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OVERVIEW Media partners/vendors across channels are starting to see demand for inventory pick up. The biggest spike will occur during September through election day, but many campaigns will start spending after the conventions, which means early activity...

Here’s what happened this week in video advertising. For a weekly summary of industry news and other VAN interviews and videos, sign up to the weekly Video Round-Up. BrightRoll and Nielsen Research Finds Mobile Video Complements TV BrightRoll, a programmatic...

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Hallmark Channel is the Most Watched ***** Cable Network for the ENTIRE Week among W25-54 ***** I’m Not Ready for Christmas and Christmas Incorporated were #1 and #2 watched movies of the week among W25-54 ...

POLLS DU JOUR -- DISASTER for Trump -- Donald Trump is down nine points in Michigan, 15 points in New Hampshire and 11 points in Pennsylvania, according to three new polls out this morning. Hillary Clinton is beating Trump 41 percent to 32 percent in...

Hong Kong, 28th October – The second day of the CASBAA Convention took an in-depth look at some of the technology as well as advertising models and revenue streams that are making waves in the new world of OTT. Gathering key players from the broadcast...