2015-04-23



The National Hispanic Corporate Council (NHCC) is hosting its 2015 NHCC Spring Summit from Tuesday, May 19th to Thursday, May 21, 2015 at the Embassy Suites Northwest Arkansas located at 3303 S. Pinnacle Hills Pkwy, Rogers, AR 72758.

The 2015 NHCC Spring Summit, co-hosted by Tyson Foods, Inc. and Walmart, is centered on the theme “Next Generation Hispanic Workforce: Acquire, Develop, and Retain.” The program includes three specific professional development tracks: “Cultivating Talent”, “Business-to-Business”, and “Employee Resource Group”. Each track provides summit participants with valuable insights from nationally recognized Fortune 1000 subject matter experts on industry-wide best practices as it relates to the Hispanic/Latino consumer.

10 REASONS WHY YOUR COMPANY SHOULD ATTEND:

Tyson Foods, Inc. and Walmart are proud corporate members and Co-Hosts of the 2015 NHCC Spring Summit. Join over thirty other Fortune 1000 companies who will be present to experience why NHCC is the premiere resource within corporate America on maximizing the $1.5 trillion Hispanic market opportunity.

Learn the Latest Corporate Best Practices First-hand at NHCC’s bi-annual summits where we provide Fortune 1000 corporate members with the opportunity to learn the latest corporate best practices and how to better engage the U.S. Hispanic market from industry leaders and other subject matter experts.

Maximize Your Company’s Hispanic/Latino Marketing Initiatives with the talent, B2B, and ERG track sessions for the 2015 NHCC Spring Summit. Each are designed to provide you with the tools that effectively maximize your company’s Hispanic initiatives efforts.

Build Your Corporate Network with the Fortune 1000 colleagues from different stages of their Hispanic market journey. NHCC’s membership community and summits are an ideal place to foster professional networking.

Meet Nationally Recognized Subject-Matter Experts and third-party consultants who provide the latest research and corporate best practices for immediate execution.

Northwest, Arkansas is economically booming! This region had the nation’s 7th fastest growing economy in 2013 and is predicted to be the 3rd fast growing economy in the nation through 2020 … 14.9% of the population in Northwest, Arkansas is Hispanic. … 300 out of the Fortune 500 companies have a regional office in Northwest, Arkansas and it is home to three Fortune companies: JB Hunt, Tyson, and Walmart.Our featured SME’s who will be presenting includes:

Dr. Robert Rodriguez, Founder and President of DDR Advisors who will deliver the keynote address, “Preparing Corporate America for the Next Generation Hispanic Workforce.” Dr. Rodriguez has worked with over 120 corporations on Hispanic talent initiatives. He will share why corporations must elevate the level of rigor and sophistication of their Latino talent initiatives in order to better meet the needs of the next generation Hispanic workforce. In particular, he will focus on what it takes to accelerate the advancement of Latino leaders. In addition to the keynote, Dr. Rodriguez will present on “Turning Latino ERGs into a Talent Engine and a Catalyst for Economic Growth” with insights on how Latino ERGs are thriving in corporate America. He will share what next generation Latino ERGs are doing to enhance their members’ visibility, capability and ultimately, their promotability.

One of two plenary sessions will be “EngageNWA: Creating a Global Community of Talent” moderated by Ana Aguayo, External Affairs Liaison, Crystal Bridges Museum and features Lee Culpepper, Vice President, Corporate Affairs, Walmart, Ed Nicholson, Sr. Director of CSR, Community Relations & Social Media Corporate Affairs, Tyson Foods, Inc. Mike Malone, President, Northwest Arkansas Council, Geovanny Sarmiento, Executive Director, Engage NW Arkansas, and Jennifer Aguirre, American Dream Fellow, The Cisneros Center, EngageNWA is working to position Northwest, Arkansas as a robust region of global talent where new and established residents alike are more fully engaged and acculturated into the community. Through the implementation of a regional strategy, EngageNWA has worked to cultivate a community that invites, accepts and welcomes a globally trained workforce and an economy that supports it.

The second plenary session is “Case Study: Impact Assessment on Corporate Executive Development Program (CEDP) on Executive Leadership” led by Dr. Frank Lloyd, Associate Dean, Cox Executive Education, Southern Methodist University (Facilitator) and features Salvador Mendoza, VP for Diversity & Inclusion at NBCUniveral and Javier Brenes, Director of Operations at Walmart.

Opportunities to participate in three educational tracks: “Business-to-Business”, “Cultivating Talent”, and “Employee Resource Group.” In addition to the two plenary sessions, each track features three sessions featuring speakers from Fortune 1000 such as, but not limited to Commercial Metals Company, Delhaize America, Hallmark Cards, NBCUniversal, State Farm, SUPERVALU, Tyson Foods, Walmart, Wells Fargo, Williams, and etc.

Please identify individuals on your team to attend our upcoming 2015 NHCC Spring Summit and register today!

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Should you have any questions regarding attending the 2015 NHCC Spring Summit, please do not hesitate to contact our Executive Director, Octavio Hinojosa directly at (202) 528-7229 or via email at ohinojosamier@nhcchq.org.

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