2014-03-25

New Orleans Local



“20 Businesses in 20 Days” Launches During New Orleans Entrepreneur Week

Free Initiative Underway To Help Local Entrepreneurs Develop Marketing Strategy

In honor of this year’s New Orleans Entrepreneur Week, a new business mentorship program called “20/20” launched today, March 24th, to empower as many as 20 local start-ups or businesses over 20 days by providing free assistance with developing marketing strategy. The goal of 20/20, which will help participants view their marketing more clearly, aims to further the week’s mission of supporting and scaling entrepreneurship and innovation in the city. Bookings are being accepted at TwentyInTwenty.YouCanBook.Me. Local marketing and public relations firm HEROfarm is sponsoring the initiative.

Beginning today, March 24th, any interested business, whether a start-up or long established, can sign up for one of the 20 slots at the initiative’s website TwentyInTwenty.YouCanBook.Me. The program, which will officially commence on Monday, March 31st and continue for twenty days,  aims to assist one New Orleans area business per day, free of charge, with developing cohesive and focused marketing efforts. Availability is limited and on a first come, first-served basis. Any business may signup to participate, however, HEROfarm reviews all submissions and maintains final discretion. New Orleans Entrepreneur Week runs from March 22-28, 2014.

HEROfarm is an award winning, New Orleans born marketing and public relations agency that follows a social mission focused philosophy of “Do great work for good people.” The agency, which has been featured by Forbes and Fast Company, focuses on working with small-to-mid-sized businesses and donates at least one pro bono campaign per year to a non-profit. HEROfarm has served on numerous marketing boards across Greater New Orleans, including for the American Cancer Society, March of Dimes, Big Brothers Big Sisters, Boy Scouts of America and Tulane Public Board of Advisors. The International Association of Business Communicators named the agency “Business of the Year.”

Principals Reid Stone and Shaun Walker, who founded the startup agency five years ago at the height of the recession, have been recognized with numerous entrepreneurial awards, including Under30CEO.com’s “Top Young Entrepreneurs to Watch in New Orleans,” Gambit’s 40-under-40, Southern Alpha’s “Top People in the New Orleans Start-up Scene” and YFS Magazine’s “Top 20 Young Entrepreneurs.”

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