2016-04-29

J C Penney Company Inc (NYSE:JCP):

Last Trade: The Company rose 0.26% and finished at $9.65. The daily volume was measured at 10.19 million shares. The 52-week high of the share price is $11.99and the 52-week low is $6.00 . The company has a market cap of $3.01 Billion. Its latest closing price has a distance of -3.23% from SMA20 and is -5.18% up than SMA50.

Earnings Estimate & Revenue Estimate of J C Penney Company Inc (NYSE:JCP)for the Current Quarter Apr 16:

For the current Quarter,18.00 analysts have given an Average earnings estimate of $-0.36 per share.According to the Analysts, the Low Estimate Earnings of the current Quarter is $-0.52 per share whereas, High Estimate is $-0.19 per share.The Previous Year Earnings per Share (EPS) of this Quarter was $-0.57.

The EPS (Earnings per share) Trend for the current Quarter is estimated at $-0.36 per share while the Trend for 7 days ago was $-0.36. The EPS Trend for 30, 60 and 90 Days ago were $-0.35, $-0.39and $-0.41 respectively.

The consensus EPS trend allows the investor to understand the recent direction of earnings estimates.  The trend shows the investor how the estimates have been changing as new information is published by the company.  Trends are usually shown for 90 days, 60 days, 30 days, and 7 days.

If the earnings estimates are declining over time, this is usually a signal that new information made an analyst revise their forecast downward.  Generally, an investor wants to see values that remain steady or move in a positive direction.

While looking at Revenue estimate of the company, 20 analysts have given an average revenue estimate of 2.93 Billion for the current quarter.

Recent Announcement:

C. Penney Company, Inc. (JCP) on April 26, 2016 celebrated 10 years of SEPHORA inside JCPenney with the grand opening of 60 new locations, counting a new flagship opening this fall in Salinas, Calif. Showcasing a stunning beauty presentation of prestige cosmetics, skincare, fragrance, tools and accessory products, SEPHORA inside JCPenney is a center core attraction in more than half of the 1,000 JCPenney stores. One of the first collaborations of its kind, the exclusive partnership is credited with increasing revenue per customer and bringing the beauty of SEPHORA to new and high potential markets across the country.

Nearly half of the 60 new Sephora inside JCPenney locations will debut on April 29, with the majority to be open by June 17, presenting an opportunity to capture greater market share before the key back-to-school and holiday shopping periods. When the Company introduces a Sephora inside JCPenney, customers respond favorably to having a best in class beauty experience accessible in their communities, which positively impacts the entire store`s revenue performance.

All SEPHORA inside JCPenney locations offer nearly 50 different prestige brands, fragrance and beauty products such as BITE Beauty, Kat Von D, Lancôme, Make Up For Ever, NARS, Kate Somerville®, Urban Decay, Dior and SEPHORA`s own private label, SEPHORA COLLECTION. SEPHORA inside JCPenney now comprises Marc Jacobs® Beauty and anticipates to launch additional sought after brands this year.

C. Penney Company, Inc. (JCP), one of the nation`s largest apparel and home furnishings retailers, is on a mission to ensure every shopping experience is worth the customer`s time, money and effort. Whether shopping jcp.com or visiting one of over 1,000 store locations across the United States and Puerto Rico, customers will discover a broad assortment of products from a leading portfolio of private, exclusive and national brands. Supporting this value proposition is the warrior spirit of over 100,000 JCPenney associates worldwide, who are focused on the Company`s three planned precedingities of strengthening private brands, becoming a world-class omnichannel retailer and increasing revenue per customer. For additional information, please visit jcp.com.

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