Here’s a little “inside baseball” about the games review racket. Most publishers, especially the smaller guys, you need to email or call and ask for press copies. It’s somewhat humiliating in a way, going out with hat in hand to ask for a free game but the game makers benefit from the press more than a reviewer benefits from a free game. But some of the companies have bona fide press lists, and they send out press packages and unsolicited promos. Sometimes, this is a great thing because you get to see games ahead of release and it gives you lots of material for the next several articles. But sometimes, it feels like this huge obligation- particularly if you’re being sent games that you don’t want to cover.
Fortunately, AEG does good press packages and even though I’m pledged to impartiality and I’m not swayed by swag I appreciate their generosity. It shows that they respect reviewers and understand their part in the marketing process. There’s a new AEG box with their summer releases packed in it that I got a couple of weeks ago so I thought I’d just review the whole damn thing in one swing.
Keep reading Cracked LCD- Inside AEG’s Summer Releases Box (Doomtown, Sail to India, Mai-Star, Valley of the Kings, etc.)
© Michael Barnes for nohighscores.com, 2014. |
Permalink |
No comment