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Recap of the 2016 Open Mobile Summit
via aotmp

J. Gerry Purdy, Ph.D. Principal Analyst, Mobile and Wireless Gerry.Purdy@aotmp.com | LinkedIn Recap of the 2016 Open Mobile Summit Building native vs. mobile web apps. Creating great user experiences. Testing and validating code. Quickly adjusting...
The Future of Content Marketing: 46 Experts Share Their 2017 Predictions
via b2cmarketinginsider

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...
10/03/16: Netflix has shed over half its titles since 2012; Facebook Messenger tests Snapchat-like feature; Amazon Prime...
via cynopsis

A CYNOPSIS MESSAGE FROM FREEWHEEL The Quarterly Barometer of the Industry Has Arrived! Download Now: FreeWheel Video Monetization Report: Q2 2016 FreeWheel’s position at the center of the premium video economy gives unique insight into the themes...
MAPIC 2016
via across-magazine

MAPIC—The International Retail Property Market will take place this year from November 16 to 18. The industry once again embarks on its pilgrimage to Cannes in southern France. On a tour through the halls of the Palais des Festival, we will learn, among...
The Future Of Marketing: A Conversation With David Aaker, Colleague And Hall-of-Famer
via prophet

I have had the great fortune of spending the past 15 years of my career working side by side with one of the greatest marketing and business minds of our lifetime, David Aaker. I studied, quoted, learned and even stole from Dave’s landmark work on brand...

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Adapting to the New Realities of Sports Marketing | NYAMA

Agenda 5:30 PM– 6:45 PM Presentation 7:10 PM New York Mets vs. Arizona Diamondbacks Hosted by Featuring David Newman Senior Vice President, Marketing and C…
AMA New York AMA New York - Inspire, Support & Celebrate Brilliance

Thrive a the center of the world's most influential business city. Become part of the vibrant New York City marketing community. Learn about our upcoming events and resources for marketing professiona...