamber – Memphis, TN

Overall Score

88.5

The Greater Memphis Chamber offers a luncheon series called “A Conversation With…” that features guest speakers who impact the local business community. Past guests have included Dr. Jack Truong, President and CEO of Electrolux; Memphis Mayor, A. C. Wharton, Jr.; and Michael Heisley, owner of the Memphis Grizzlies.

Rank

Platform

Points

Stats

82

Facebook

21.6

1,593 likes, 134 talking about, 70 were here

9

Twitter

24.5

6,463 followers, 6,543 tweets

61

YouTube

15.8

6,846 views, 31 subscribers, 59 videos

15

LinkedIn

19.6

543 followers, 2,077 group members

1

Google Plus, Pinterest, Flickr

7.0

317 Google +1′s, 142 followers on Pinterest, 202 Flickr photos

#8) Greater Omaha Chamber – Omaha, NE

Overall Score

87.8

Exhibiting at the Buy the Big O! Show allows you to connect with more than 5,000 business professionals for as little as $625. The show exists to help business owners establish new business relationships and develop leads to build their businesses.

Rank

Platform

Points

Stats

37

Facebook

23.3

1,969 likes, 101 talking about, 311 were here

52

Twitter

23.7

5,401 followers, 2,832 tweets

37

YouTube

16.9

10,577 views, 40 subscribers, 67 videos

34

LinkedIn

19.2

217 followers, 1,478 group members

83

Pinterest

4.6

157 followers on Pinterest

#9) Greater San Antonio Chamber of Commerce – San Antonio, TX

Overall Score

87.2

Leads Explosion is like speed dating for businesspeople. You have two minutes to introduce yourself to a small group of people, and when the gong sounds, you start all over in another group.

Rank

Platform

Points

Stats

40

Facebook

23.2

3,873 likes, 96 talking about, 258 were here

41

Twitter

23.9

9,223 followers, 2,124 tweets

51

YouTube

16.5

16,428 views, 13 subscribers, 81 videos

18

LinkedIn

19.6

543 followers, 1,982 group members

137

Google Plus

4.1

45 Google +1′s

#10) Springfield Area Chamber of Commerce – Springfield, MO

Overall Score

86.9

As part of the Springfield Area Chamber of Commerce’s Partnership for Sustainability, business owners can sign a pledge to assess their organization’s impact on the environment, take action to embrace policies that support sustainability, and help the initiative grow by sharing their progress and the lessons they learn along the way.

Rank

Platform

Points

Stats

25

Facebook

23.9

1,735 likes, 129 talking about, 166 were here

60

Twitter

23.7

4,122 followers, 3,019 tweets

102

YouTube

13.8

4,026 views, 24 subscribers, 24 videos

20

LinkedIn

19.5

561 followers, 1,853 group members

24

Google Plus, Pinterest

5.9

238 Google +1′s, 134 followers on Pinterest

#11) Nashville Area Chamber of Commerce – Nashville, TN

Overall Score

86.6

Monthly events include the Chamber East and Chamber West networking coffees, an interactive media meet-up focusing on the use of mobile and web technology, and a social enterprise shared interest group.

Rank

Platform

Points

Stats

175

Facebook

19.3

2,964 likes, 34 talking about, 87 were here

7

Twitter

24.8

11,466 followers, 6,630 tweets

8

YouTube

17.3

26,773 views, 83 subscribers, 219 videos

14

LinkedIn

19.6

1,422 followers, 1,271 group members

35

Google Plus, Flickr

5.6

80 Google +1′s, 7,244 Flickr photos

#12) Greater Phoenix Chamber of Commerce – Phoenix, AZ

Overall Score

86.5

Upcoming workshops include “How to do Business with the State of Arizona” by Jean A. Clark and Jennifer Woods, “Having It All…Making Time for What Matters” by Nicole Stanton, and “10 Ways to Maximize Your Marketing Budget” by Scott Harkey.

Rank

Platform

Points

Stats

28

Facebook

23.7

1,704 likes, 136 talking about, 134 were here

46

Twitter

23.8

6,139 followers, 2,917 tweets

18

YouTube

17.1

17,170 views, 60 subscribers, 151 videos

84

LinkedIn

18.9

391 followers, 482 group members

192

Google Plus

3.0

23 Google +1′s

#13) Oceanside Chamber of Commerce – Oceanside, CA

Overall Score

85.9

During September, the Oceanside Chamber of Commerce presents Harbor Days, a two-day festival featuring arts and crafts, a Pirate’s Cove, and fun family activities. The event is free to the public.

Rank

Platform

Points

Stats

60

Facebook

22.3

4,424 likes, 322 talking about, 74 were here

38

Twitter

23.9

2,953 followers, 4,559 tweets

9

YouTube

17.3

23,174 views, 42 subscribers, 240 videos

195

LinkedIn

15.7

167 followers, 143 group members

7

Google Plus, Pinterest, Flickr

6.7

128 Google +1′s, 59 followers on Pinterest, 1,137 Flickr photos

#14) Greater Lehigh Valley Chamber of Commerce – Allentown, PA

Overall Score

85.5

The full-day Lehigh Valley Women’s Summit will feature actress Kathy Najimy. Best known for her work in the Sister Act movies, Kathy is a supporter of women’s rights and provides inspiration for anyone who wants to make a difference in the world.

Rank

Platform

Points

Stats

150

Facebook

19.9

5,550 likes, 103 talking about, 8 were here

74

Twitter

23.5

2,697 followers, 2,751 tweets

31

YouTube

17.0

11,578 views, 31 subscribers, 108 videos

8

LinkedIn

19.9

572 followers, 2,698 group members

59

Google Plus, Flickr

5.2

32 Google +1′s, 314 Flickr photos

#15) Salt Lake Chamber – Salt Lake City, UT

Overall Score

85.3

The Great Salt Lake Business Expo is an annual event that got its start in 1987 as a five-hour after-hours trade show. This year’s expo was a two-day event with around 6,000 attendees. The keynote speaker was Dan Clark.

Rank

Platform

Points

Stats

203

Facebook

18.7

1,895 likes, 49 talking about, 48 were here

42

Twitter

23.8

3,979 followers, 3,940 tweets

17

YouTube

17.2

13,584 views, 65 subscribers, 167 videos

42

LinkedIn

19.1

275 followers, 1,243 group members

12

Google Plus, Pinterest, Flickr

6.5

36 Google +1′s, 38 followers on Pinterest, 9,480 Flickr photos

#16) Grand Rapids Area Chamber – Grand Rapids, MI

Overall Score

85.3

At the Grand Rapids Area Chamber’s Chef’s Table events, not only do you get to share a meal while making connections with other local businesspeople, but you prepare the meal yourself. One of Grand Rapids’ finest chefs will guide you as you learn new culinary skills and meet new people at the same time.

Rank

Platform

Points

Stats

91

Facebook

21.2

5,218 likes, 99 talking about, 61 were here

13

Twitter

24.4

4,502 followers, 7,108 tweets

16

YouTube

17.2

24,967 views, 41 subscribers, 180 videos

41

LinkedIn

19.1

580 followers, 962 group members

174

Flickr

3.4

200 Flickr photos

#17) Asheville Area Chamber of Commerce – Asheville, NC

Overall Score

84.9

The Asheville Area Chamber’s community event calendar features several events hosted by the Billy Graham Training Center, such as “Pastor’s Institute: True Spirituality: How to Move Your People from ‘In’ to ‘All In.’” Other events include photo tours and 5k runs.

Rank

Platform

Points

Stats

106

Facebook

20.9

1,840 likes, 37 talking about, 409 were here

82

Twitter

23.5

4,237 followers, 1,893 tweets

34

YouTube

17.0

13,194 views, 68 subscribers, 79 videos

30

LinkedIn

19.3

408 followers, 1,508 group members

118

Flickr

4.2

2,438 Flickr photos

#18) Austin Chamber of Commerce – Austin, TX

Overall Score

84.7

The Austin Chamber of Commerce offers a brown bag lunch series called “Now Serving” that meets on Fridays. Upcoming topics include Business Planning, Hiring for Small Businesses, Guerilla Marketing, and Avoid the 9 Branding Mistakes that Can Kill Your Business.

Rank

Platform

Points

Stats

78

Facebook

21.8

2,148 likes, 68 talking about, 132 were here

32

Twitter

24.0

10,803 followers, 2,166 tweets

125

YouTube

13.1

1,895 views, 18 subscribers, 23 videos

4

LinkedIn

20.3

1,353 followers, 2,994 group members

38

Google Plus, Flickr

5.6

66 Google +1′s, 2,343 Flickr photos

#19) Destin Area Chamber of Commerce – Destin, FL

Overall Score

84.3

Start your summer with Destin’s Memorial Day Concert Celebration, followed by Sunday evening fireworks. The fun continues with weekly Rock the Docks concerts every Saturday night and Pardi Gras parades every Tuesday night.

Rank

Platform

Points

Stats

55

Facebook

22.6

5,642 likes, 142 talking about, 82 were here

80

Twitter

23.5

4,214 followers, 1,915 tweets

77

YouTube

15.2

4,688 views, 17 subscribers, 72 videos

166

LinkedIn

17.5

385 group members

33

Google Plus, Pinterest

5.6

109 Google +1′s, 152 followers on Pinterest

#20) Greater Austin Hispanic Chamber of Commerce – Austin, TX

Overall Score

84.1

Established in 1973, the Greater Austin Hispanic Chamber of Commerce’s primary goal is to continue the advancement and progression of a strong and stable economic culture for Hispanic Businesses. The Chamber strives to reach these goals by developing business and management skills and bridging access to financial capital and maintaining our cultural values and integrity.

Rank

Platform

Points

Stats

46

Facebook

22.9

2,123 likes, 143 talking about, 103 were here

78

Twitter

23.5

2,003 followers, 2,785 tweets

73

YouTube

15.4

5,467 views, 15 subscribers, 87 videos

169

LinkedIn

17.3

375 followers, 3 group members

64

Google Plus

5.0

343 Google +1′s

#21) Los Angeles Area Chamber of Commerce – Los Angeles, CA

Overall Score

83.5

The Los Angeles Area Chamber of Commerce hosts annual events throughout the year, beginning with the Small Business Awards and World Trade Week breakfast in the spring. Other events include Access Sacramento during the summer, the Cash for College Convention in the fall, and the inaugural dinner during the winter.

Rank

Platform

Points

Stats

76

Facebook

21.8

2,181 likes, 60 talking about, 650 were here

111

Twitter

22.5

12,726 followers, 1,366 tweets

57

YouTube

16.0

7,512 views, 31 subscribers, 58 videos

121

LinkedIn

18.7

598 followers

103

Pinterest, Flickr

4.4

22 followers on Pinterest, 200 Flickr photos

#22) US Green Chamber of Commerce – Newport Beach, CA

Overall Score

82.9

The Cities for Change campaign is a grassroots movement to unite 100,000 businesses in a common cause: to prove that sustainability can be profitable. During the 100 Cities for Change campaign, membership in the U.S. Green Chamber of Commerce is reduced to $197 per year.

Rank

Platform

Points

Stats

310

Facebook

16.3

2,849 likes, 7 talking about, 15 were here

3

Twitter

25.3

26,058 followers, 3,902 tweets

59

YouTube

15.9

12,826 views, 114 subscribers, 24 videos

114

LinkedIn

18.8

119 followers, 517 group members

6

Google Plus, Pinterest, Flickr

6.7

89 Google +1′s, 323 followers on Pinterest, 37 Flickr photos

#23) Aspen Chamber Resort Association – Aspen, CO

Overall Score

82.8

The Aspen Chamber hosts several special community events throughout the year. The first is WinterskölTM, a “toast to winter” that is held in January. The Food & Wine Classic is held in June, the Aspen Arts Festival in July, and the USA Pro Cycling Challenge in August. The year ends with 12 Days of Aspen, a festival celebrating the Christmas holiday.

Rank

Platform

Points

Stats

9

Facebook

24.3

6,283 likes, 375 talking about, 250 were here

14

Twitter

24.3

6,514 followers, 5,879 tweets

50

YouTube

16.6

11,522 views, 34 subscribers, 33 videos

282

LinkedIn

10.9

104 followers

5

Google Plus, Pinterest, Flickr

6.7

5 Google +1′s, 315 followers on Pinterest, 20 Flickr photos

#24) Seattle Metropolitan Chamber of Commerce – Seattle, WA

Overall Score

82.8

The Toast of Seattle is a networking event that is conducted in three rounds over breakfast. The event is normally held at one of the local restaurants, but the May session was held at the chamber office with boxed breakfasts brought in by Gourmondo Catering.

Rank

Platform

Points

Stats

187

Facebook

19.1

1,952 likes, 70 talking about, 31 were here

16

Twitter

24.3

8,695 followers, 4,925 tweets

29

YouTube

17.0

20,613 views, 81 subscribers, 77 videos

54

LinkedIn

19.0

533 followers, 791 group members

175

Flickr

3.4

200 Flickr photos

#25) Northern Kentucky Chamber of Commerce – Fort Mitchell, KY

Overall Score

82.5

The Northern Kentucky Chamber of Commerce has several educational sessions coming up, including “Effective Workplace Investigations,” “The Fearless Front Line,” and “Leadership: Build a Better Business Owner.”

Rank

Platform

Points

Stats

43

Facebook

23.2

1,655 likes, 103 talking about, 167 were here

89

Twitter

23.4

2,128 followers, 2,406 tweets

53

YouTube

16.3

9,148 views, 13 subscribers, 185 videos

17

LinkedIn

19.6

466 followers, 2,083 group members

#26) Sacramento Metro Chamber – Sacramento, CA

Overall Score

82.4

The 16th Annual Consular Corps Luncheon will recognize businesses that have contributed to the growth of the global marketplace. The theme is “Thinking Globally: The Economic Impact of Foreign Investment and Exports.”

Rank

Platform

Points

Stats

138

Facebook

20.2

1,926 likes, 21 talking about, 208 were here

51

Twitter

23.7

4,243 followers, 3,299 tweets

74

YouTube

15.3

5,372 views, 21 subscribers, 44 videos

10

LinkedIn

19.7

736 followers, 2,076 group members

176

Flickr

3.4

200 Flickr photos

#27) Manhattan Chamber of Commerce – New York, NY

Overall Score

82.3

In partnership with the Small Business Administration, the Harlem Community Development Corporation is hosting a series of workshops to celebrate Entrepreneurship Development Month. The series includes “Determining and Developing Your Entrepreneurial Potential,” “How to Start a Small Business,” “The Basics of Marketing on a Budget,” and more.

Rank

Platform

Points

Stats

329

Facebook

15.9

1,322 likes, 16 talking about, 32 were here

5

Twitter

24.9

3,108 followers, 10,473 tweets

49

YouTube

16.6

9,563 views, 35 subscribers, 58 videos

91

LinkedIn

18.8

266 followers, 560 group members

19

Google Plus, Pinterest

6.0

291 Google +1′s, 26 followers on Pinterest

#28) Loveland Chamber of Commerce – Loveland, CO

Overall Score

82.3

Loveland’s calendar of events includes Memories in the Making, an artistic program for people who have Alzheimer’s, and a Lunch and Learn with Lori Gama. Lori’s topic is “Which social network is right for me?”

Rank

Platform

Points

Stats

178

Facebook

19.2

1,503 likes, 50 talking about, 87 were here

36

Twitter

23.9

5,122 followers, 3,918 tweets

55

YouTube

16.1

7,653 views, 33 subscribers, 79 videos

145

LinkedIn

18.7

171 followers, 301 group members

104

Pinterest, <a href="http://www.flickr.com/photos/lovelandchamberofcommer

Show more